Creative Marketing

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Beatriz Briones

Increasing the sponsors for a video channel

Formation Technologie Actualités & Politique

13 Dec. 2010 Group: Central Perk - MDM Hult Positive TV:Attracting Sponsors

13 Dec. 2010 Group: Central Perk - MDM Hult

13 Dec. 2010 Group: Central Perk - MDM Hult Now, Let’s Change Our Perception of the News…

13 Dec. 2010 Group: Central Perk - MDM Hult Current Situation and Competitors

13 Dec. 2010 Group: Central Perk - MDM Hult SWOT ANALYSIS 13 Dec. 2010 Group: Central Perk - MDM Hult

13 Dec. 2010 Group: Central Perk - MDM Hult 13 Dec. 2010 Group: Central Perk - MDM Hult

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13 Dec. 2010 Group: Central Perk - MDM Hult Series 13 Dec. 2010 Group: Central Perk - MDM Hult

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13 Dec. 2010 Group: Central Perk - MDM Hult Channels CRM LinkedIn Website & Blog 13 Dec. 2010 Group: Central Perk - MDM Hult

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13 Dec. 2010 Group: Central Perk - MDM Hult Universities and Students Example – University Lipdub project 13 Dec. 2010 Group: Central Perk - MDM Hult

13 Dec. 2010 Group: Central Perk - MDM Hult Channels ,[object Object]

Events13 Dec. 2010 Group: Central Perk - MDM Hult

13 Dec. 2010 Group: Central Perk - MDM Hult Phone Application Sponsor 13 Dec. 2010 Group: Central Perk - MDM Hult

13 Dec. 2010 Group: Central Perk - MDM Hult Channel Possibilities Lifestyle Spas/retreats Recreational activities News Breaking stories Most popular viewed on the website Food Recipes Deals within the company Family “Entertain your child” Family vacation ideas Eco-friendly options “How to” section Channel 13 Dec. 2010 Group: Central Perk - MDM Hult

13 Dec. 2010 Group: Central Perk - MDM Hult Sponsorship Benefits Creates exposure for sponsoring companies Creates a good company image by associating with PTV 13 Dec. 2010 Group: Central Perk - MDM Hult

13 Dec. 2010 Group: Central Perk - MDM Hult Time for Creativity

13 Dec. 2010 Group: Central Perk - MDM Hult PRE-LAUNCH

13 Dec. 2010 Group: Central Perk - MDM Hult Bad news wears us out. Let’s change it!

13 Dec. 2010 Group: Central Perk - MDM Hult LAUNCHING

13 Dec. 2010 Group: Central Perk - MDM Hult People keep asking where the good news is, as major media outlets are currently ignoring that they are already there. Our stories tell positive things that occur in normal life, our main characters are human beings, they are the core inspiration. The video shoots different situations in people’s lives: small pieces of happiness when you receive good news. All the nice moments just by simple daily good news.

13 Dec. 2010 Group: Central Perk - MDM Hult ,[object Object]

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Making communications land - Are they received and understood as intended? webinar Thursday 2 May 2024 A joint webinar created by the APM Enabling Change and APM People Interest Networks, this is the third of our three part series on Making Communications Land. presented by Ian Cribbes, Director, IMC&T Ltd @cribbesheet The link to the write up page and resources of this webinar: https://www.apm.org.uk/news/making-communications-land-are-they-received-and-understood-as-intended-webinar/ Content description: How do we ensure that what we have communicated was received and understood as we intended and how do we course correct if it has not.

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https://www.hubspot.com/state-of-marketing · Scaling relationships and proving ROI · Social media is the place for search, sales, and service · Authentic influencer partnerships fuel brand growth · The strongest connections happen via call, click, chat, and camera. · Time saved with AI leads to more creative work · Seeking: A single source of truth · TLDR; Get on social, try AI, and align your systems. · More human marketing, powered by robots

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ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!

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Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits. To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups. Technology For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did. While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis. Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad. Age and Gender When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same. Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers. Race Affects Attitudes As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).

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1. 13 Dec. 2010 Group: Central Perk - MDM Hult Positive TV:Attracting Sponsors

2. 13 Dec. 2010 Group: Central Perk - MDM Hult

3. 13 Dec. 2010 Group: Central Perk - MDM Hult

4. 13 Dec. 2010 Group: Central Perk - MDM Hult

5. 13 Dec. 2010 Group: Central Perk - MDM Hult Now, Let’s Change Our Perception of the News…

6. 13 Dec. 2010 Group: Central Perk - MDM Hult

7. 13 Dec. 2010 Group: Central Perk - MDM Hult

8. 13 Dec. 2010 Group: Central Perk - MDM Hult

9. 13 Dec. 2010 Group: Central Perk - MDM Hult

10. 13 Dec. 2010 Group: Central Perk - MDM Hult

11. 13 Dec. 2010 Group: Central Perk - MDM Hult

12. 13 Dec. 2010 Group: Central Perk - MDM Hult

13. 13 Dec. 2010 Group: Central Perk - MDM Hult

14. 13 Dec. 2010 Group: Central Perk - MDM Hult

15. 13 Dec. 2010 Group: Central Perk - MDM Hult

16. 13 Dec. 2010 Group: Central Perk - MDM Hult

17. 13 Dec. 2010 Group: Central Perk - MDM Hult

18. 13 Dec. 2010 Group: Central Perk - MDM Hult Current Situation and Competitors

19. 13 Dec. 2010 Group: Central Perk - MDM Hult SWOT ANALYSIS 13 Dec. 2010 Group: Central Perk - MDM Hult

20. 13 Dec. 2010 Group: Central Perk - MDM Hult 13 Dec. 2010 Group: Central Perk - MDM Hult

21. 13 Dec. 2010 Group: Central Perk - MDM Hult 13 Dec. 2010 Group: Central Perk - MDM Hult

22. 13 Dec. 2010 Group: Central Perk - MDM Hult Solutions and Channels 13 Dec. 2010 Group: Central Perk - MDM Hult

23. 13 Dec. 2010 Group: Central Perk - MDM Hult Series 13 Dec. 2010 Group: Central Perk - MDM Hult

24. 13 Dec. 2010 Group: Central Perk - MDM Hult Series 13 Dec. 2010 Group: Central Perk - MDM Hult

25. 13 Dec. 2010 Group: Central Perk - MDM Hult Events (Online) 13 Dec. 2010 Group: Central Perk - MDM Hult

26. 13 Dec. 2010 Group: Central Perk - MDM Hult Country Image Reversal 13 Dec. 2010 Group: Central Perk - MDM Hult

27. 13 Dec. 2010 Group: Central Perk - MDM Hult 13 Dec. 2010 Group: Central Perk - MDM Hult

28. 13 Dec. 2010 Group: Central Perk - MDM Hult Channels CRM LinkedIn Website & Blog 13 Dec. 2010 Group: Central Perk - MDM Hult

29. 13 Dec. 2010 Group: Central Perk - MDM Hult Universities and students 13 Dec. 2010 Group: Central Perk - MDM Hult

30. 13 Dec. 2010 Group: Central Perk - MDM Hult Universities and Students Example – University Lipdub project 13 Dec. 2010 Group: Central Perk - MDM Hult

31.

32. Linkedin

33. Website and Blog

34. Events13 Dec. 2010 Group: Central Perk - MDM Hult

35. 13 Dec. 2010 Group: Central Perk - MDM Hult Phone Application Sponsor 13 Dec. 2010 Group: Central Perk - MDM Hult

36. 13 Dec. 2010 Group: Central Perk - MDM Hult Channel Possibilities Lifestyle Spas/retreats Recreational activities News Breaking stories Most popular viewed on the website Food Recipes Deals within the company Family “Entertain your child” Family vacation ideas Eco-friendly options “How to” section Channel 13 Dec. 2010 Group: Central Perk - MDM Hult

37. 13 Dec. 2010 Group: Central Perk - MDM Hult Sponsorship Benefits Creates exposure for sponsoring companies Creates a good company image by associating with PTV 13 Dec. 2010 Group: Central Perk - MDM Hult

38. 13 Dec. 2010 Group: Central Perk - MDM Hult Time for Creativity

39. 13 Dec. 2010 Group: Central Perk - MDM Hult PRE-LAUNCH

40. 13 Dec. 2010 Group: Central Perk - MDM Hult

41. 13 Dec. 2010 Group: Central Perk - MDM Hult

42. 13 Dec. 2010 Group: Central Perk - MDM Hult

43. 13 Dec. 2010 Group: Central Perk - MDM Hult

44. 13 Dec. 2010 Group: Central Perk - MDM Hult

45. 13 Dec. 2010 Group: Central Perk - MDM Hult

46. 13 Dec. 2010 Group: Central Perk - MDM Hult Bad news wears us out. Let’s change it!

47. 13 Dec. 2010 Group: Central Perk - MDM Hult LAUNCHING

48. 13 Dec. 2010 Group: Central Perk - MDM Hult People keep asking where the good news is, as major media outlets are currently ignoring that they are already there. Our stories tell positive things that occur in normal life, our main characters are human beings, they are the core inspiration. The video shoots different situations in people’s lives: small pieces of happiness when you receive good news. All the nice moments just by simple daily good news.

49.

50. A group of students checking their names on a board at school.

51. A father discovering that their baby is a boy.

52. A girl arriving at home, she forgets the keys and then her sister arrives.

53. A women checking her plants and realizing there is a little tomato.

54. A group of boys in front of a public phone accompanying his friend when the girl says yes.

55.

56. 13 Dec. 2010 Group: Central Perk - MDM Hult Be one of us, help the good news travel faster. www.positivetv.tv/sponsors

57. 13 Dec. 2010 Group: Central Perk - MDM Hult Positive TV:Attracting Sponsors Suraj Atreya Udipta Basumatari Andrew Boyd Beatriz Briones Taylor Travis Martha Tolosa

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