1. STEVE

2. THE FOUR PHASES:
LIFE OF STEVE JOBS..
•1955-1985 Youth & Apple's early years
•1986-1996 NeXT Pixar and wilderness
•1997-2004 Rebuilding Apple
•2005-2011 The Big Apple

3. • 24 Feb 1955
Steven Paul was born in San Francisco, the son of Abdulfattah
Jandali and Joanne Schieble. He is quickly adopted by Paul and
Clara Jobs
• Summer 1968
13-year-old Steve Jobs calls up Bill Hewlett and gets a summer job at
the HP factory
• 1969
Steve Jobs meets Steve Wozniak, 5 years older, through a mutual
friend. Woz and Steve share a love of electronics, Bob Dylan, and
pranks
• 1973
Steve spends the fall semester at Reed College, Oregon, then
drops out. He will stay on campus and attend the classes that
interest him for a while, then move to a hippie commune

4. • Mar 1976
Woz and Steve show the early Apple I board at the Homebrew Computer Club
• 1 Apr 1976
Apple Computer Inc. is incorporated by Steve Jobs, Steve Wozniak and Ron
Wayne
• 28 Aug 1976
Steve Jobs and Woz show off the Apple I at the Personal Computing Festival in
Atlantic City, with help from Dan Kottke
• 17 Apr 1977
Apple makes a huge sensation at the West Coast Computer Faire with a prototype
Apple II
• 12 Dec 1980
Apple goes public, increasing Steve Jobs' net worth from dozens of millions of
dollars to over $200 million
• 17 Sep 1985
Steve Jobs resigns from Apple and starts NeXT with five other refugees from
Apple. Apple announces it will sue NeXT
• 12 Oct 1988
Steve Jobs introduces the NeXT Cube in San Francisco to great critical
acclaim, pitching it as a workstation for higher education
• Winter 1988
Pixar launches its new computer graphics workstation, the Pixar Image Computer
II, and starts working on the RenderMan computer animation software

5. • Dec 1988
At SIGGRAPH, Pixar releases its new short Tin Toy. It will win 1988's Academy
Award for Best Animated Short Film
• Feb 1995
Steve starts focusing less on NeXT and more on Pixar before Toy Story is
released. He becomes President & CEO of Pixar Animation Studios
• 29 Nov 1995
One week after Toy Story is out, Pixar goes public. Steve Jobs's worth rises to
$1.5 billion, more than it ever was during his first tenure at Apple
•Dec 1996
Apple, which was desperately looking for a modern operating system to
buy, eventually buys NeXT for $400 million. Steve Jobs is named "informal
adviser" to Apple CEO Gil Amelio
• Fall 1997
Apple starts its 'Think Different' campaign to restore its damaged brand image.
The new slogan will quickly enter popular culture and define the company for
the next five years
• 5 Oct 1999
Introduction of the iMac DVs and of iMovie, the first of Apple's first Digital
Hub app
• 5 Jan 2000
At Macworld San Francisco, Steve Jobs drops the 'interim' in his title and
officially becomes Apple’s CEO. He also demoes Mac OS X's revolutionary
Aqua interface to a bewildered audience

6. • 17 Jul 2002
Steve Jobs introduces the first Windows-compatible iPods at Macworld NY
• 28 Apr 2003
Apple opens the revolutionary online iTunes Music Store in the US, after
negotiating landmark deals with all major music labels
• 23 Jun 2003
Steve Jobs unveils the Power Mac G5, the world’s fastest computer, at WWDC
• Fall 2003
Steve Jobs is diagnosed with pancreatic cancer, but stubbornly refuses any
modern medical treatment for months. He tries alternative diets instead
• 6 Jan 2004
Steve unveils the iPod mini and the iLife suite at Macworld. The iPod mini will
soon become the world's best-selling MP3 player and truly establish Apple as a
consumer electronics powerhouse
• Aug 2004
Steve Jobs finally has his pancreatic tumor removed by surgery
• 9 Jan 2007
In his most memorable keynote presentation ever, at Macworld 2007, Steve Jobs
introduces iPhone and its revolutionary touch-screen interface. He also
introduces Apple TV and announces the company's name change from Apple
Computer Inc. to Apple Inc. to better reflect its new nature

7. • 15 Jan 2008
At Macworld 2008, Steve Jobs introduces MacBook Air, with the tagline 'the
world's thinnest notebook'. Three years later, it will come to redefine all of
Apple's notebook product line
• 9 Sep 2009
Back at Apple, Steve Jobs makes the first public appearance after his transplant
to introduce new iPods at the 'It's Only Rock'N'Roll' event
• 27 Jan 2010
After months of wild rumors, Steve Jobs unveils iPad, 'the biggest thing Apple's
ever done'. The tablet runs the same operating system as iPhone
• 24 Aug 2011
Steve Jobs resigns as CEO of Apple, with the words 'I have always said if there
ever came a day when I could no longer meet my duties and expectations as
Apple's CEO, I would be the first to let you know. Unfortunately, that day has
come.' Tim Cook becomes Apple CEO
• 5 Oct 2011
Steve Jobs dies at home, surrounded by his family
• 24 Oct 2011
After two years of work, and forty interviews with Steve Jobs, Walter Isaacson
publishes his authorized biography of the Apple and Pixar co-founder, simply
named Steve Jobs

8. iPods
iPads
Home desktops
iPhones

9. The
iWorld
Thank
you
Steve Jobs

10. Steve jobs addressing in a convocation ceremony
at Stanford university
These wise words said it all...

11. Stanford Report, June 14, 2005
'You've got to find what you love,' Jobs says
• Connecting the dots
“I decided to take a calligraphy class to learn how to do this. None of
this had even a hope of any practical application in my life. If I had
never dropped out, I would have never dropped in on this calligraphy
class, and personal computers might not have the wonderful typography
that they do.”
“You can't connect the dots looking forward; you can only
connect them looking backwards. You have to trust in
something — your gut, destiny, life, karma, whatever. This
approach has never let me down, and it has made all the
difference in my life.”
A million dollar speech...

12. •Love and loss
“I was a very public failure, I had been rejected, but I was still in love. And so
I decided to start over.”
“I didn't see it then, but it turned out that getting fired from Apple
was the best thing that could have ever happened to me. The
heaviness of being successful was replaced by the lightness of being a
beginner again, less sure about everything. It freed me to enter one of
the most creative periods of my life.”
“It was awful tasting medicine, but I guess the patient needed it. Sometimes
life hits you in the head with a brick. Don't lose faith. You've got to find what
you love. The only way to be truly satisfied is to do what you believe is great
work. And the only way to do great work is to love what you do. If you
haven't found it yet, keep looking. Don't settle.”

13. Death
“ Almost everything — all external expectations, all pride, all fear
of embarrassment or failure - these things just fall away in the
face of death, leaving only what is truly important.”
“Remembering that you are going to die is the best way I know
to avoid the trap of thinking you have something to lose. You are
already naked. There is no reason not to follow your heart.”
“ Death is very likely the single best invention of Life. It is Life's change
agent. It clears out the old to make way for the new. Right now the new is
you, but someday not too long from now, you will gradually become the
old and be cleared away.”

14. “Your time is limited, so don't waste it living
someone else's life. Don't be trapped by
dogma — which is living with the results of
other people's thinking. Don't let the noise of
others' opinions drown out your own inner
voice. And most important, have the courage
to follow your heart and intuition. They
somehow already know what you truly want
to become. Everything else is secondary.”
“Stay Hungry. Stay Foolish.”

15. STEVE JOBS
INTROVERT SENSING THINKING
PERCIEVING (ISTP) PERSONALITY TYPE
•Introvert who prefers thinking and sensing
(He was able to detach and objectively criticize the projects he
worked on. This sometimes insensitive approach to problems was a
double edged sword that lead to Jobs being fired from Apple in 1985
after losing a power struggle with Apple’s board of directors.)
•Steve Jobs utilized his Perceiving preference to remain
flexible and spontaneous in his approach to work. He
kicked back again with next, pixar, and back in apple
after.

16. • Focus on efficiently working on projects and was a firm believer in
doing only what was needed with the least amount of fuss.
Efficiency and innovation were key focus points throughout his career.
(Evidence: From the iMac, to the iPod, to the iPhone, all three are innovations
which are streamlined, clean, and efficient products that attract a full spectrum of
customers.)
•Was adaptable, Took action-orientated risk .
•Demanding perfectionist,
( but that was a side effect of the extreme ISTP preference that is often seen as
confident, independent, and self-determined.)
•Not many people got to know the man behind the keynote speeches
closely while he was alive.
•( This is something that is common with Introverts. Most accounts were from
people that worked for Steve Jobs.)

17. •In the end Jobs did things his own way.
Through his successes and failures he changed the technical landscape
forever and showed what a motivated ISTP can achieve.
“MY WAY OR THE HIGHWAY!”

18. THANK YOU