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By Adamet Motors Private Limited
18th Dec 2023
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 1
Not for public distribution and take Prior Permission before commercial use
Our collective team has more than 50 years of experience
Hemant Kumar (Founder & CEO) have given ~23 years to automobile industry
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 2
Hemant Kumar
CEO and Founder
23+ years of Industry
experience
Key Skills: New Business set
up, Sales & Marketing,
Operations & Strategy
Virendra Kumar
Director Strategy
15+ years of Industry
experience
Key Skills: Brand Management,
Business Strategy and data
analytics
B Saketh Kumar
Sr. Manager
A Collage dropout, 3rd Gen
entrepreneur, Evid rider,
experience of launching &
managing 2 businesses
Key Skills: Cost accounting,
budgeting & control
Lipi Behra
Manager Customer Care
Plastic Engineer, Multilingual
can speak 7 languages, with 5
years of industry experience.
Key Skills: Customer
management, Administration
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 3
Glorious 5 Years
Autodealz Timeline
Despite COVID-19-related restrictions, Autodealz has grown over 20% CAGR 2019-2022
September 18 - First Sale
Marginal 15% growth
Done 3.50 Crs.
2018
2019
2020
2022
10% growth despite Corona
2021
100% growth
YOY
2023
Closing for 7 Crs.
With 35% Growth
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 5
Autodealz is flourishing under guidance of TEZ
Our company recognized among top 28 fundable start-up by India Fund Fest (Feb 2020)
With AutoDealz, we are addressing – TRUST DEFICIT
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 6
c
Buying/Selling pre-owned bike is unstructured and unorganized that
leads to mistrust and malicious practices in the market
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 7
▪ Customer witness frauds - no
standardization in preowned
bike valuation
▪ Zero responsibility – no scope
for discussion for faulty
purchases
▪ Transaction lack documentary
evidence: No documentary
evidence for legal transaction or
for ownership transfer
Olx, quickr, Bike Dekho, Bike Wala, FB
Unorganized brokers, dealing offices
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 8
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 9
Serving customer excellence
since Sep 2018
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 10
▪ 1st store started in the heart of
Hyderabad, near Ameerpet
▪ The store have capacity to handle 60 - 70
premium or semi-premium bikes at a
time
▪ Walk-in & online web leads customers
are significant segment of our overall
customer base
▪ With inhouse service setup
Our Secret Recipe
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 11
Buyers
✓ Certified Bikes
✓ Best Price
✓ Service Warranty
✓ Buy Back Guarantee
✓ Spot Finance
✓ Easy Exchange & other
options
Sellers
✓ Best Price
✓ 1 month RC transfer
Guarantee
✓ Instant Payment
✓ Proper Documentation
✓ Safe & Secure Transection
Right Price? Open Market vs. AutoDealz
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 12
How Market Decide Price
Certification
Process
• 154 Check Points including 38
on bike ride
• Bike History Checks
• RTA Process Mapping
• Documentation Checks
• Financial Qualification
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 13
Buy Back
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 14
Did any OEM provide Buy Back
Guarantee?
with in 6 month from the date of purchase -
Less 20% on basic price
With in 1 year and more than 6 month - Less
30% on basic price
Finance
Confidential and For Business Use Only | ©2020 Adamet Motors Private
Limited 15
Seller
Protection
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 16
Autodealz for those who wants peace of mind with their dealings
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 17
Purchase checks Importance Autodealz.in Broker Classified
GST bill/receipt
(transection proof)
High
Service warranty
(complete peace of mind)
High
Buy back guarantee
(Upgrade opportunity)
Medium
Credit card payment
(payment convenience)
Medium
Finance Options
(enhance affordability)
High
Competitor Analysis – Autodealz’s end user customer-centric approach makes
it unique among the competition
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 18
Critical Elements Autodealz.in Droom Credr Quickr/OLX
Business Model B2C B2B B2B (Franchise & distribution) Franchise/Classified
Segment High-end Commuter, Indian Sports & Premium all Car & Bikes all Car & Bikes all Car & Bikes
Value to Customer
Finance, warranty, Buy Back Offers, Product
Lifecycle Support - Service, Accessories,
Disposition
Own Finance; Service through
network; 3rd party warranty
OEM Exchange Tie ups, wide range
specially in budget bikes
Good add response & offers to
customer
Avg Ticket Size
(Revenue per bike)
94,000 32,000 29,000 Not applicable
Core Competency Strong Loyalty Based retail model
Digital platform offering more than 12
services
OEM tie ups for exchange & network Classified sites
Strength
Strong Business Model adding value to
Customer, OEMS, finance institutions
1st Mover advantage. Brand recall Budget Bike segment Online many services, strong interface
Weakness Limited Visibility
too many services & too many
segments
Poor customer rating
Limited control over buyers & sellers
deal & quality
Opportunity
Fastest growing segment in 2W, Multiple
Monetisation opportunity
Huge untapped market . $12Billion
USD
Huge untapped market . $12Billion
USD
Huge untapped market . $12Billion
USD
Threat
New Competitors offering same service or better
solutions
Loss of goodwill due to many failed
experiments
Loss of brand goodwill due to poor
product quality (Budget Bikes)
Online Frauds
Add-on revenue sources on top of mainstream business
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 19
Service Spare Parts
Accessories
Customer
Insurance, Finance Upgradation
Vehicle
Disposition
RTA Services
Insurance
New Vs.
Old
Confidential and For Business Use Only | ©2020 Adamet Motors Private
Limited 20
Value System - THAT
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 21
Trust Humility
Accountability Transparency
We are going beyond conventional revenue model and adding new
stream of opportunities
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 22
Offer a price better
than brokers
(Acquire asset)
Proprietary vehicle
assessment based on
OBV, vehicle condition,
documentation and
number of previous
owners
Buy Sale Exchange
Offer best value
for the bike
Include margins +
service and repair cost
+ documentation
transfer cost
*one-month free
service or repair
Only pay the
difference
Customer can liquidate
old bike to acquire a
new bike by paying the
difference
Park & Sale
Only for premium
bikes
Customer can park
their vehicle at our
showroom to liquidate
their premium bikes
(>INR 5 lac)
Service
Inhouse Workshop
for service & repair
Customer can get
breakdown &
preventive
maintenance on very
competitive price
Cost Revenue
We are here to lead the preowned bike ecosystem
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 23
70% sale on finance through
partner bank or credit card
Repeated leads from OEMs for exchange sell
40% volumes through repeat sale
through sale & upgrade exchange
Whole 2-wheeler ecosystem is acknowledging our business solution
need in the market
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 24
Exchange Tie-up* Finance Partners Insurance Partners
*dealerships
Sharing loan
defaulter list
Thank you!
For more information, visit our website
www.autodealz.in
Or contact us at +91-9550170808, Hemant Kumar –
Hemant@autodealz.in
Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited
25

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AutoDealz Intro.pdf

  • 1. By Adamet Motors Private Limited 18th Dec 2023 Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 1 Not for public distribution and take Prior Permission before commercial use
  • 2. Our collective team has more than 50 years of experience Hemant Kumar (Founder & CEO) have given ~23 years to automobile industry Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 2 Hemant Kumar CEO and Founder 23+ years of Industry experience Key Skills: New Business set up, Sales & Marketing, Operations & Strategy Virendra Kumar Director Strategy 15+ years of Industry experience Key Skills: Brand Management, Business Strategy and data analytics B Saketh Kumar Sr. Manager A Collage dropout, 3rd Gen entrepreneur, Evid rider, experience of launching & managing 2 businesses Key Skills: Cost accounting, budgeting & control Lipi Behra Manager Customer Care Plastic Engineer, Multilingual can speak 7 languages, with 5 years of industry experience. Key Skills: Customer management, Administration
  • 3. Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 3 Glorious 5 Years
  • 4. Autodealz Timeline Despite COVID-19-related restrictions, Autodealz has grown over 20% CAGR 2019-2022 September 18 - First Sale Marginal 15% growth Done 3.50 Crs. 2018 2019 2020 2022 10% growth despite Corona 2021 100% growth YOY 2023 Closing for 7 Crs. With 35% Growth
  • 5. Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 5 Autodealz is flourishing under guidance of TEZ Our company recognized among top 28 fundable start-up by India Fund Fest (Feb 2020)
  • 6. With AutoDealz, we are addressing – TRUST DEFICIT Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 6 c
  • 7. Buying/Selling pre-owned bike is unstructured and unorganized that leads to mistrust and malicious practices in the market Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 7 ▪ Customer witness frauds - no standardization in preowned bike valuation ▪ Zero responsibility – no scope for discussion for faulty purchases ▪ Transaction lack documentary evidence: No documentary evidence for legal transaction or for ownership transfer Olx, quickr, Bike Dekho, Bike Wala, FB Unorganized brokers, dealing offices
  • 8. Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 8
  • 9. Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 9
  • 10. Serving customer excellence since Sep 2018 Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 10 ▪ 1st store started in the heart of Hyderabad, near Ameerpet ▪ The store have capacity to handle 60 - 70 premium or semi-premium bikes at a time ▪ Walk-in & online web leads customers are significant segment of our overall customer base ▪ With inhouse service setup
  • 11. Our Secret Recipe Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 11 Buyers ✓ Certified Bikes ✓ Best Price ✓ Service Warranty ✓ Buy Back Guarantee ✓ Spot Finance ✓ Easy Exchange & other options Sellers ✓ Best Price ✓ 1 month RC transfer Guarantee ✓ Instant Payment ✓ Proper Documentation ✓ Safe & Secure Transection
  • 12. Right Price? Open Market vs. AutoDealz Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 12 How Market Decide Price
  • 13. Certification Process • 154 Check Points including 38 on bike ride • Bike History Checks • RTA Process Mapping • Documentation Checks • Financial Qualification Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 13
  • 14. Buy Back Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 14 Did any OEM provide Buy Back Guarantee? with in 6 month from the date of purchase - Less 20% on basic price With in 1 year and more than 6 month - Less 30% on basic price
  • 15. Finance Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 15
  • 16. Seller Protection Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 16
  • 17. Autodealz for those who wants peace of mind with their dealings Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 17 Purchase checks Importance Autodealz.in Broker Classified GST bill/receipt (transection proof) High Service warranty (complete peace of mind) High Buy back guarantee (Upgrade opportunity) Medium Credit card payment (payment convenience) Medium Finance Options (enhance affordability) High
  • 18. Competitor Analysis – Autodealz’s end user customer-centric approach makes it unique among the competition Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 18 Critical Elements Autodealz.in Droom Credr Quickr/OLX Business Model B2C B2B B2B (Franchise & distribution) Franchise/Classified Segment High-end Commuter, Indian Sports & Premium all Car & Bikes all Car & Bikes all Car & Bikes Value to Customer Finance, warranty, Buy Back Offers, Product Lifecycle Support - Service, Accessories, Disposition Own Finance; Service through network; 3rd party warranty OEM Exchange Tie ups, wide range specially in budget bikes Good add response & offers to customer Avg Ticket Size (Revenue per bike) 94,000 32,000 29,000 Not applicable Core Competency Strong Loyalty Based retail model Digital platform offering more than 12 services OEM tie ups for exchange & network Classified sites Strength Strong Business Model adding value to Customer, OEMS, finance institutions 1st Mover advantage. Brand recall Budget Bike segment Online many services, strong interface Weakness Limited Visibility too many services & too many segments Poor customer rating Limited control over buyers & sellers deal & quality Opportunity Fastest growing segment in 2W, Multiple Monetisation opportunity Huge untapped market . $12Billion USD Huge untapped market . $12Billion USD Huge untapped market . $12Billion USD Threat New Competitors offering same service or better solutions Loss of goodwill due to many failed experiments Loss of brand goodwill due to poor product quality (Budget Bikes) Online Frauds
  • 19. Add-on revenue sources on top of mainstream business Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 19 Service Spare Parts Accessories Customer Insurance, Finance Upgradation Vehicle Disposition RTA Services Insurance
  • 20. New Vs. Old Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 20
  • 21. Value System - THAT Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 21 Trust Humility Accountability Transparency
  • 22. We are going beyond conventional revenue model and adding new stream of opportunities Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 22 Offer a price better than brokers (Acquire asset) Proprietary vehicle assessment based on OBV, vehicle condition, documentation and number of previous owners Buy Sale Exchange Offer best value for the bike Include margins + service and repair cost + documentation transfer cost *one-month free service or repair Only pay the difference Customer can liquidate old bike to acquire a new bike by paying the difference Park & Sale Only for premium bikes Customer can park their vehicle at our showroom to liquidate their premium bikes (>INR 5 lac) Service Inhouse Workshop for service & repair Customer can get breakdown & preventive maintenance on very competitive price Cost Revenue
  • 23. We are here to lead the preowned bike ecosystem Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 23 70% sale on finance through partner bank or credit card Repeated leads from OEMs for exchange sell 40% volumes through repeat sale through sale & upgrade exchange
  • 24. Whole 2-wheeler ecosystem is acknowledging our business solution need in the market Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 24 Exchange Tie-up* Finance Partners Insurance Partners *dealerships Sharing loan defaulter list
  • 25. Thank you! For more information, visit our website www.autodealz.in Or contact us at +91-9550170808, Hemant Kumar – Hemant@autodealz.in Confidential and For Business Use Only | ©2020 Adamet Motors Private Limited 25