3. AS Radio and TV Drama as formative Hip Hop generations – warm up for everything District 9 and representation – ‘warm up’ micro focus Mill, Plato, Althusser, Barthes, Butler – ‘warm up’ macro theory Life on Mars and “how TV changed Britain’ Representation of working class Britain (film, TV, music) The Wire, race and ‘the game’ (TV, online) – related to hip hop generations Fandom as collective identity (online, mixed media) Representation of skate culture in online video Identities in social networks and virtual worlds Sexuality – politics of absence (film, advertising) Youth, children and moral panics – TV, online, gaming Gender and celebrity in magazines and ‘talent TV’ Postmodernism and identity in music, games and online We Media, media power and the public sphere – TV, the press, online Representations of education – The Class, We are the People (film, the press). Media 2.0, mash-ups and reception theory proved right? Women and Film
7. Mulvey and the Male Gaze 1975 – Visual Pleasure and Narrative Cinema Male characters are ‘bearers of the look’ Schopophilia (Freud) - pleasure in looking ‘The determining male gaze projects its fantasy onto the female figure’. (1989: 19) Cinema screen acts as distorting mirror (Lacan) for spectators who then (mis)recognise themselves
9. Complicity Althusser: interpellation misrecognition) Winship: complicity and (false) belonging Gauntlett – irony / play
10. Media Audiences and The Sociological Imagination Although we might think of media habits as mundane and idiosyncratic, the fact that we all have them shows structural forces afoot. (Ruddock: 77)
14. Film and Representation Films do not present a neutral, transparent view of reality, but offer instead a mediated re-presentation of it. Types of Realism Discourses Ideology Plural readings
18. TV and Representation Texts not present a neutral, transparent view of reality, but offer instead a mediated re-presentation of it. Types of Realism Discourses Ideology Plural readings
27. Zizek Virtual reality = product deprived of its substance. “Just as decaffeinated coffee smells and tastes like real coffee without being real coffee, Virtual reality is experienced as reality without being so. What happens at the end of this process of virtualization, however, is that we begin to experience ‘real reality’ itself as a virtual entity”. (2002:231)
28. Privacy Many social networking users often provide highly personal and sensitive information with little concern for privacy risks Terms of use important (Facebook – advertising) Most potential employers now 'Google' applicants - making it a reputation manager as well as a search engine To what extent can information remain available long after it is relevant or accurate? Also possible to create fake identities in online spaces, making it difficult to verify that people are who they claim to be.
31. Media Studies 1.0 Media Studies 2.0 A belief that students should be taught how to ‘read’ the media in an appropriate’critical’ style The patronizing belief that students should be taught how to ‘read’ the media is replaced by the recognition that media audiences in general are already extremely capable interpreters of media content Very much a contested idea – Buckingham, Turner, Laughey, Lister et al
32. Lessons from January Theory, reading, references, application. Historical and contemporary examples (more of the latter). ‘Stretch and challenge’ = pre-HE level. Connections and synthesis. Engagement with debates. Reference to own media culture. Avoid over-reliance on texts. Adopt Cultural Studies ‘mindset’.
