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A BRIEF RECAP 
Redesign our co-worker 
handbook 
to enhance and support 
the new starter experience
OUR OBJECTIVE 
Empower new co-workers 
to take charge of their growth 
in IKEA.
OUR OBSERVATIONS 
IKEA is looking to invest in 
enterprise handheld devices in the 
near future 
Need for open and direct 
communication between all levels of 
hierarchy 
Source:
THE INSIGHT 
IKEA needs a crowdsourced digital platform 
that provides a support system for co-workers 
and improves job satisfaction and brand 
alignment.
= Tinder (Swedish)
Fnöske 
A mobile task-management 
tool that 
supports the existing 
‘Foundation Level’ starter 
handbook 
A journey map for each 
employee to visualise their 
career checkpoints 
A community that allows 
co-workers to build on 
existing knowledge 
What is it?
Fnöske 
How does it work?
fnöske
fnöske 
Employee ID 
Password 
LOGIN 
Day One 
Induction
fnöske 
123456 
XXXXXX 
LOGIN 
Day One 
Induction
fnöske 
6 November, Thursday 
Meet the team 
IKEA Store Tour 
Company Values 
7 Nov + 
10 Nov + 
11 Nov + 
12 Nov + 
13 Nov + 
Task List 
Supports handbook
fnöske 
6 November, Thursday 
Meet the team 
IKEA Store Tour 
Company Values 
7 Nov + 
10 Nov + 
11 Nov + 
12 Nov + 
13 Nov + 
Task List 
Supports handbook
fnöske 
6 November, Thursday 
Meet the team 
IKEA Store Tour 
Company Values 
7 Nov + 
10 Nov + 
11 Nov + 
12 Nov + 
13 Nov + 
Task List 
Supports handbook
fnöske 
6 November, Thursday 
Meet the team 
IKEA Store Tour 
Company Values 
Type 
7 Nov + 
10 Nov + 
11 Nov + 
12 Nov + 
13 Nov + 
Task List 
Supports handbook 
Add your own tasks!
fnöske 
6 November, Thursday 
Meet the team 
IKEA Store Tour 
Company Values 
Clarify personal details with HR 
7 Nov + 
10 Nov + 
11 Nov + 
12 Nov + 
13 Nov + 
Task List 
Supports handbook 
Add your own tasks!
fnöske 
6 Nov + 
7 Nov + 
10 Nov + 
11 November, Tuesday 
Customer Management Workshop 
Bathroom Induction 
Week One Journal 
12 Nov + 
13 Nov + 
Task List 
Supports handbook 
Add your own tasks!
Push Notification
Push Notification
fnöske 
Search 
Hot New Trending 
Q: What is the optimal material for mould prevention? 
Q: What are the delivery charges? 
Q: How do I apply for the IKEA FAMILY card? 
Q: Where can I get a copy of the IKEA catalogue? 
Q: Does IKEA have an online store? 
Q: What are IKEA’s opening hours? 
Q: Can IKEA help me plan my room? 
Q: Where did IKEA originate from? 
Library 
FAQs
fnöske 
Search 
Hot New Trending 
Q: What is the optimal material for mould prevention? 
Q: What are the delivery charges? 
Q: How do I apply for the IKEA FAMILY card? 
Q: Where can I get a copy of the IKEA catalogue? 
Q: Does IKEA have an online store? 
Q: What are IKEA’s opening hours? 
Library 
FAQs 
Add to Favorites
fnöske 
Search 
Hot New Trending 
Q: What is the optimal material for mould prevention? 
Q: What are the delivery charges? 
Q: How do I apply for the IKEA FAMILY card? 
Q: Where can I get a copy of the IKEA catalogue? 
Q: Does IKEA have an online store? 
Q: What are IKEA’s opening hours? 
Q: Can IKEA help me plan my room? 
Q: Where did IKEA originate from? 
Library 
FAQs
fnöske 
Search 
Bedroom 
Hot New Trending 
Bathroom 
Q: What is the optimal material for mould prevention? 
Living Room 
Kitchen 
Children’s IKEA 
Q: What are the delivery charges? 
Q: How do I apply for the IKEA FAMILY card? 
Q: Where can I get a copy of the IKEA catalogue? 
Q: Does IKEA have an online store? 
Q: What are IKEA’s opening hours? 
Q: Can IKEA help me plan my room? 
Q: Where did IKEA originate from? 
Library 
FAQs 
Search function
fnöske 
Search 
Bedroom 
Hot New Trending 
Bathroom 
Q: What is the optimal material for mould prevention? 
Living Room 
Kitchen 
Children’s IKEA 
Q: What are the delivery charges? 
Q: How do I apply for the IKEA FAMILY card? 
Q: Where can I get a copy of the IKEA catalogue? 
Q: Does IKEA have an online store? 
Q: What are IKEA’s opening hours? 
Q: Can IKEA help me plan my room? 
Q: Where did IKEA originate from? 
Library 
FAQs 
Search function
fnöske 
Guarantee 
Search Results 
Under ‘Bedroom’ category X 
How long is this guarantee valid? 
The guarantee for PAX/KOMPLEMENT wardrobes and interior 
fittings remains in force for ten (10) years and is valid from the 
date of purchase. The original purchase receipt is required as proof 
of purchase. 
What is covered under this guarantee? 
This guarantee applies to domestic use only and covers defects in 
material and workmanship in the following components of the 
PAX/KOMPLEMENT wardrobes and interior fittings: 
• Frames 
• Doors 
• Hinges 
• Sliding door mechanism 
• Drawer gliders 
• Shelves and clothes rails 
Library 
FAQs 
Search function
fnöske 
Syahidah Johari 
Junior Cashier 
Favorites Q&As 
MILESTONES 
23 mins ago 
You liked an answer in ‘TV and Media Furniture’. 
1 day go 
You added ‘What is the optimal material for 
mould prevention’ to your favorites. 
1 day ago 
Congrats! You completed your 1st month review! 
Dashboard 
Quick access buttons 
Snapshot of milestones
fnöske 
Answers to your brief 
and more
fnöske 
BENEFITS 
• Every employee now has their own journey map, integrated in 
a master system where HR can identify individuals with more 
expertise and experience. 
• Empower workers to be proactive about their career growth, 
thereby allowing IKEA an opportunity to connect with co-workers 
on a deeper level.
fnöske 
CONSIDERATIONS 
• Older workers might not be as engaged with the 
app 
• Smartphone use in Malaysia and Thailand are not 
as common as in Singapore
Thanks for listening. Hej då!

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IKEA Employee Digital Tool

  • 1.
  • 2. A BRIEF RECAP Redesign our co-worker handbook to enhance and support the new starter experience
  • 3. OUR OBJECTIVE Empower new co-workers to take charge of their growth in IKEA.
  • 4. OUR OBSERVATIONS IKEA is looking to invest in enterprise handheld devices in the near future Need for open and direct communication between all levels of hierarchy Source:
  • 5. THE INSIGHT IKEA needs a crowdsourced digital platform that provides a support system for co-workers and improves job satisfaction and brand alignment.
  • 7. Fnöske A mobile task-management tool that supports the existing ‘Foundation Level’ starter handbook A journey map for each employee to visualise their career checkpoints A community that allows co-workers to build on existing knowledge What is it?
  • 8. Fnöske How does it work?
  • 10. fnöske Employee ID Password LOGIN Day One Induction
  • 11. fnöske 123456 XXXXXX LOGIN Day One Induction
  • 12. fnöske 6 November, Thursday Meet the team IKEA Store Tour Company Values 7 Nov + 10 Nov + 11 Nov + 12 Nov + 13 Nov + Task List Supports handbook
  • 13. fnöske 6 November, Thursday Meet the team IKEA Store Tour Company Values 7 Nov + 10 Nov + 11 Nov + 12 Nov + 13 Nov + Task List Supports handbook
  • 14. fnöske 6 November, Thursday Meet the team IKEA Store Tour Company Values 7 Nov + 10 Nov + 11 Nov + 12 Nov + 13 Nov + Task List Supports handbook
  • 15. fnöske 6 November, Thursday Meet the team IKEA Store Tour Company Values Type 7 Nov + 10 Nov + 11 Nov + 12 Nov + 13 Nov + Task List Supports handbook Add your own tasks!
  • 16. fnöske 6 November, Thursday Meet the team IKEA Store Tour Company Values Clarify personal details with HR 7 Nov + 10 Nov + 11 Nov + 12 Nov + 13 Nov + Task List Supports handbook Add your own tasks!
  • 17. fnöske 6 Nov + 7 Nov + 10 Nov + 11 November, Tuesday Customer Management Workshop Bathroom Induction Week One Journal 12 Nov + 13 Nov + Task List Supports handbook Add your own tasks!
  • 18.
  • 21.
  • 22. fnöske Search Hot New Trending Q: What is the optimal material for mould prevention? Q: What are the delivery charges? Q: How do I apply for the IKEA FAMILY card? Q: Where can I get a copy of the IKEA catalogue? Q: Does IKEA have an online store? Q: What are IKEA’s opening hours? Q: Can IKEA help me plan my room? Q: Where did IKEA originate from? Library FAQs
  • 23. fnöske Search Hot New Trending Q: What is the optimal material for mould prevention? Q: What are the delivery charges? Q: How do I apply for the IKEA FAMILY card? Q: Where can I get a copy of the IKEA catalogue? Q: Does IKEA have an online store? Q: What are IKEA’s opening hours? Library FAQs Add to Favorites
  • 24. fnöske Search Hot New Trending Q: What is the optimal material for mould prevention? Q: What are the delivery charges? Q: How do I apply for the IKEA FAMILY card? Q: Where can I get a copy of the IKEA catalogue? Q: Does IKEA have an online store? Q: What are IKEA’s opening hours? Q: Can IKEA help me plan my room? Q: Where did IKEA originate from? Library FAQs
  • 25. fnöske Search Bedroom Hot New Trending Bathroom Q: What is the optimal material for mould prevention? Living Room Kitchen Children’s IKEA Q: What are the delivery charges? Q: How do I apply for the IKEA FAMILY card? Q: Where can I get a copy of the IKEA catalogue? Q: Does IKEA have an online store? Q: What are IKEA’s opening hours? Q: Can IKEA help me plan my room? Q: Where did IKEA originate from? Library FAQs Search function
  • 26. fnöske Search Bedroom Hot New Trending Bathroom Q: What is the optimal material for mould prevention? Living Room Kitchen Children’s IKEA Q: What are the delivery charges? Q: How do I apply for the IKEA FAMILY card? Q: Where can I get a copy of the IKEA catalogue? Q: Does IKEA have an online store? Q: What are IKEA’s opening hours? Q: Can IKEA help me plan my room? Q: Where did IKEA originate from? Library FAQs Search function
  • 27. fnöske Guarantee Search Results Under ‘Bedroom’ category X How long is this guarantee valid? The guarantee for PAX/KOMPLEMENT wardrobes and interior fittings remains in force for ten (10) years and is valid from the date of purchase. The original purchase receipt is required as proof of purchase. What is covered under this guarantee? This guarantee applies to domestic use only and covers defects in material and workmanship in the following components of the PAX/KOMPLEMENT wardrobes and interior fittings: • Frames • Doors • Hinges • Sliding door mechanism • Drawer gliders • Shelves and clothes rails Library FAQs Search function
  • 28.
  • 29. fnöske Syahidah Johari Junior Cashier Favorites Q&As MILESTONES 23 mins ago You liked an answer in ‘TV and Media Furniture’. 1 day go You added ‘What is the optimal material for mould prevention’ to your favorites. 1 day ago Congrats! You completed your 1st month review! Dashboard Quick access buttons Snapshot of milestones
  • 30. fnöske Answers to your brief and more
  • 31. fnöske BENEFITS • Every employee now has their own journey map, integrated in a master system where HR can identify individuals with more expertise and experience. • Empower workers to be proactive about their career growth, thereby allowing IKEA an opportunity to connect with co-workers on a deeper level.
  • 32. fnöske CONSIDERATIONS • Older workers might not be as engaged with the app • Smartphone use in Malaysia and Thailand are not as common as in Singapore