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United Maps




Detailed Vector Maps
more content – more benefit

       •  nited Maps GmbH ! 2009
        U




                                             1
Where United Maps comes from                                United Maps


United Maps‘ staff produced European   We closely work with a German
and worldwide maps for more than 30    university on academic projects and
years.                                 currently employ 16 experts in
                                       Munich and Eisenach, Germany.
Some of us made Carto Travel,
formerly Germany‘s mapping market      »    Feb 2008: founded
leader: cartography, GIS, editorial    »    Sep 2008: (seed-)funded
processing and licensing is our        »    Nov 2008: started operations
profession.
                                       »    June 2009: UM-DE is ready
                                       »    July 2009: Series-A round
Summary                                                                                            United Maps


By merging licensed cartographic data sets and                           The results are topologically correct vector
routing information, United Maps generates                               networks covering vehicle traffic, pedestrian
content-rich and fully routable vector maps,                             navigation and public mass transit.
enabling pedestrian navigation and multimodal                            Quantitative gains are 50%-300% more streets
routing.                                                                 and pathes, compared to conventional data sets.
United Maps‘ proprietary algorithms and                                  Additionally, qualitative extensions add precise
workflows allow the efficient conflation and                             point addressing and house footprints. A wealth
matching of vector nets and all attributes with a                        of relevant POIs are completed and added.
high precision of +95%.                                                  United Maps offers products (comprehensively
                                                                         mapped countries, regions or cities) or project
Base data are digital maps by Navteq or Tele                             services.
Atlas and cartographic data sets from national                           As a first product, ‘UM-DE‘ is a fully routable,
mapping authorities*. For Germany, sources                               comprehensive vector map covering Germany in
from BKG or AdV are deployed.                                            unprecedented detail and quality.
                                                                         Austria, Switzerland and further 200 worldwide
                                                                         regions and cities are scheduled.
* © 2009 NAVTEQ [Die Grundlagendaten wurden mit Genehmigung der
zuständigen Behörden entnommen]. All rights reserved.
Geobasisdaten © Amtliches Deutsches Vermessungswesen und Bundesamt für
Kartografie und Geodäsie (www.bkg.bund.de)
original picture: http://flickr.com/photos/greenspartan/2548517094/ - by greenspartan
»  hyperlocal detail
»  relevant context and POIs
»  mass transit and multimodal navigation
»  house footprints and house numbers
Digital Navigation Data                                    United Maps


Digital Navigation data comes from     Persistent trends in many market
two worldwide suppliers: Navteq (NT)   segments point to a massive growth in
and Tele Atlas (TA).                   the Geoweb and use cases based on
Use cases were focussed on             maps and location – increasingly on
automotive industries and vehicle      mobile devices and smartphones by
navigation.                            Apple, Nokia, Blackberry, HTC or
                                       Samsung.
Why isn‘t detailed data being                                                United Maps
supplied by Navteq or Tele Atlas?

Conventional suppliers of digital
navigation data predominantely
generate maps by field research, using
a fleet of expensive vehicles.
This is tedious and time-consuming.

Navteq alone spent $336 Mio* in
2007 to update their map base.


Turner, A. and Forrest, B., (2008) Where 2.0 - The state of the Geospatial
Web. page 6. http://cachefly.oreilly.com/radar/research/
Where2.0_excerpt.pdf
Automated merging of vector data                                        United Maps


(1) Licensing                                       Digital navigation data remains fully
    Primary vector data sets are licensed from      operational.
    Navteq or Tele Atlas.
                                                    Line vector networks are completed
    secondary data sets from NMOs (national
    mapping organisations) like BKG and AdV         with missing streets and pathes, all
    for Germany.                                    attributes remain intact and are
(2) Processing                                      editorially supplemented and
    Deployment of United Maps‘ proprietary          extended.
    algorithms with ESRI ArcGis and SDE:
    automated matching of geometries and
    attribution for line vectors (e.g. street and
    rail networks), currently 95% positive
                                                    Fully compatible, routable vector
    correct matches.                                data products in comprehensive
(3) Editorial addition, GIS-workflows               coverage and consistent data
    and quality assurance                           quality.
primary data + secondary data   United Maps
primary + secondary = United Maps United Maps
Results                                                                  United Maps


                                          In rural areas up to 300% more
                                          streets, pathes and trails.
                                          In metropolitan and suburban areas up
                                          to 50% gain – dependent on quality of
                                          primary and secondary data.

                                          Blue is primary data from Navteq.
                                          Red shows the automatically matched
                                          results.




          Navteq primary data | United Maps automated positive matches
Unique Algorithms enhancing data            United Maps
processing

United Maps‘ unique algorithm and
processing conflates and merges vector
networks containing streets, pathes, rail
lines, waterways, supply networks and
maintains a correct and professional
topology.

Additional data, supplements and
updates are automatically integrated ,
comprising correct geometries and
comprehensive attribution.
United Maps closes gaps in maps.   United Maps


By merging cartographic data
and adding routing information
United Maps generates the
neccessary foundation for
extending street and vehicle
navigation covering use cases
like ...
»  pedestrian orientation
»  multimodal navigation
»  business process optimization
»  tracking and logistics
»  insurance and security
Additional streets and pathes for   United Maps
pedestrian navigation

Comprehensive, nationwide
coverage of additional streets
and pathes:

»  complete topologies and
   integrated, additional streets
   and pathes extend coverage
   in nature reserves, city parks
   and forests
»  enabling pedestrian
   navigation and orientation
Mass transit networks for             United Maps
multimodal navigation

Multimodal Navigation and
hyperlocal mapping:

»  comprehensive mass transit
   networks integrated
»  full and integrated topology of
   public mass transit options
   (traffic lines and stations) for
   main and regional, suburban
   and urban railways and trams,
   funiculars, ferries and bus
   networks (UM-DE02)
House footprints and Geocoordinates United Maps
enabling point addressing

Exact house footprints and
precise address coordinates
enable point addressing –
extending conventional routing
to street sections.

House footprints and point
addresses in full, nationwide
coverage: every single building
is mapped.
Comprehensive POIs for                       United Maps
location based services

Nationwide coverage enabling
new location-based media and
services.

»    Embassies and Consulates
»    Hospitals
»    Cemetaries
»    Historical objects and Sights
»    Landscapes and Sanctuaries
»    Museums
»    Parking and Park+Ride
»    Police and Fire stations
»    Schools and Universities
»    Recreational areas and playing fields
»    (...)
Google Maps (Tele Atlas)   United Maps
        OpenStreetMap      Map24 (Navteq)
Google Maps (Tele Atlas)   United Maps
        OpenStreetMap      Map24 (Navteq)
United Maps UM-DE01
United Maps UM-DE01
United Maps UM-DE01
United Maps   UM-DE01 ! Navteq map24
Roll-out                           United Maps

           »  UM-DE is available
           »  UM-AT (Austria) and UM-CH
              (Switzerland) scheduled
           »  200 worldwide metroregions and cities

           »  successful trials for U.S. and Asia
Contact                                                         United Maps



United Maps GmbH                      Stefan Knecht – CIO
Agnes-Pockels-Bogen 1                 +49 89 4521 393 11
                                      sk@unitedmaps.net
80992 München
Germany                               Andreas Wiedmann – CEO
                                      +49 89 4521 393 0
http://unitedmaps.net/products.html   aw@unitedmaps.net
http://blog.unitedmaps.net
                                      Carsten Recknagel – COO
                                      +49 171 869 4937
                                      cr@unitedmaps.net
much more
United Maps

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United Maps - Company Profile

  • 1. United Maps Detailed Vector Maps more content – more benefit •  nited Maps GmbH ! 2009 U 1
  • 2. Where United Maps comes from United Maps United Maps‘ staff produced European We closely work with a German and worldwide maps for more than 30 university on academic projects and years. currently employ 16 experts in Munich and Eisenach, Germany. Some of us made Carto Travel, formerly Germany‘s mapping market »  Feb 2008: founded leader: cartography, GIS, editorial »  Sep 2008: (seed-)funded processing and licensing is our »  Nov 2008: started operations profession. »  June 2009: UM-DE is ready »  July 2009: Series-A round
  • 3. Summary United Maps By merging licensed cartographic data sets and The results are topologically correct vector routing information, United Maps generates networks covering vehicle traffic, pedestrian content-rich and fully routable vector maps, navigation and public mass transit. enabling pedestrian navigation and multimodal Quantitative gains are 50%-300% more streets routing. and pathes, compared to conventional data sets. United Maps‘ proprietary algorithms and Additionally, qualitative extensions add precise workflows allow the efficient conflation and point addressing and house footprints. A wealth matching of vector nets and all attributes with a of relevant POIs are completed and added. high precision of +95%. United Maps offers products (comprehensively mapped countries, regions or cities) or project Base data are digital maps by Navteq or Tele services. Atlas and cartographic data sets from national As a first product, ‘UM-DE‘ is a fully routable, mapping authorities*. For Germany, sources comprehensive vector map covering Germany in from BKG or AdV are deployed. unprecedented detail and quality. Austria, Switzerland and further 200 worldwide regions and cities are scheduled. * © 2009 NAVTEQ [Die Grundlagendaten wurden mit Genehmigung der zuständigen Behörden entnommen]. All rights reserved. Geobasisdaten © Amtliches Deutsches Vermessungswesen und Bundesamt für Kartografie und Geodäsie (www.bkg.bund.de)
  • 4.
  • 6.
  • 7. »  hyperlocal detail »  relevant context and POIs »  mass transit and multimodal navigation »  house footprints and house numbers
  • 8. Digital Navigation Data United Maps Digital Navigation data comes from Persistent trends in many market two worldwide suppliers: Navteq (NT) segments point to a massive growth in and Tele Atlas (TA). the Geoweb and use cases based on Use cases were focussed on maps and location – increasingly on automotive industries and vehicle mobile devices and smartphones by navigation. Apple, Nokia, Blackberry, HTC or Samsung.
  • 9. Why isn‘t detailed data being United Maps supplied by Navteq or Tele Atlas? Conventional suppliers of digital navigation data predominantely generate maps by field research, using a fleet of expensive vehicles. This is tedious and time-consuming. Navteq alone spent $336 Mio* in 2007 to update their map base. Turner, A. and Forrest, B., (2008) Where 2.0 - The state of the Geospatial Web. page 6. http://cachefly.oreilly.com/radar/research/ Where2.0_excerpt.pdf
  • 10. Automated merging of vector data United Maps (1) Licensing Digital navigation data remains fully Primary vector data sets are licensed from operational. Navteq or Tele Atlas. Line vector networks are completed secondary data sets from NMOs (national mapping organisations) like BKG and AdV with missing streets and pathes, all for Germany. attributes remain intact and are (2) Processing editorially supplemented and Deployment of United Maps‘ proprietary extended. algorithms with ESRI ArcGis and SDE: automated matching of geometries and attribution for line vectors (e.g. street and rail networks), currently 95% positive Fully compatible, routable vector correct matches. data products in comprehensive (3) Editorial addition, GIS-workflows coverage and consistent data and quality assurance quality.
  • 11. primary data + secondary data United Maps
  • 12. primary + secondary = United Maps United Maps
  • 13. Results United Maps In rural areas up to 300% more streets, pathes and trails. In metropolitan and suburban areas up to 50% gain – dependent on quality of primary and secondary data. Blue is primary data from Navteq. Red shows the automatically matched results. Navteq primary data | United Maps automated positive matches
  • 14. Unique Algorithms enhancing data United Maps processing United Maps‘ unique algorithm and processing conflates and merges vector networks containing streets, pathes, rail lines, waterways, supply networks and maintains a correct and professional topology. Additional data, supplements and updates are automatically integrated , comprising correct geometries and comprehensive attribution.
  • 15. United Maps closes gaps in maps. United Maps By merging cartographic data and adding routing information United Maps generates the neccessary foundation for extending street and vehicle navigation covering use cases like ... »  pedestrian orientation »  multimodal navigation »  business process optimization »  tracking and logistics »  insurance and security
  • 16. Additional streets and pathes for United Maps pedestrian navigation Comprehensive, nationwide coverage of additional streets and pathes: »  complete topologies and integrated, additional streets and pathes extend coverage in nature reserves, city parks and forests »  enabling pedestrian navigation and orientation
  • 17. Mass transit networks for United Maps multimodal navigation Multimodal Navigation and hyperlocal mapping: »  comprehensive mass transit networks integrated »  full and integrated topology of public mass transit options (traffic lines and stations) for main and regional, suburban and urban railways and trams, funiculars, ferries and bus networks (UM-DE02)
  • 18. House footprints and Geocoordinates United Maps enabling point addressing Exact house footprints and precise address coordinates enable point addressing – extending conventional routing to street sections. House footprints and point addresses in full, nationwide coverage: every single building is mapped.
  • 19. Comprehensive POIs for United Maps location based services Nationwide coverage enabling new location-based media and services. »  Embassies and Consulates »  Hospitals »  Cemetaries »  Historical objects and Sights »  Landscapes and Sanctuaries »  Museums »  Parking and Park+Ride »  Police and Fire stations »  Schools and Universities »  Recreational areas and playing fields »  (...)
  • 20. Google Maps (Tele Atlas) United Maps OpenStreetMap Map24 (Navteq)
  • 21. Google Maps (Tele Atlas) United Maps OpenStreetMap Map24 (Navteq)
  • 25. United Maps UM-DE01 ! Navteq map24
  • 26. Roll-out United Maps »  UM-DE is available »  UM-AT (Austria) and UM-CH (Switzerland) scheduled »  200 worldwide metroregions and cities »  successful trials for U.S. and Asia
  • 27. Contact United Maps United Maps GmbH Stefan Knecht – CIO Agnes-Pockels-Bogen 1 +49 89 4521 393 11 sk@unitedmaps.net 80992 München Germany Andreas Wiedmann – CEO +49 89 4521 393 0 http://unitedmaps.net/products.html aw@unitedmaps.net http://blog.unitedmaps.net Carsten Recknagel – COO +49 171 869 4937 cr@unitedmaps.net