2. PURPOSE
As Canada’s oldest incorporated City, Saint John is steeped in
history; however, it is equally a City of the future. To build on the
momentum waterfront development has created SJWD needs to
lead this transformation toward key iconic waterfront space, an
urban core which can be perfectly balanced with culture, nature,
heritage and commerce. As the city moves forward, it is
important that Saint John’s primary attributes be retained: its
physical and architectural beauty, credited in large part to the
City’s most significant physical attributes – the Saint John
Harbour, its well-proportioned rich architectural heritage, the
high quality of life its residents enjoy and its dynamic economy.