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Social Media for Lead Generation

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Chris Sietsema
Chris Sietsema

Social media and lead generation - a paradox? Chris Sietsema explores how popular social media venues like Facebook, Twitter and LinkedIn can be used to not only manage customer relationships, but to build them as well.

BusinessTechnologie
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Chris Sietsema Director of Interactive Marketing Social Media for Lead Generation
Lead Generation – Traditional Tactics
Lead Generation – Traditional Tactics
Social Media Tenets
Social Media Venues
Social Media Venues vs.
Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Usage ,[object Object]
Facebook Opportunities
Facebook Opportunities
Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Sunday Afternoon on the Island of La Grande Jatte Georges-Pierre Seurat
Twitter Twends ,[object Object],[object Object]
Twitter Opportunities ,[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter Opportunities
LinkedIn ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Anatomy of a LinkedIn Profile
LinkedIn Growth ,[object Object],[object Object]
How to Generate Leads with Social Media ,[object Object]
How to Generate Leads with Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object]
How to Generate Leads with Social Media ,[object Object],[object Object]
Creative Engagement
Creative Engagement 60 Fans  1019 Fans in 3 weeks
Creative Engagement
Time & Resources ,[object Object]
Measurement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Next Steps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? Chris Sietsema Director, Interactive Marketing [email_address] 480.505.4529 linkedin.com/in/sietsema Twitter: @sietsema

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