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UNIQ Online Marketing Masterclass 1 Your vision, your future. www.soUNIQ.co.uk
Starting at the End  "Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion."  - Jack Welsh www.soUNIQ.co.uk
YourEnd Game To build a business  or create a lifestyle? That is the question. Why have you chosen this career path as opposed to getting a job?  www.soUNIQ.co.uk
So what is a company vision and what does it look like? www.soUNIQ.co.uk
A vision statement is a broad, aspirational image of the future that an organisation is aiming to achieve.  www.soUNIQ.co.uk
As a business owner you have two choices when it comes to vision – you either: build a company that employs people or your business provides an income and occupation for you thereby providing you with a job.  www.soUNIQ.co.uk
Why Is Vision Important? “We are limited not by our abilities, but by our vision.”  – Anonymous  www.soUNIQ.co.uk
Vision:  Nice planning task or a real business decision? Vision is Vital.  It is your road, SATNAV and end destination. www.soUNIQ.co.uk
Make a difference with… ,[object Object]
Your brand
How you communicate
Your choice of marketing activitiesIf you have no vision or end destination you’ll quickly find yourself getting nowhere and achieving nothing.  www.soUNIQ.co.uk
How Do You Create A Vision Statement &What Do You Do With It? www.soUNIQ.co.uk

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Vision Background Reading - Audio

  • 2. UNIQ Online Marketing Masterclass 1 Your vision, your future. www.soUNIQ.co.uk
  • 3. Starting at the End "Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion." - Jack Welsh www.soUNIQ.co.uk
  • 4. YourEnd Game To build a business or create a lifestyle? That is the question. Why have you chosen this career path as opposed to getting a job? www.soUNIQ.co.uk
  • 5. So what is a company vision and what does it look like? www.soUNIQ.co.uk
  • 6. A vision statement is a broad, aspirational image of the future that an organisation is aiming to achieve. www.soUNIQ.co.uk
  • 7. As a business owner you have two choices when it comes to vision – you either: build a company that employs people or your business provides an income and occupation for you thereby providing you with a job. www.soUNIQ.co.uk
  • 8. Why Is Vision Important? “We are limited not by our abilities, but by our vision.” – Anonymous www.soUNIQ.co.uk
  • 9. Vision: Nice planning task or a real business decision? Vision is Vital. It is your road, SATNAV and end destination. www.soUNIQ.co.uk
  • 10.
  • 13. Your choice of marketing activitiesIf you have no vision or end destination you’ll quickly find yourself getting nowhere and achieving nothing. www.soUNIQ.co.uk
  • 14. How Do You Create A Vision Statement &What Do You Do With It? www.soUNIQ.co.uk
  • 15.
  • 18. Your mission is to…Vision, Passion, Energy to grow www.soUNIQ.co.uk
  • 19. For help and support with Masterclass 1, contact Ruth: Email: ruth@souniq.co.ukTweet: @UNIQ_Academy LinkedIn: UNIQ Discussion Group We’d really like to know what you think of this lesson so please spare us two minutes to answer 5 short questions and tell us what you really think. www.soUNIQ.co.uk
  • 20.
  • 21. Mission and Vision Statements: Envision Your Business, Realise Your Goals
  • 22. How to Write a Great Business Vision Statement
  • 23. Branding: Where Are You Going? Please expect Masterclass 2 in a week’s time. Thank you! www.soUNIQ.co.uk