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LE 13/01/2011 PAGE  1 Marché e-réputationFranceEstimation 2011  Digimind – janvier 2011
Marché e-réputation 2010 Evalué  à 110 millions d'euros en 2010 pour la France (Digimind) à 1 milliard en 2010 pour le Monde (BIA / Kelsey)  En 2011… 2011- Digimind - Logiciels veille  et  e-réputation Mars 2010
Marché e-réputation 2011 Evalué  à 190 millions d'euros en 2011 pour la France (Digimind) à 1,8 milliard d'euros en 2011 pour le Monde (BIA / Kelsey) Segmentation du marché : Editeurs de logiciels (des Solutions intégrées collecte-veille-analyse-dashboard-diffusion  aux Outils en ligne mono-fonction ) Agences Conseil en Communication  Agences Digitales (dont CM-Engagement agencies) Cabinets et Instituts d'Etudes  Agences RP  Cabinets Conseil Veille-Image   Consultants Indépendants  Extraction échantillons /population/CA :  sources : annuaire Stratégies – Décideurs MM&E – Caddereputation- CB - SEMO – GFII –Webnews– CRM2 Digimind – Societe.com- (erep2011.xls) 2011- Digimind - Logiciels veille  et  e-réputation

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e-réputation : Estimation marché 2011- Digimind

  • 1. LE 13/01/2011 PAGE 1 Marché e-réputationFranceEstimation 2011 Digimind – janvier 2011
  • 2. Marché e-réputation 2010 Evalué à 110 millions d'euros en 2010 pour la France (Digimind) à 1 milliard en 2010 pour le Monde (BIA / Kelsey) En 2011… 2011- Digimind - Logiciels veille et e-réputation Mars 2010
  • 3. Marché e-réputation 2011 Evalué à 190 millions d'euros en 2011 pour la France (Digimind) à 1,8 milliard d'euros en 2011 pour le Monde (BIA / Kelsey) Segmentation du marché : Editeurs de logiciels (des Solutions intégrées collecte-veille-analyse-dashboard-diffusion aux Outils en ligne mono-fonction ) Agences Conseil en Communication Agences Digitales (dont CM-Engagement agencies) Cabinets et Instituts d'Etudes Agences RP Cabinets Conseil Veille-Image Consultants Indépendants Extraction échantillons /population/CA :  sources : annuaire Stratégies – Décideurs MM&E – Caddereputation- CB - SEMO – GFII –Webnews– CRM2 Digimind – Societe.com- (erep2011.xls) 2011- Digimind - Logiciels veille et e-réputation