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Social Media For Social Good Talk For The United Nations

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Hello Neighbor
Hello Neighbor

I gave a talk to the UN

TechnologieBusiness
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MY BACKGROUND
WHY WE’RE HERE ,[object Object]
AND IT’S GROWING EVERY DAY ,[object Object],[object Object],[object Object],[object Object]
WHAT IS SOCIAL MEDIA? AND WHAT IS IT NOT? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WHAT IS THE CURRENT CONVERSATION ONLINE?
THE COMPETITIVE LANDSCAPE Organization United Nations (Official) UN Foundation World Bank White House CARE The Economist Facebook Likes 28,708 42,683 119,932 1,189,456 41,701 860,206 Twitter mentions (6 Months) 164,693 2,650 96,136 937,392 6,686 246,789 Blog mentions (6 Months) 296,217 1,201 66,390 537,773 274,524 59,918 Twitter Followers 588,041 42,121 63,645 2,476,890 454,152 1,289,498 Total Upload Views 3,575,597 448,142 2,402,478 63,197,826 345,937 164,460* Message Boards (6 Months) 140,443 93 24,367 425,659 69,537 21,792 Flickr Activity Very active Active Active Very Active N/A N/A
CLARIFYING THE MESSAGE
Million Moms Challenge Microsite ,[object Object],[object Object],[object Object],[object Object]
Clinton Global Initiative & Facebook Live Chat
NPR & Instagram & Tumblr
The British Monarchy & Flickr
The Economist & YouTube/Vimeo
Mayor Bloomberg & Foursquare/Twitter
ALWAYS ON… ,[object Object],[object Object],[object Object],[object Object]
THANK YOU! ,[object Object],[object Object],[object Object],[object Object]

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Social Media For Social Good Talk For The United Nations

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  • 6. WHAT IS THE CURRENT CONVERSATION ONLINE?
  • 7. THE COMPETITIVE LANDSCAPE Organization United Nations (Official) UN Foundation World Bank White House CARE The Economist Facebook Likes 28,708 42,683 119,932 1,189,456 41,701 860,206 Twitter mentions (6 Months) 164,693 2,650 96,136 937,392 6,686 246,789 Blog mentions (6 Months) 296,217 1,201 66,390 537,773 274,524 59,918 Twitter Followers 588,041 42,121 63,645 2,476,890 454,152 1,289,498 Total Upload Views 3,575,597 448,142 2,402,478 63,197,826 345,937 164,460* Message Boards (6 Months) 140,443 93 24,367 425,659 69,537 21,792 Flickr Activity Very active Active Active Very Active N/A N/A
  • 9.
  • 10. Clinton Global Initiative & Facebook Live Chat
  • 11. NPR & Instagram & Tumblr
  • 13. The Economist & YouTube/Vimeo
  • 14. Mayor Bloomberg & Foursquare/Twitter
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  • 16.