Karlyn Borysenko and I discuss the elements of putting together an impactful presentation and how to submit them to conferences.
Originally presented at Penn State Web - updated and reshared at HighEdWeb 2016 in Memphis Tennessee.
This is a minimal concept you should consider for your PowerPoint slides in order to make them more engaging and exciting.
I work as a presentation designer and help speakers and marketers with their pitches. If you need help with any of these concepts, drop me an email and I will be happy to help.
This is the first SlideShare adaption of Timothy E. Johansson's 100 Growth Hacks in 100 Days. The growth hacks that's included in the slide are 1 to 10. Timothy is the front-end developer at UserApp (www.userapp.io).
This presentation includes science-based principles on how to attract an audience's attention, sustain it, and convert a presentation into memorable content.
Learn more about "The Science of Memorable Presentations" by checking out the Ethos3 blog post on this topic: http://ethr.ee/1ULMrxy
Ethos3 is a presentation design agency with premier PowerPoint and presentation designers. We can create the perfect presentation for you: www.ethos3.com
If you need help creating professional presentations, email us at: info@ethos3.com
How NOT to Run Your Company – Lessons LearnedWeekdone.com
The Internet is full of articles on „How to succeed“ and „How to build a great company“ But while following those guidelines we often forget that there's a lot you just can't do.
Learning from your own mistakes is good, but it's even better when you can learn from the mistakes of others.
Everyone's favorite billionaire and Republican presidential hopeful Donald Trump has said “Watch, listen, and learn. You can’t know it all yourself. Anyone who thinks they do is destined for mediocrity.”
Enjoy the slides and a sense of humor is advised.
25 stats—13 positive, 12 negative—that reflect the marketing world, including content marketing, social media, email newsletters, analytics, blogging, digital video, and more.
Keep these stats in mind when crafting your marketing strategy.
10 Insightful Quotes On Designing A Better Customer ExperienceYuan Wang
In an ever-changing landscape of one digital disruption after another, companies and organisations are looking for new ways to understand their target markets and engage them better. Increasingly they invest in user experience (UX) and customer experience design (CX) capabilities by working with a specialist UX agency or developing their own UX lab. Some UX practitioners are touting leaner and faster ways of developing customer-centric products and services, via methodologies such as guerilla research, rapid prototyping and Agile UX. Others seek innovation and fulfilment by spending more time in research, being more inclusive, and designing for social goods.
Experience is more than just an interface. It is a relationship, as well as a series of touch points between your brand and your customer. Here are our top 10 highlights and takeaways from the recent UX Australia conference to help you transform your customer experience design.
For full article, continue reading at https://yump.com.au/10-ways-supercharge-customer-experience-design/
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms for those who already suffer from conditions like depression and anxiety.
This is a minimal concept you should consider for your PowerPoint slides in order to make them more engaging and exciting.
I work as a presentation designer and help speakers and marketers with their pitches. If you need help with any of these concepts, drop me an email and I will be happy to help.
This is the first SlideShare adaption of Timothy E. Johansson's 100 Growth Hacks in 100 Days. The growth hacks that's included in the slide are 1 to 10. Timothy is the front-end developer at UserApp (www.userapp.io).
This presentation includes science-based principles on how to attract an audience's attention, sustain it, and convert a presentation into memorable content.
Learn more about "The Science of Memorable Presentations" by checking out the Ethos3 blog post on this topic: http://ethr.ee/1ULMrxy
Ethos3 is a presentation design agency with premier PowerPoint and presentation designers. We can create the perfect presentation for you: www.ethos3.com
If you need help creating professional presentations, email us at: info@ethos3.com
How NOT to Run Your Company – Lessons LearnedWeekdone.com
The Internet is full of articles on „How to succeed“ and „How to build a great company“ But while following those guidelines we often forget that there's a lot you just can't do.
Learning from your own mistakes is good, but it's even better when you can learn from the mistakes of others.
Everyone's favorite billionaire and Republican presidential hopeful Donald Trump has said “Watch, listen, and learn. You can’t know it all yourself. Anyone who thinks they do is destined for mediocrity.”
Enjoy the slides and a sense of humor is advised.
25 stats—13 positive, 12 negative—that reflect the marketing world, including content marketing, social media, email newsletters, analytics, blogging, digital video, and more.
Keep these stats in mind when crafting your marketing strategy.
10 Insightful Quotes On Designing A Better Customer ExperienceYuan Wang
In an ever-changing landscape of one digital disruption after another, companies and organisations are looking for new ways to understand their target markets and engage them better. Increasingly they invest in user experience (UX) and customer experience design (CX) capabilities by working with a specialist UX agency or developing their own UX lab. Some UX practitioners are touting leaner and faster ways of developing customer-centric products and services, via methodologies such as guerilla research, rapid prototyping and Agile UX. Others seek innovation and fulfilment by spending more time in research, being more inclusive, and designing for social goods.
Experience is more than just an interface. It is a relationship, as well as a series of touch points between your brand and your customer. Here are our top 10 highlights and takeaways from the recent UX Australia conference to help you transform your customer experience design.
For full article, continue reading at https://yump.com.au/10-ways-supercharge-customer-experience-design/
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms for those who already suffer from conditions like depression and anxiety.
The document discusses employer brand thinking from an agency perspective. It emphasizes that the labor market is highly competitive and HR communication must be a strategic partner, not just tactical. Employer brand thinking involves managing a total employer identity through consistent employer stories and an integrated employer marketing mix across internal and external channels. An employer brand is alive and must be constantly measured and steered to have lasting impact on both current and prospective employees. It requires organization-wide coordination to be effective.
The Science of Story: How Brands Can Use Storytelling To Get More CustomersDigital Surgeons
Storytelling is not only an entertaining source for information, but a way to engage and humanize our messages that helps them stick. Our brains are wired for stories. Like a drug, we seek them out. Good stories create lasting emotional connections that persuade, educate, entertain, and convert consumers into brand loyalists.
Here’s another good reason to believe in the power of stories: You don't have a goddamn choice. We spend a third of our waking hours crafting stories, and the rest of the time consuming them. Our brains are always searching for stories. You need stories. You live your life around stories. Your life itself is a story. So, now find out how you can use them to better understand how brands and businesses can use storytelling to increase engagement and sales.
We held the largest ever Virtual SlideShare Summit a week back, if you missed it here's your chance to hear from the experts once more on some of the takeaways on presentation design and SlideShare Marketing
If you are like many people, even the thought of delivering a speech in front of an audience will get your palms sweating. The fear of public speaking ranks high among the most common phobias, and for good reason: most of us approach the situation with the wrong mindset, which in turn makes us live out our worst fears in a public forum.
As Michael Parker notes in IT’S NOT WHAT YOU SAY: How to Sell Your Message When It Matters Most (A TarcherPerigee paperback; on sale January 2016), our fixation on the content of our words – and not the presentation of ourselves – is what brings us down. Once the Vice-Chairman of London’s Saatchi & Saatchi, and one of the world’s most experienced advertising pitch men, having made more than 1,000 pitches in his successful career, Parker has learned first-hand that an effective presentation, a job interview, or even a speech at a wedding hinges on our ability to portray ourselves as passionate, relatable, and collected. But, if we are focused on what we say, and not how we act, we will fail to persuade our audience.
Applied in the boardroom, at the pulpit, or even in conversation, these tenets will help you present better in any situation.
This document contains slides from a presentation by Andre Woolery on designing effective presentations by making slides visually appealing. The presentation covers various design elements like fonts, color, composition, shapes, and images that can be manipulated to grab audiences' attention and keep them engaged. It provides examples and tips for using these elements like using bold text or different font sizes to create emphasis, leveraging color to attract the eye or accentuate points, and guiding the viewer's eye through slide composition and alignment.
Pitching Ideas: How to sell your ideas to othersJeroen van Geel
Learn how to convince others of your UX ideas by understanding them.
We are good in designing usable and engaging products and services. We understand the user's needs and have a toolkit with dozens of deliverables. But for some reason it remains difficult to sell an idea or concept to team members, managers or clients. After this session that problem will be solved!
Selling your ideas and convincing others is one of the most undervalued assets in our field. This ranges from convincing a colleague to use a certain design pattern to selling research to your boss and convincing a client to go for your concept. You can come up with the best ideas in the world, but if it is presented in the wrong way these ideas will die a lonely dead. This is sad, because everybody can learn how to bring a message across. The main thing is that you know what to pay attention to.
In this session I will take you on a journey through the world of presenting ideas. We will move through the heads of clients and your colleagues, learn what their thoughts and needs are. We will move to the core of your idea and into the world of psychology.
24 Awesome Infographic Ideas to Inspire Your Next Beautiful CreationPiktochart
Infographics are awesome, simply because they can capture and hold our attention so well - if done right. The best part is, there are so many great examples out there that we can draw inspiration from. Here are 24 infographic ideas that you can use to create your next beautiful creation.
3 Storytelling Tips - From Acclaimed Writer Burt HelmEthos3
Visit the Ethos3 blog (http://buff.ly/1B8ehRa) to get the full scoop on these tips. By reading the Ethos3 blog post, you will learn how to tell stories that will captivate even the most challenging audiences.
If you need help creating professional presentations, email us at: info@ethos3.com
Ethos3 is a presentation design agency with premier PowerPoint and presentation designers. We can create the perfect presentation for you: www.ethos3.com
This short PowerPoint presentation shows five great ways to get the attention of your audience during your speech or sales pitch.
Try them out in your next speech and you will see how you can engage your audience with these simple tips.
This presentation was created 100% in PowerPoint by my presentation design agency Slides. We are based in Spain (Europe) but have clients worldwide.
Drop me an email and we will discuss your project.
10 Engagement Lessons Learned From 1 Million Survey AnswersD B
Officevibe released a research report called The State of Employee Engagement based on 1,200,000 survey answers from employees in 157 countries. After analyzing the data, we discovered some truly shocking statistics about the state of engagement across the world.
This actionable webinar will show you how you can keep your employees happy and productive.
See the recording of the webinar:
http://bit.ly/2gjJg3o
Get all the free bonuses and extra tips:
http://bit.ly/2g7Q3xM
Content by Officevibe, the simplest tool for a greater workplace.
What does the future look like? Is it a dark space where we’re suffering from varying degrees of techamphetamine or are we heading towards a Utopian fantasy of abundance and harmony?
Understanding that our basic human needs and wants barely change, we explore the future state of a range of topics; from our need for physical sustenance through to our age-long fascination of transcending the limitations of our biology.
Looking at the future from a human perspective, our potential for greatness is teetering on a fine line between darkness and hope. We’re banking on the latter.
Inspired Storytelling: Engaging People & Moving Them To ActionKelsey Ruger
Most projects, presentations or initiatives are driven by facts and features the team believes will help them deliver a product or message. While facts and data are important for setting the stage and communicating goals, they’re rarely what persuades an audience or gets them to take action.
In this workshop, you will learn how to use that connection, by teaching basic skills in visual thinking and storytelling that will that transform projects and initiate action.
This document discusses better collaboration between agencies and clients. It notes that historically, agencies did not provide clients with a full understanding of the creative process or ideas, and clients did not know how to properly evaluate work. It advocates that agencies start presentations with the agreed upon creative brief to provide necessary context before presenting ideas. Agencies should tell a story that bridges the brief to the final idea, giving clients a complete understanding. The document also provides models for properly evaluating ideas and ensuring collaborative discussions between agencies and clients.
10 Things your Audience Hates About your PresentationStinson
See it with animations! https://vimeo.com/179236019
It’s impossible to win over an audience with a bad presentation. You might have the next big thing, but if your presentation falls flat, then so will your idea. While every audience is different, there are some universal cringe-worthy presentation mistakes that are all too common. Whether you’re an amateur or a seasoned presenter, you should always avoid this list of top 10 things your audience hates. Are you committing any of these 10 fatal presentation sins?
For more presentation help, visit stinsondesign.com/blog
Incorporating photos and videos into your PowerPoint decks can greatly enhance a presentation. Learn how illustrating concepts with meaningful imagery can make your presentation great.
Learn more: http://www.lynda.com/Photography-training-tutorials/70-0.html
17 Ways to Design a Presentation People Want to ViewJim MacLeod
Tired of boring PowerPoint presentations? Me too. Here are 17 tips to help you create a presentation that not only engages the audience, but forces them to remember what you want them to remember.
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)Board of Innovation
This document provides tips for creating engaging slide decks on SlideShare that garner many views. It recommends focusing on quality over quantity when creating each slide, using compelling images and headlines, and including calls to action throughout. It also suggests experimenting with sharing techniques and doing so in waves to build momentum. The goal is to create decks that are optimized for sharing and spread across multiple channels over time.
Love reading comics? You're not the only one. What about these stories about super-beings keep our eyes glued to the pages and our minds salivating for more? We explore in this deck how comic writers use these storytelling techniques and how you can apply it in your presentation.
The document discusses employer brand thinking from an agency perspective. It emphasizes that the labor market is highly competitive and HR communication must be a strategic partner, not just tactical. Employer brand thinking involves managing a total employer identity through consistent employer stories and an integrated employer marketing mix across internal and external channels. An employer brand is alive and must be constantly measured and steered to have lasting impact on both current and prospective employees. It requires organization-wide coordination to be effective.
The Science of Story: How Brands Can Use Storytelling To Get More CustomersDigital Surgeons
Storytelling is not only an entertaining source for information, but a way to engage and humanize our messages that helps them stick. Our brains are wired for stories. Like a drug, we seek them out. Good stories create lasting emotional connections that persuade, educate, entertain, and convert consumers into brand loyalists.
Here’s another good reason to believe in the power of stories: You don't have a goddamn choice. We spend a third of our waking hours crafting stories, and the rest of the time consuming them. Our brains are always searching for stories. You need stories. You live your life around stories. Your life itself is a story. So, now find out how you can use them to better understand how brands and businesses can use storytelling to increase engagement and sales.
We held the largest ever Virtual SlideShare Summit a week back, if you missed it here's your chance to hear from the experts once more on some of the takeaways on presentation design and SlideShare Marketing
If you are like many people, even the thought of delivering a speech in front of an audience will get your palms sweating. The fear of public speaking ranks high among the most common phobias, and for good reason: most of us approach the situation with the wrong mindset, which in turn makes us live out our worst fears in a public forum.
As Michael Parker notes in IT’S NOT WHAT YOU SAY: How to Sell Your Message When It Matters Most (A TarcherPerigee paperback; on sale January 2016), our fixation on the content of our words – and not the presentation of ourselves – is what brings us down. Once the Vice-Chairman of London’s Saatchi & Saatchi, and one of the world’s most experienced advertising pitch men, having made more than 1,000 pitches in his successful career, Parker has learned first-hand that an effective presentation, a job interview, or even a speech at a wedding hinges on our ability to portray ourselves as passionate, relatable, and collected. But, if we are focused on what we say, and not how we act, we will fail to persuade our audience.
Applied in the boardroom, at the pulpit, or even in conversation, these tenets will help you present better in any situation.
This document contains slides from a presentation by Andre Woolery on designing effective presentations by making slides visually appealing. The presentation covers various design elements like fonts, color, composition, shapes, and images that can be manipulated to grab audiences' attention and keep them engaged. It provides examples and tips for using these elements like using bold text or different font sizes to create emphasis, leveraging color to attract the eye or accentuate points, and guiding the viewer's eye through slide composition and alignment.
Pitching Ideas: How to sell your ideas to othersJeroen van Geel
Learn how to convince others of your UX ideas by understanding them.
We are good in designing usable and engaging products and services. We understand the user's needs and have a toolkit with dozens of deliverables. But for some reason it remains difficult to sell an idea or concept to team members, managers or clients. After this session that problem will be solved!
Selling your ideas and convincing others is one of the most undervalued assets in our field. This ranges from convincing a colleague to use a certain design pattern to selling research to your boss and convincing a client to go for your concept. You can come up with the best ideas in the world, but if it is presented in the wrong way these ideas will die a lonely dead. This is sad, because everybody can learn how to bring a message across. The main thing is that you know what to pay attention to.
In this session I will take you on a journey through the world of presenting ideas. We will move through the heads of clients and your colleagues, learn what their thoughts and needs are. We will move to the core of your idea and into the world of psychology.
24 Awesome Infographic Ideas to Inspire Your Next Beautiful CreationPiktochart
Infographics are awesome, simply because they can capture and hold our attention so well - if done right. The best part is, there are so many great examples out there that we can draw inspiration from. Here are 24 infographic ideas that you can use to create your next beautiful creation.
3 Storytelling Tips - From Acclaimed Writer Burt HelmEthos3
Visit the Ethos3 blog (http://buff.ly/1B8ehRa) to get the full scoop on these tips. By reading the Ethos3 blog post, you will learn how to tell stories that will captivate even the most challenging audiences.
If you need help creating professional presentations, email us at: info@ethos3.com
Ethos3 is a presentation design agency with premier PowerPoint and presentation designers. We can create the perfect presentation for you: www.ethos3.com
This short PowerPoint presentation shows five great ways to get the attention of your audience during your speech or sales pitch.
Try them out in your next speech and you will see how you can engage your audience with these simple tips.
This presentation was created 100% in PowerPoint by my presentation design agency Slides. We are based in Spain (Europe) but have clients worldwide.
Drop me an email and we will discuss your project.
10 Engagement Lessons Learned From 1 Million Survey AnswersD B
Officevibe released a research report called The State of Employee Engagement based on 1,200,000 survey answers from employees in 157 countries. After analyzing the data, we discovered some truly shocking statistics about the state of engagement across the world.
This actionable webinar will show you how you can keep your employees happy and productive.
See the recording of the webinar:
http://bit.ly/2gjJg3o
Get all the free bonuses and extra tips:
http://bit.ly/2g7Q3xM
Content by Officevibe, the simplest tool for a greater workplace.
What does the future look like? Is it a dark space where we’re suffering from varying degrees of techamphetamine or are we heading towards a Utopian fantasy of abundance and harmony?
Understanding that our basic human needs and wants barely change, we explore the future state of a range of topics; from our need for physical sustenance through to our age-long fascination of transcending the limitations of our biology.
Looking at the future from a human perspective, our potential for greatness is teetering on a fine line between darkness and hope. We’re banking on the latter.
Inspired Storytelling: Engaging People & Moving Them To ActionKelsey Ruger
Most projects, presentations or initiatives are driven by facts and features the team believes will help them deliver a product or message. While facts and data are important for setting the stage and communicating goals, they’re rarely what persuades an audience or gets them to take action.
In this workshop, you will learn how to use that connection, by teaching basic skills in visual thinking and storytelling that will that transform projects and initiate action.
This document discusses better collaboration between agencies and clients. It notes that historically, agencies did not provide clients with a full understanding of the creative process or ideas, and clients did not know how to properly evaluate work. It advocates that agencies start presentations with the agreed upon creative brief to provide necessary context before presenting ideas. Agencies should tell a story that bridges the brief to the final idea, giving clients a complete understanding. The document also provides models for properly evaluating ideas and ensuring collaborative discussions between agencies and clients.
10 Things your Audience Hates About your PresentationStinson
See it with animations! https://vimeo.com/179236019
It’s impossible to win over an audience with a bad presentation. You might have the next big thing, but if your presentation falls flat, then so will your idea. While every audience is different, there are some universal cringe-worthy presentation mistakes that are all too common. Whether you’re an amateur or a seasoned presenter, you should always avoid this list of top 10 things your audience hates. Are you committing any of these 10 fatal presentation sins?
For more presentation help, visit stinsondesign.com/blog
Incorporating photos and videos into your PowerPoint decks can greatly enhance a presentation. Learn how illustrating concepts with meaningful imagery can make your presentation great.
Learn more: http://www.lynda.com/Photography-training-tutorials/70-0.html
17 Ways to Design a Presentation People Want to ViewJim MacLeod
Tired of boring PowerPoint presentations? Me too. Here are 17 tips to help you create a presentation that not only engages the audience, but forces them to remember what you want them to remember.
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)Board of Innovation
This document provides tips for creating engaging slide decks on SlideShare that garner many views. It recommends focusing on quality over quantity when creating each slide, using compelling images and headlines, and including calls to action throughout. It also suggests experimenting with sharing techniques and doing so in waves to build momentum. The goal is to create decks that are optimized for sharing and spread across multiple channels over time.
Love reading comics? You're not the only one. What about these stories about super-beings keep our eyes glued to the pages and our minds salivating for more? We explore in this deck how comic writers use these storytelling techniques and how you can apply it in your presentation.
Muhammad Ali was a legendary boxer and philanthropist known for his accomplishments in the ring and advocacy outside of it. Some of his notable achievements included being a 3-time heavyweight champion, donating extensively to charitable causes, and sacrificing his title when refusing to fight in the Vietnam war due to his religious beliefs. Ali left behind a legacy of determination, courage in standing up for his principles, and inspiration to achieve one's dreams despite obstacles.
Mobile-First SEO - The Marketers Edition #3XEDigitalAleyda Solís
How to target your SEO process to a reality of more people searching on mobile devices than desktop and an upcoming mobile first Google index? Check it out.
Tired of losing sales pitches? Look no further, get some timeless advice from high-stakes presentation consultant: Cliff Atkinson on how to throw out your old sales pitch and make your next one count.
Download here: http://www.paywithapost.de/pay?id=80eb8437-7393-4e61-b8a6-175d76d9eb5b
This list is more or less a curation of tips I've surfaced from my reading or research and from what I've observed from being around some incredible investors and successful entrepreneurs. Note, this advice is geared towards ideation through product-market fit level startups, but the life tips are universally applicable I would say.
When possible, I tried to make the tip "actionable", which I define as something that's able to be done;
or an action having practical value.
So, in no particular order, I give you the Startup and Life Tips for Entrepreneurs: a Journal of Thoughts...
The Great State of Design with CSS Grid Layout and FriendsStacy Kvernmo
This document discusses the importance of doing work that you love and believe is great. It includes a quote from Steve Jobs about finding truly satisfying work by doing what you believe is great work and loving what you do. The rest of the document provides examples of challenges, questions, and discussions that commonly come up for designers in their work.
The 10 Best Copywriting Formulas for Social Media HeadlinesBuffer
A Top Ten list of the best copywriting formulas used by writers and marketers, and how they might fit with the social media headlines you write.
1. Before – After – Bridge
2. Problem – Agitate – Solve
3. Features – Advantages – Benefits (FAB)
4. The 4 C’s
5. The 4 U’s
6. Attention – Interest – Desire – Action (AIDA)
7. A FOREST
8. The 5 basic objections
9. Picture – Promise – Prove – Push (PPPP)
10. The 1 – 2 – 3 – 4 Formula for Persuasive Copy
The complete list is available on the Buffer blog here: https://blog.bufferapp.com/copywriting-formulas
This document provides a summary of common mistakes in PowerPoint presentation design and tips to avoid them. It identifies the top 5 mistakes as including putting too much information on slides, not using enough visuals, using poor quality visuals, having a disorganized "visual vomit" style, and lack of preparation. The document emphasizes telling a story over slide design, using whitespace on slides, consistent formatting, and spending significant time preparing presentations.
What Would Steve Do? 10 Lessons from the World's Most Captivating PresentersHubSpot
The document provides 10 tips for creating captivating presentations based on lessons from famous presenters like Steve Jobs, Scott Harrison, and Gary Vaynerchuk. The tips include crafting an emotional story with a beginning, middle, and end; creating slides that answer why the audience should care, how it will improve their lives, and what they must do; using simple language without jargon; using metaphors; ditching bullet points; showing rather than just telling through images; rehearsing extensively; and that excellence requires hard work with no shortcuts.
A collection of the most surprising findings from the 2014-2015 State of Inbound.
Want to be a part of the 2015 State of Inbound (and, as an extension, inbound history)? Take the survey: http://bit.ly/SOI2015-Survey
This document discusses how leaders can use stories to inspire and influence others. It provides 5 types of stories that leaders can tell: 1) Challenge stories to overcome obstacles, 2) Connecting stories to relate experiences, 3) Metaphoric stories to articulate concepts visually, 4) Visionary stories to sell grand dreams and influence change, and 5) Cautionary stories to avoid past mistakes. Each story type is explained and an example leader is given to illustrate how that type of story can be used and its impact. The document encourages leaders to incorporate purposeful storytelling in their communication.
How do you define a better life? What matters most to you – good schools, safe streets or something else?
The OECD Better Life Initiative proposes an interactive tool, Your Better Life Index, which enables you to rate your country on the things you feel make for a better life.
The Index allows citizens to compare well-being across 34 countries, based on 11 dimensions the OECD has identified as essential, in the areas of material living conditions and quality of life: housing, income, jobs, community, education, environment, governance, health, life satisfaction, safety, work-life balance.
The OECD is NOT deciding what makes for better lives. YOU decide for yourself.
The Index will be live on 24 May 2011.
Crying has several health benefits. It prevents dehydration in the eyes by wetting the eye membrane. Tears also contain lysozyme which kills around 90-95% of bacteria near the eyes. Crying can increase mood by producing proteins that regulate metabolism and lowering depression. It also removes toxins from the body and relieves stress and feelings.
This document discusses love, friendship, and human relations. It provides several quotes about the topics, such as "LOVE is a short word but it contains everything" and "Friendship is the hardest thing in the world to explain. It’s not something you learn in school." The document emphasizes that love is the principle of existence and friendship is one of life's blessings, as friends overlook failures and tolerate success. It concludes by thanking the reader and stating that the document will be continued.
This presentation discusses how to achieve mastery in love. It introduces a five step model of education to become a master, from unconscious incompetence to conscious competence in unconscious competence. It also discusses the importance of spiritual strength, motivation, attention and practice. The presentation explores different kinds of love and their evolution, and provides relationship advice such as finding a partner with kindred spirits and shared values. It emphasizes that love is important for human survival and a component of happiness.
Everyone loves to smile. Or, at least, everyone should! Whether it’s a young child scoffing sweets, or an elderly relative remembering the golden oldies, everybody does it. However, smiling isn’t just a expression of joy – it’s also a cognitive reflex to positive aspects of life that release endorphins, dopamine and serotonin – making you feel physically better! Happiness makes you smile, and smiling makes you happier – it’s a positive feedback loop that just keeps on giving! Take a look at what smiling really means to you and those around you.
Boon Companion: Content Strategist as Sidekick: Highedweb 2018Jeffrey Stevens
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
Boon Companion: Content Strategist as SidekickJeffrey Stevens
In a decentralized environment, a content strategist can't be the hero to take care of all the things. You have to be a sidekick to your heroes - the multitudes of content contributors in your system. Sam Gamgee from Lord of the Rings exemplifies this role as a companion, guides, and leader.
Skywriting: Best Practices for a Cloud-Based WebJeffrey Stevens
SEO, Minimum Viable Content, Optimization, Task-Oriented, Content Modeling…as it evolves, writing for the web develops more and more terms, but what does it all mean? In this session, we’ll discuss best practices on how to write for digital properties to meet user expectations, meet business goals and to maximize exposure.
Student, patient, farmer, fan: Managing facets of a large social media ecosystemJeffrey Stevens
The challenges of scaling a social media presence with consistent brand and tone become readily apparent at large institutions—especially with differing goals and audiences across the spectrum. In this session, we’ll look at four different social media footprints at the University of Florida—UF Social, UF Health, The Institute of Food and Agricultural Sciences, and UF Athletics—and identify best practices and governance structures within each, and how each works to break through institutional silos to tell the school’s story.
Bearing Down: 20 tips for Creating Persuasive Web Content [NOW with MORE Bears]Jeffrey Stevens
Whether we are telling a story, selling a good, or championing a cause, the way we frame our narrative is key to success. The web gives us enormous flexible in modifying our narrative through iterative change, furthering conversions and success of our campaigns. We'll look at 20 tips for creating compelling web content that produces results.
Metropolis and Gotham: Two Approaches to Enterprise Site DevelopmentJeffrey Stevens
In the last five years, UF Health's web services team has launched two enterprise-wide web projects supporting six colleges, six hospitals, and 15,000 staff and students. Our Metropolis was an external web presence supporting over 600 websites, built in the light of day as a positive affirmation of our future as an organization. Our Gotham was a new intranet, built on social networking and web best practices, constructed internally and away from the light, but nonetheless as important. This talk will focus on the strategies used in building both and the lessons learned in the process:
Building momentum for the project and guiding consensus versus leveraging political capital and goodwill
Creating your Justice League - a team of unique and overlapping skill sets that can support the infrastructure
Overcoming the rogues gallery of barriers that threaten to stall or derail the project, or worse, destroy team morale
Managing client expectations
Responsive Web Design presents new challenge for content strategists: determining what content is presented and in what format. While each site and situation is unique, it's clear that your content needs to be tailored specifically to your audience's needs.
In this session, I discuss twenty tips for writing targeting, persuasive content for your audiences and look at examples from current web sites to help develop best practices for your organization.
Active Listening: Tips for Effective CommunicationJeffrey Stevens
A short micro-presentation on the tenets of Active Listening, a process for communicating clearly and effectively and opening yourself to truly understanding and processing the other in a conversation. Presented to the UF Health Creative Team Meeting.
Voyage of the Beagle: Biology, Evolution, and Content StrategyJeffrey Stevens
“In the long history of humankind (and animal kind, too) those who learned to collaborate and improvise most effectively have prevailed.” ― Charles Darwin.
Despite being creatures made of pixels, codes, and thought, websites are living entities that follow principles similar to the evolutionary principles that predict how life changes and adapts. Using concepts from biology and the natural sciences, we'll look at the evolution of the University of Florida Health web presence, a three year process that eventually affected over 500 academic sites, six hospitals, hundreds of medical clinics, and eventually an entire university redesign. You're not going to need a lab coat or safety goggles as Stevens investigates how many finches are needed to make a decent digital birdhouse, genetic engineering (how to take learned principles and splice them into new projects), order and understanding through taxonomy, or punctuated equilibrium (and how to affect what comes next).
Presented at the 2014 Higher Education Web Professionals Conference in Portland, Oregon and at the 2014 Confab Higher Education in Atlanta, GA.
Nobody's Got Time for That: The Case for Making Time for Creative CultureJeffrey Stevens
Teams that allow time for the creative process are essential for modern, forward-thinking organizations. Part one of this presentation discusses tips and techniques for building a team culture that makes the time for mental breaks and collaborative exercises that promotes creativity and problem-solving. Part two discusses some of the psychological factors that keep us from taking that creative leap forward. Presented by Jeff Stevens and Carlos Morales and the 2014 Summer UF Health Communications Retreat at the Hippodrome.
Let Me Help: The Prime Directive of Web ContentJeffrey Stevens
The document discusses the benefits of meditation for reducing stress and anxiety. Regular meditation practice can help calm the mind and body by lowering heart rate and blood pressure. Studies have shown that meditating for just 10-20 minutes per day can have significant positive impacts on both mental and physical health over time.
The Trouble With Tribbles: How LOLcats Ate Our EngagementJeffrey Stevens
How to build better headlines, links, sharing options, and content to compete for the attention of audiences with ever increasing options for entertainment and diversions.
The document discusses the benefits of meditation for reducing stress and anxiety. Regular meditation practice can help calm the mind and body by lowering heart rate and blood pressure. Studies have shown that meditating for just 10-20 minutes per day can have significant positive impacts on both mental and physical health over time.
Bear With Me: 20 Tips for Writing Effective Persuasive Web ContentJeffrey Stevens
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise boosts blood flow, releases endorphins, and promotes changes in the brain which help regulate emotions and stress levels.
Someone once said "Those who fail to learn from history are doomed to repeat it." General Duke Abernathy said "Knowing is Half the Battle." General Anthony Clement McAuliffe said "Nuts!"
All of these are true. History gives us insight into the human condition and provides lessons for all fields. Let's take a look at some of the stories of World War II - of strategies, tactics, technology, and planning - and how they relate to web design and development in higher education today. By the end, maybe we'll have a few insights on how to bridge the communication gaps between our audiences, our authors, and ourselves.
This presentation by Professor Alex Robson, Deputy Chair of Australia’s Productivity Commission, was made during the discussion “Competition and Regulation in Professions and Occupations” held at the 77th meeting of the OECD Working Party No. 2 on Competition and Regulation on 10 June 2024. More papers and presentations on the topic can be found at oe.cd/crps.
This presentation was uploaded with the author’s consent.
Suzanne Lagerweij - Influence Without Power - Why Empathy is Your Best Friend...Suzanne Lagerweij
This is a workshop about communication and collaboration. We will experience how we can analyze the reasons for resistance to change (exercise 1) and practice how to improve our conversation style and be more in control and effective in the way we communicate (exercise 2).
This session will use Dave Gray’s Empathy Mapping, Argyris’ Ladder of Inference and The Four Rs from Agile Conversations (Squirrel and Fredrick).
Abstract:
Let’s talk about powerful conversations! We all know how to lead a constructive conversation, right? Then why is it so difficult to have those conversations with people at work, especially those in powerful positions that show resistance to change?
Learning to control and direct conversations takes understanding and practice.
We can combine our innate empathy with our analytical skills to gain a deeper understanding of complex situations at work. Join this session to learn how to prepare for difficult conversations and how to improve our agile conversations in order to be more influential without power. We will use Dave Gray’s Empathy Mapping, Argyris’ Ladder of Inference and The Four Rs from Agile Conversations (Squirrel and Fredrick).
In the session you will experience how preparing and reflecting on your conversation can help you be more influential at work. You will learn how to communicate more effectively with the people needed to achieve positive change. You will leave with a self-revised version of a difficult conversation and a practical model to use when you get back to work.
Come learn more on how to become a real influencer!
This presentation by OECD, OECD Secretariat, was made during the discussion “Competition and Regulation in Professions and Occupations” held at the 77th meeting of the OECD Working Party No. 2 on Competition and Regulation on 10 June 2024. More papers and presentations on the topic can be found at oe.cd/crps.
This presentation was uploaded with the author’s consent.
Carrer goals.pptx and their importance in real lifeartemacademy2
Career goals serve as a roadmap for individuals, guiding them toward achieving long-term professional aspirations and personal fulfillment. Establishing clear career goals enables professionals to focus their efforts on developing specific skills, gaining relevant experience, and making strategic decisions that align with their desired career trajectory. By setting both short-term and long-term objectives, individuals can systematically track their progress, make necessary adjustments, and stay motivated. Short-term goals often include acquiring new qualifications, mastering particular competencies, or securing a specific role, while long-term goals might encompass reaching executive positions, becoming industry experts, or launching entrepreneurial ventures.
Moreover, having well-defined career goals fosters a sense of purpose and direction, enhancing job satisfaction and overall productivity. It encourages continuous learning and adaptation, as professionals remain attuned to industry trends and evolving job market demands. Career goals also facilitate better time management and resource allocation, as individuals prioritize tasks and opportunities that advance their professional growth. In addition, articulating career goals can aid in networking and mentorship, as it allows individuals to communicate their aspirations clearly to potential mentors, colleagues, and employers, thereby opening doors to valuable guidance and support. Ultimately, career goals are integral to personal and professional development, driving individuals toward sustained success and fulfillment in their chosen fields.
XP 2024 presentation: A New Look to Leadershipsamililja
Presentation slides from XP2024 conference, Bolzano IT. The slides describe a new view to leadership and combines it with anthro-complexity (aka cynefin).
This presentation by Yong Lim, Professor of Economic Law at Seoul National University School of Law, was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the author’s consent.
This presentation by Juraj Čorba, Chair of OECD Working Party on Artificial Intelligence Governance (AIGO), was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the author’s consent.
Collapsing Narratives: Exploring Non-Linearity • a micro report by Rosie WellsRosie Wells
Insight: In a landscape where traditional narrative structures are giving way to fragmented and non-linear forms of storytelling, there lies immense potential for creativity and exploration.
'Collapsing Narratives: Exploring Non-Linearity' is a micro report from Rosie Wells.
Rosie Wells is an Arts & Cultural Strategist uniquely positioned at the intersection of grassroots and mainstream storytelling.
Their work is focused on developing meaningful and lasting connections that can drive social change.
Please download this presentation to enjoy the hyperlinks!
This presentation by OECD, OECD Secretariat, was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the author’s consent.
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the author’s consent.
This presentation by Nathaniel Lane, Associate Professor in Economics at Oxford University, was made during the discussion “Pro-competitive Industrial Policy” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/pcip.
This presentation was uploaded with the author’s consent.
BOTHHello, I’m Karlyn Borysenko.And I’m Jeff Stevens.Jeff: And thank you for joining us for Art of the Presentation. Today we’re going to talk about creating effective presentations.
Karlyn
A presentation on presenting? That’s pretty Inception right there.
JeffInception is a good analogy for a presentation. There are many different layers to a good presentation:The relationship of the presenter to their topicThe relationship of the audio and verbal components to the audience.
The relationship of the audience to the subject.
Those interrelations go deep… and for some people, the deep place is a place of fear.
Karlyn
Gallup conducted a poll of American’s greatest fears says 40% of Americans consider public speaking their greatest fear...
Jeff
...second only to snakes.
Jeff
Ralph Waldo Emerson said that Speech is power. Speech is to persuade, convert, and compel. And that’s at the heart of what we do when we present. Whether we are presenting internally to our teammates or to our organization, or to external organizations, we’re building consensus towards a goal, persuading others to follow a course of action, or compelling people to make change or to think of things differently.
Karlyn
We want to build our skills to present for several reasons. Giving better presentations clarifies communication. It decreases miscommunication in a business, which in turn increases quality, safety, and work product, and decreases stress - how often has a project that was miscommunicated led to time and effort wasted in starting again? By building these skills, we increase our confidence and, in turn, increase the perception of others that we are professionals in our subject areas.
LINK FOR BUFFERTorok.com makes the case for the importance of presentation skills. #econfpsuaphttp://www.torok.com/articles/presentation/WhyArePresentationSkillsImportant.html
JeffIan Parker from The New Yorker reports that Microsoft estimates, there are more than 30 million PowerPoint presentations made each day. If we assume conservatively that there are four people per presentation, that the presentation is a half-hour, ¼ of that presentation is a waste, and each person’s salary of $35,000, that would equal just over $252 million a year.
BUFFERWhy are we wasting $250 million a day to bad presentations?http://www.thinkoutsidetheslide.com/are-we-wasting-250-million-per-day-due-to-bad-powerpoint/#econfpsuap
BOTH$252 million.
$252 million.
BUFFER LINKWhat are the costs of a bad presentation? Here’s a conservative estimate. #econfpsuaphttp://www.thinkoutsidetheslide.com/are-we-wasting-250-million-per-day-due-to-bad-powerpoint/
JeffSo how do we solve a problem like a presentation? Here’s what we’re going to cover today:We’ll be focusing on the concept of creating a presentation for an external audience. We’re going to concentrate on conferences, but the ideas can be modified for intenral use.
Karlyn
Crafting an idea for a presentation
Jeff
Submitting (and getting accepted to a conference)
Karlyn
Developing a deck, building out your ideas
Jeff
Practicing and polishing your presentation
Karlyn
And finally, building a repertoire
Both:So, are you ready?
Jeff:Let’s starting with crafting an Idea. To put us in the framework, we’ve asked some other presenters of keynotes and award winning presentations for their advice Amanda Costello said
KarlynSometimes a great presentation doesn’t have to be answer to the problem, a step by step instruction manual, sometimes it just needs to inspire and create that spark that someone can take and run with.BUFFERSee Amanda Costello’s great analogy of silos and how they can learn to evolve here:https://www.youtube.com/watch?v=7d66k-mVzc4#econfpsu
JeffComing up with an idea is a marriage of two different and distinct needs.
JeffFirst, consider your audience. What does your audience want? Want do they need? Is there a subject that you’ve seen that isn’t being covered at the conferences you’ve attended? In their a platform that the community doesn’t have a lot of experience with, but that you and your team has started to use? Was there a talk that you saw that talked about a theory that you know have practical experience in implementing? All of these are the starts of a good talk.
JeffConsider their technical ability and expertise of your audience. Where are their knowledge gaps? Listen to the community you plan to present to and plan accordingly.
Karlyn
Second, you need to consider yourself? Why are you wanting to present? What do you know? What do you feel passionate about? What do you want to share?
I can’t emphasize enough how important it is to trust your instinct.
BUFFER:The University of Leicester has a good run-down of these steps and others we’ll be covering here: http://www2.le.ac.uk/offices/ld/resources/presentations/planning-presentation #econfpsuap
Karlyn
Can I present? No.
Karlyn
Karlyn
So I went anyway.
Karlyn
Really unsure how it was going to go
Karlyn
Being able to present is a tremendous skillset for any position.Now it’s my career.
And if you’re NOT unsure of how it’s to go to, that might be a problem! Let’s talk about….
Jeff
A big impediment to speaking is imposter sydrome. I know I’ve felt this every time I aim to present. After seeing countless talks from people who know their stuff, I’m left the questions filled with insecurity:
“Why should I present this? What can I offer that others haven’t already covered? Why wouldn’t I just point people to an online slide deck or a YouTube video and say “Jinkies, I have this case just about wrapped up?””
JeffIn her keynote at the 2016 MinneWebCon, Denise Jacobs summed this up by saying “You will only consider Imposter Syndrome when you are competent and skilled - repeat this as many times as necessary).http://www.slideshare.net/denisejacobs/banish-your-inner-critic-minnewebcon-2016
The people in the room are rooting for you!!!
Karlyn
How do you tell the difference? If you’re feeling imposter syndrome, you’re got it.
Jeff: Remember that time a businessman thought he could be president?
BUFFER:Jessica Hagy shows the difference between the the Dunning-Kruger effect and Imposter Syndrome eloquently.http://thisisindexed.com/2012/05/two-annoying-problems/#econfpsuap
JeffOnly you can sound like you. You need to have confidence in yourself and your singular voice.
JeffA presentation is not a competition.
Karlyn: Well, sometimes it is.
Bowing Silliness
(Jeff)To get through my feeling of imposter syndrome, I’ve modified a maxim used in Unitarian Universalism:It matters that you are hereYou aren’t here by luck or chance, but due to the overall circumstances of your life, which includes you skills and knowledge
It matters what you doYour experiences are trueYou insights and experiences are as valid as anyone’s
You don’t have to go it aloneYour colleagues are tremendous sounding boards to share your concerns and to serve as sounding boards as you develop your talk.
KarlynSubmitting (and getting accepted to a conference)
JeffWho makes the choices for the conference schedule? Is it a rotating committee or an individual?Look at previous conferences and what kind of presentations were picked, and what the tone and language of those proposals. I’ve submitted to conferences were a clever turn of phrase or description can make one proposal stand out from five or six similar themes. At other conferences, a clever and witty description can be seen more of detriment to one that is matter of fact and technical.
Karlyn
What do you want to present? What are you passionate about? You personal perspective here is just as important as the conference organizers.
Karlyn
Don’t get discouraged if your submission is rejected, and don’t assume it’s because your presentation wasn’t up to par. It could that the conference has a particular focus and your talk didn’t match it. It could be that there were five or six talks with a similar focus and they had to pick between them.
JeffIf you can, ask the selecting committee why you weren’t selected so you can improve your pitch for the next submission.
JeffNext let’s talk about developing a deck and building out your ideas.
Karlyn
This is your unique voice. Even if you’re presenting on a woefully unoriginal topic….which happens!....you can always give it a unique spin.
JeffMetaphors and analogies are a great way to communicate complex ideas to your audience.
Jeff
JeffIn 2014 I gave a series of talks using an analogy about French border defenses at the start of World War II and how their strategic mindset mirrored the way departments and schools thought about their web pages. By reframing it this way it was easier to communicate the need to shift thinking by paralleling a concrete historical event.
BUFFER
See Jeff’s presentation on the Magnot line on SlideShare.http://www.slideshare.net/kuratowa/from-world-war-ii-to-the-world-wide-heweb#econfpsuap
Karlyn
ICP
JeffLisa Catto’s Jane Austen theme
BUFFER
Lisa Catto used an amazing analogy of Jane Austen heroines to her work as a one woman office.http://www.slideshare.net/lisacatto/how-life-lessons-from-jane-austen-helped-a-oneperson-communications-team#econfpsuap
Karlyn
Jessie Lavery
Karlyn Intros
Jeff
JeffAnalogies and metaphors can also work wonders for talking to your faculty and administrators. Can you frame a complex web problem around a subject that is within the expertise of the people you are presenting too? (Make sure that you do know that it is a good comparison or this can backfire).
Karlyn
JeffDon’t get too enamored with a theme - it’s possible to be too cute and in the weeds and obscure the message you wanted to tell. A few years ago I gave a presentation on content strategy and how it relates to concepts in biology.
Judge for youself how tortuous the analogy is in this evolution as web strategy presentation:http://www.slideshare.net/kuratowa/voyage-of-the-beagle-biology-evolution-and-content-strategy
#econfpsuap
JeffI went over the presentation with several biology professors to make sure I understood all of the concepts correctly and found equivalencies for almost all evolutionary theories. Afterwards, a majority of the feedback I received that it was too much and they wish I had discussed our web work more - which was the utlimate goal of the talk in the first place.
JeffIn his On the Art of Writing class at Cambridge in 1912, Arthur Quiller-Couch warned against the overly ornamental turn of phrase. “Whenever you feel an impulse to perpetrate a piece of exceptionally fine writing, obey it - whole heartedly - and delete it before sending your manuscript to press. MURDER YOUR DARLINGS.This has become a tenant of novelists and screenwriters ever since - and you should subscribe it to your presentations. Don’t go for florid when matter of fact will do. Strong writing and visuals stand on their own. Your conceits can also be a darling, and sometimes can send the wrong tone...
Karlyn
Which is why we ended up not going with our first concept for this presentation.
And instead went with the intuitive Sound of Music/Legos theme.
Jeff: Make presentations great again 2016!
Jeff
Plan your narrative. Structure your presentation as a scaffold; start with the major points and begin to fill it in.
JeffDave Cameron also suggests using the standard story structure of your talk. There’s a reason that nearly every story told by humantiy follows this pattern: Introduction, Rising Action, Climax, Conclusion.
Karlyn
Let’s say this another way - know what you’re going to say...and then say it!
My number one advice is always this: know your ending first. Know how you are going to end what it is you want to say, know what you want your audience to be leaving the room with, what you want them to know and hopefully feel by the time your presentation has ended. Make your final five minutes match that, and then build everything that comes before that up to that ending.
Human at Work: http://davecameron.tumblr.com/post/100230073371/human-at-work-my-highedweb-2014-conference
I might also have quote-worthy stuff in other posts I did leading up to that presentation that were all about the process behind it: https://dave-cameron.com/share-human/
Karlyn
End with something inspiring
Jeff
One effective technique is to begin and end a presentation with personal stories. By concentrating on how what this talk is about affects real people, it allows your audience to project itself onto you. Empathy is a powerful tool for connection.
Karlyn
An experience is easier to talk about authentically. Give takeaways on what worked and what didn't as well as what you would have done differently or lessons learned. - Amy Grace Wells
JeffGive them an outline of the presentation - let them know what to expect, then dive into the meat of it
Karlyn
I write out every single word that I want to say in the powerpoint notes.
Every….single….word…..Now I don’t ever end up reading off of a script but this really helps me when I get to the next part
BOTHBUT WHATEVER YOU DO, TALK IT OUT
KarlynStand up and pretend you’re presenting and can say whatever you want. What would you say?
JeffLet’s talk about building our deck. One of the reasons that the Sound of Music works is its cinematography. The grandeur of Salzburg and the Alps as a backdrop sells the story.
KarlynYou are the main attraction...but your slides are like your backup dancers
Jeff
Both
JeffDon’t be afraid of having too many slides!
Karlyn: If you were to ask Ron Bronson, he woudl say “no more than 20 slides!”
JeffWe’ve all been in presentations where a slide has so many bullet points that it’s impossible to see what’s being said. At that point the slide is an impediment to hearing the speaker, not an aide that supports. This is a classic example from the U.S. Operations in Afghanistan - a slide that explains the complex interrelations of forces in the country that affect the overall nation’s stability.
'When we understand that slide, we'll have won the war,' said General Stanley McChrystal, the US and NATO force commander.
http://www.dailymail.co.uk/news/article-1269463/Afghanistan-PowerPoint-slide-Generals-left-baffled-PowerPoint-slide.html
JeffDigging deeper into the reason bullet points are bad, Dr. Chris Atherton, an award-winning lecturer in psychology and a user experience consultant for organizations such as Skype and the BBC, discovered that the limits of working memory are to blame for the failure of bullet points. When a listener has to switch between reading and listening, the task switching it cognitively exhausting. To avoid that, minimize text and use meaningful visuals that reinforce the concept.BUFFERChris Atherton applies cognitive psychology to learning design to reduce task-switching and improve recall.http://www.slideshare.net/CJAtherton/from-cognitive-psychology-to-learning-design-chris-atherton-at-lt11uk
#econfpsuap
JeffWith too many bullet points, you risk the Serial Position effect occurring, a documented psychological tendency for people to remember the last item in a list first, the first next, and almost always forgetting what came in the middle. Too many presenters rely on barreling through the fact the slides are too full, and that the audience can see it all in the notes afterwards.
KarlynOr to make it really simple, Build out your slide show with one idea on each slide BEFORE you start designing.
Make sure you know the story you’re trying to tell before you make it look pretty.
Karlyn: Jeff, why’d you use that slide with the bullet points?
Jeff: Well, I ran out of time to do it properly.
Karlyn: We’re in here telling them what they should do, and,Jeff: That’s quite enough…Karlyn: I’m not finished yet…Jeff: Oh, yes you are, Captain.Dramatic pauseFraulein.
JeffDid you get all that?
Jeff
KarlynI’m still not finished yet captain
Be bold with your messaging - this is your chance to say what you want to say! Your slide design should reflect that bold choice...don’t be afraid to get creative with this!
Karlyn Put your slides in motion - use videos/gifs/etc
JeffUse video through the presentation to give yourself a little break. Research shows that video often leads to higher retention rates. Video can create an emotional connection, can communicate complex idea faster, can give you a moment in the middle, and can break up your narrative to keep your audience on their toes.
Karlyn
What I really love about Fienen
JeffMake your slides a visual aide to you speech.
Jeff
Picking FontsMake sure they’ll be installed where you need them!BUFFERJoel Goodman discusses the importance of typography in design.http://torquemag.io/2013/11/typography-matters/#econfpsuap
JeffFontpair is a good resource for finding good font pairs in Google Fonts for your presentations.http://fontpair.co/#econfpsuap
Karlyn
Stock PhotosBUFFERMAYBE PUT A LINK TO THE ADOBE RESOURCE YOU USE
JeffCreative commons - Flickr/Compfight
JeffCompfight is a great searching tool for creative commons photos on Flickr.#econfpsuap
Attribute your sources!
Karlyn: You mean I can’t just pull images off Google?
Jeff
Copyrighted material? Fair use/know your conference’s policies
The answer is a definite “maybe.” Or if you prefer, “sometimes.”
I will also point out right up front that there is an easy way to deal with the question in a categorical, never-fail solution strategy. Just don’t use other people’s copyrighted materials without explicit, written permission. That is the advice corporate legal counselors would give their clients.
the purpose and character of the use, including whether such use is of a commercial nature or is for nonprofit educational purposes;
the nature of the copyrighted work;
the amount and substantiality of the portion used in relation to the copyrighted work as a whole; and
the effect of the use upon the potential market for or value of the copyrighted work.
BUFFERKen Molay breaks down his interpretation of copyright in presentations (but it isn’t a LEGAL ruling, mind you):http://wsuccess.typepad.com/webinarblog/2012/01/copyrights-and-fair-use-in-presentations.html#econfpsuap
JeffWhat it really means is that if a Fair Use case goes to court, the judge has a lot of personal discretion in making a decision and no sane lawyer would guarantee a finding one way or the other. It means that precedent is very hard to apply because you can argue lots of subtle small case-specific differences. And it means that the party with the deeper pockets can almost always afford to keep the case going long enough to make the other party fold from simple fiscal attrition.
On the plus side, I’ll mention something that no lawyer would ever choose to highlight. In the overwhelming majority of cases where the copyright owner chooses to contest a use, they start with a simple “cease and desist” letter. I am always amused by people warning me that Disney or Warner Bros. is going to sue me for every cent I have because I use a still image from a classic film on one slide in the middle of a presentation. Yes, they have the right to do so, but it is a pretty silly first course of action. Suing takes time and money on their side, and unless the use is particularly egregious and damaging to them, it probably isn’t worth it. So the worst case scenario is likely to be an inability to include that slide in your archived recording. [IMPORTANT NOTE: I am NOT using this as a justification or encouragement to knowingly violate real copyrights. I’m just saying that if you think you have an honest Fair Use situation but are afraid of potential financial downside, it is unlikely to be a problem in MOST common cases.]
Fair Use is definitely NOT going to help you if you use copyrighted material in your marketing and promotional materials. Don’t even try it. Don’t associate someone else’s property with your organizational identity. Don’t use it in a situation where it could seem like the rights owner or a pictured celebrity can be seen as approving or endorsing your ideas, products, or company.
In webinar presentations, you are most likely to hit one of four use cases:
Use of a copyrighted image on a slide
Use of a quotation from a copyrighted work such as a book or white paper
Use of a short clip from a motion picture
Use of a short audio clip (music or voice)
The basics are clear. If you use the clip, quote, or image just because you think it’s cute, that’s not Fair Use. If you use the image as part of your slide master or background or repeatedly associate it with your work, that’s not Fair Use. But if you use it once to illustrate a specific point you are making, particularly in an educational context, and you comment on particular aspects of the picture or clip or quote to identify what they did and how they did it… That’s probably Fair Use.
Are there resources to help you in your planning (and potential defense of your use?). Yes there are. First of all, even in a Fair Use case you should try to attribute the copyright holder. A nice little copyright statement at the bottom of your slide can help show that you weren’t trying to claim the content as your own.
Next, you should try to get permission for use. Here is a list of many common copyright permission contacts: http://www.copylaw.com/new_articles/permission.html
And here is a more condensed list for movies/music:http://www.reelclassics.com/Buy/licensing.htm
Columbia University Libraries has a nice little checklist in PDF form that lets you tot up potential arguments for and against Fair Use in your context to see whether you are more or less likely to be covered: http://copyright.columbia.edu/copyright/fair-use/fair-use-checklist/
There is a brand new book available from Amazon called Reclaiming Fair Use: How to Put Balance Back in Copyright.
And the Center for Social Media has some interesting online discussions on the subject.
Fair Use is not a free pass to just steal other people’s creative work. But there are times when it is very helpful in letting you make a specific point in a way that has more impact and resonance than you otherwise could. Knowing your legal rights is the place to start.
JeffCopyrighted matieral? Fair use/know your conference’s policies
Karlyn
Powerpoint versus Keynote versus Google slides….it really doesn’t matter
Jeff
Give yourself visual cues about what to say on each slide
Jeff
KarlynQ&A
Karlyn
JeffProps
Jeff
Karlyn
Practicing and polishing
(Karlyn) Run it as if you were presenting. Stand in front of the computer, pretend there’s an audience and give the presentation! Adjust the flow as necessary.
Jeff
If you work on a team, present to other members of the team
Find an internal audience or a smaller venue that you can test run a presentation before the bigger event
Karlyn
Presenting
Both Get a clicker
Jeff
JeffMove around. Use your hands. Take up space.
Karlyn
Get in the right head space - nervous energy.
Karlyn
Karlyn
Embrace the nervous energy
When you suppress it, your presentation will be dry
When you run away from it, that’s stage friend.
When you embrace it and own it, you will rock that presentation.
JeffVisit your presentation space. Be aware of your space, your pacing, where the podium is.
Karlyn
MOUNT THEM.
Jeff: “Well I never!” OHHHHHH MYYou have to own that room. It’s YOUR room.
Jeff
Conference presentations can be more wacky than work presentations.
Karlyn
Presentation persona. Plan to put on a show. Think of it like wearing a mask.
Karlyn
Do the wonder woman pose in the bathroom if you have to.
Jeff
Don’t read too much into body language
JeffBe prepared for the unexpected technical glitch
Fonts
Live coding
Wifi
Computer updates
Practice and continue as if nothing happened ala Lori Packer
Karlyn
BOTHKnow that everything will be okay
Give time for questions
This is when Imposter Syndrome strikes!
Don’t be afraid to say ‘I don’t know’
“That’s a great question” gives you time to think
Aggressive questions - do not engage, handle it gracefully, you are in control.
Jeff
Building a repertoire
Karlyn
Presenting for a season
Jeff
Stretch your professional development funds
Or getting paid
Karlyn
After time, you’ll be sought out as a speaker, and it’s great to have a list you can send people.
Iterate presentations over time - build a portfolio and use them over and over
(BUILD A PORTFOLIO)
Jeff
Jeff
When presenting on crowdfunding, I used a story on a crowdfunded Robocop statue being built in Detroit as an example of how a dedicated community can come together around an idea. That one story then provided a frame for the rest of the presentation to be built upon.
Jeff
Jeff
JeffWith great powerpoint comes great responsibility
KarlynWe build each other up - we’re in the same boat together.
Growth
Audience Questions
So long, farewell, auf wiedersehen, adieu. Adieu, adieu, to you and you and you. Thank you for coming! #econfpsuap