1. “Succeeding as a Partner
in a World Gone Mobile”
Presenter:
Michael Sterl, Exec Vice President
michael@simplesignal
303-242-8614 Voice, Video, SMS

2. A Look Into the Future
• Video is just an
app...However it’s
the killer app
• Managed services is
hot and getting
hotter
• Services will be
bundled to produce
an "office in a cloud"
• The location of the
worker is anywhere
• Device Agnostic

3. We Live in a Hosted World

5. From Personal Productivity to Business Productivity
2B videos viewed on 3.5B pieces of
YouTube content shared each
every day week on Facebook
70% of employees
want better social
media tracking tools
1.3M Tweets
sent every hour

6. Statistics, Trends and Predictions
Video as a Service
• Greater share of SMB wallet projected for
VaaS, particularly for hosted as well as
for some managed services
• SMB demand for VaaS projected to grow
from 25% revenue share in 2010 to 35%
in 2015
• Introduction of flat-fee models is expected
to drive SMB higher market uptake
• SMBs were regarded as "smart followers"
of the technology and were not among its
early adopters

7. Three Platforms
Voice
Desktop
Mobile

8. What if…
You had the ability to deliver UC services to your
customers?
Audio and
Video Conferencing
Web Collaboration
Mobility Full UC
IM & Presence
Group and
User Services
Enterprise
Trunking/
Bursting
Business
Continuity
(User/Trunk)
You own the connection – now
CONNECTIVITY ADD THE VALUE!

9. The Platform – The Apps – The Video
Experience
H.323 Video
SIP Video

10. Sample VaaS Managed Services
Devices
Mobile Seat: RealPresence
Mobile for Tables &
Smartphones
Standard Desktop Video
Seat: RealPresence Desktop

11. Sample VaaS Managed Services
Devices
Mobile Seat: RealPresence
Mobile for Tables &
Smartphones
Standard Desktop Video
Seat: RealPresence Desktop

12. Sample VaaS Managed Services
Devices
Standard UC +Video Seat:
VVX 500/600 + camera
Standard Desktop Video
Executive Gold Seat:
Seat: HDX 4500 series
RealPresence Desktop

13. Sizing & Modeling Your Customer
12

15. Vertical Market Information
• Financial Services
• Global Government
• Movie & TV Productions
• Board of Directors Meetings
• Retail
• Professional Services (ie: lawyers)

16. Target Buyers
• CEO/President
• VP Marketing/Product Management
• VP Manufacturing/Operations
• VP Customer Service
• VP Sales
• Director of HR

17. SimpleSignal BYON

18. UC Capabilities
Salesforce
Sugar
Netsuite
ACT! Docs & Files
Satellite, 4G, Cable, Outlook Calendaring
DSL, T-1, MPLS, Ethernet Email
CRM Integration
Bring Your Own Network Google Apps &
Microsoft Lync
Call
Recording
Backup
& Storage
SMS & Messaging
Voicemail to Email
Voicemail to Text
Fax
Texting Simple
Meetup
Web Conferencing
Unity Toolbar Desktop Collaboration
& Google Apps Video Conferencing
Presence & Status Team Collaboration
Instant Messaging
HD Audio
Video Conferencing
Conferencing Mobility Voice & Visual
Communication

19. “Succeeding as a Partner
in a World Gone Mobile”
Thank You!
Any Questions?
sherpa@simplesignal.com