1. For my Video I have chosen the Drum and Bass Genre. Drum and Bass is a
fairly new type of genre which was created in the UK IN 1989-1993 and has
become very popular for young adults across the globe.
I have looked at lots of artists and music videos so that I could choose the
right track for my video. For my video I have chosen Last Jungle by Sub
Focus which was released in 2009 on October the 12th. The reason I choose
this song was because of its fast repetitive beat which gave me ideas on
what I could put into my video. As I looked at other Sub Focus songs I
found out that most of the old tracks don’t have videos so I could come up
with my own idea for a video for the song.
2. Performance or story line?
With my research I discovered Drum and
Bass videos don’t have a story line. The
videos mainly consist of lots of fast moving
shots and the audience at a club or rave
while the artist is performing. These videos
show the audiences reaction to this type of
music. I also looked at the artist Netsky
who does not use story line either but all of
his videos are not just of him performing.
Some of his videos have shots which are
interesting to the audience like the song
Netskty starlight which has weird illusional
effects as the world keeps repeating its self.
For my video I have chosen not to have a
story line and have lots of shots with illusion
like affects to create an interesting image to
the audience this song.
3. Ideas so far
For my video I have come up with many ideas on
how to create an abnormal look. As I discovered
most drum and bass videos don’t have a story line
I needed to come up with a way of creating
illusion like effects, here are some of my ideas.
1. I decided that most of the music video will be
in black and white.
2. I came up with the idea of using a strobe light
for some of the shots to create a rave/club sort
of look which is common in most Drum and
Bass videos.
3. The filming of cars going past on the motor
way which will then be speeded up to create an
effect.
4. Audience
As Drum and bass is relatively new in the music
market it still has a medium to high popularity in the
UK but low to medium popularity in Europe, North
America and Australia. Drum and bass and Dubstep
have a selected audience of devoted fans. Drum and
Bass often makes an appearance as back ground
music especially in Top Gear and commercials thanks
to its aggressive and energetic beats. This type of
music could be defined as strictly electronic musical
genre with the only live element being the DJ
selection and mixing of records during a set. The
research I carried out to look at what type of
audience was to look at what age group this appealed
to and gender. I discovered that it is mainly a younger
age group and mainly young males. Within my group
of friends we all enjoy this type of music. In my
opinion the age group is young male from 14-25
being young adults mainly male and part female.
