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This Presentation Courtesy of the
                                                   International SOA Symposium
                                                   October 7-8, 2008 Amsterdam Arena
                                                   www.soasymposium.com
                                                   info@soasymposium.com


                                                                    Founding Sponsors




   Platinum Sponsors




   Gold Sponsors                             Silver Sponsors




                Enterprise SOA
                     and
            Dependency Management
                                                           October 2008
                                                            Dirk Krafzig




Copyright © 2004-2008 by BusinessGlue GmbH




                                                                                        1
About the Speaker


                Dirk Krafzig
                Married, 2 Kids
                Promoting SOA since 2000
                Enterprise SOA: Krafzig, Banke, Slama,
                Prentice Hall, 2004.

                Today
                     SOA Coaching
                     IT Strategy Consulting

Slide 3




          Enterprise SOA: Key Statements


                SOA is a Framework for the Optimization of Enterprise Application
                Landscapes
                     Business-orientation
                     Enterprise Perspective
                     Holistic Approach
                Key Idea: Shared Services
                     Extract Business Functionality out of the Applications
                     Provide this Functionality via Self-contained Services
                     Foster Reuse of Services across various Applications
                SOA Covers Various Aspects of an Enterprise including
                     Business, Organization, People
                     IT Processes, Functional Architecture, Technical Architecture
                SOA Value Proposition
                     Agility
                     Cost Reduction
                     Transparency



Slide 4




                                                                                     2
Enterprise SOA: Key Statements


                SOA is a Framework for the Optimization of Enterprise Application
                Landscapes
                      Business-orientation
                      Enterprise Perspective
                      Holistic Approach
                Key Idea: Shared Services
                      Extract Business Functionality out of the Applications
                      Provide this Functionality via Self-contained Services
                      Foster Reuse of Services across various Applications
                SOA Covers Various Aspects of an Enterprise including
                      Business, Organization, People
                      IT Processes, Functional Architecture, Technical Architecture
                SOA Value Proposition
                      Agility
                      Cost Reduction
                      Transparency



Slide 5




          Conceptual SOA Architecture



              Frontend                                       Under-
                                    Sales
              Layer                 Portal                   writing               Claims              ...
                                                                                  Workbench


              Process                     Settle              Verify                                    ...
              Layer                       Claim              Coverage
                                                                                     Manage
                                                                                    Complaint


              Composition                   Update                       Get
              Layer                         Contact                    Customer
                                                                       Overview
                                                                                                 ...
                                            History


              Basic                                                                                      Contract
                                                                       Party
              Layer             Contact
                                                                                         Offer
                                                   Product
                                                                                                              ...

Slide 6




                                                                                                                    3
Functional Decomposition


              Traditional: Integration                      SOA: Functional Decomposition



                                                                          Process-oriented Frontends

                                                                        Underwriting                   Claims
                                                                                                       Processing




                                                                                Party
                                                                                                        Claims

                                                                Contract                  Product

                 Underwriting       CRM          Claims
                                               Processing           Reusable coarse grained backends




Slide 7




          Isolation vs. Synergy


              Traditional: Isolated Projects                SOA: Holistic Approach


                             Minimize                                          Manage
                            short-term                                        long-term
                              impact           Project 1
                                                                                impact              Project 1




              Project 2                                     Project 2



Slide 8




                                                                                                                    4
Case Study 1

Slide 9




          Merger: Insurance Industry


             Situation
               Merger of Insurance Company A and Insurance
               Company B
               The product portfolios are complementary
               (~15% overlap)
               The post-merger company intends to create an
               internet portal for direct business
             Objective
               Achieve synergies
               Manage complexity of post-merger situation

Slide 10




                                                              5
Two Application Landscapes



                                                                              Redundant
           Insurance A

                                                                                                                                              Insurance B


                                                        Provision
                                  Contract
                                                                                                                                  Provision

                                                                                                              Contract

                   Product
                                        Payment
                                                                                                                               Claims               …
                                                       Claims


                                                                                                          Product
                             Customer                                                                                           Payment
                                             Archive
                                                                                                                                              Re-Insurance


                                                          Re-Insurance
                                                                                                                    Customer
                                 …
                                                                                                                                        Archive



Slide 11




       Even More Redundancy?

                                        Sales Portal A+B
                                                                                                   Contract
                                                                               Payment


                                                                                                                         …
                                                                         Customer

           Insurance A                                                                   Product




                                                                                                                                              Insurance B


                                                        Provision
                                  Contract
                                                                                                                                  Provision

                                                                                                              Contract

                   Product
                                        Payment
                                                                                                                               Claims               …
                                                       Claims


                                                                                                          Product
                             Customer                                                                                           Payment
                                             Archive
                                                                                                                                              Re-Insurance


                                                          Re-Insurance
                                                                                                                    Customer
                                 …
                                                                                                                                        Archive



Slide 12




                                                                                                                                                             6
4 SOA Layers




                                                                           Frontend Layer                                                                  …
                                                                                                    Contract               Offer
                                                                                                   Management                                New




                                                                           Process Layer                    Sales                                      …
                                                                                                                                Medical
                                                                                                                              Examination




                                 ✄
             Contract
           Management
           Application                                                                                                                                     …
                                                                           Orchestration Layer                 Contract
                                                                                                               Creation                 Tariff
            Logical carving up of applications                                                                                       Calculation




                                                                           Basic Layer           Customer                                    Product
                                                                                                                                                               …
                                                                                                                          Contract




Slide 13




       4 SOA Layers

                                  Claims Application                                         Contract Management Application




           Frontend Layer                         Claim
                                                Registration           Claim          …
                                                                     Regulation                     Contract               Offer
                                                                                                   Management                                New




                                                                                      …
           Process Layer                                Fraud
                                                      Verification
                                                                                                            Sales
                                                                                                                                Medical
                                                                                                                              Examination




                                                                                      …
           Orchestration Layer                        Coverage                                                 Contract
                                                                                                               Creation                 Tariff
                                                     Verification                                                                    Calculation




                                     Customer                          Contract       …
           Basic Layer                                                                           Customer                                    Product


                                                                                                                          Contract
                                                      Claim




Slide 14




                                                                                                                                                                   7
4 SOA Layers
                                            2008                          2010


                                 A           B           AB       A           B       AB




           Frontend Layer                                                 X

                                                                                  X
                                                              X




           Process Layer                                      X           X




           Orchestration Layer



                                                                      X           X


           Basic Layer
                                                                                      X
                                                                          X



Slide 15




       4 SOA Layers
                                 ① Contract Management
                                           2008
                                           2008                           2010
                                 System B will be replaced
                                       by System A
                                 A           B           AB       A           B       AB




           Frontend Layer         ② New Business uses                     X

                                   new portal. Existing                           X
                                                              X
                                    frontends will be
                                    decommissioned.


           Process Layer                                      X           X


                                   ③ Processes for New
                                 Business (A and B) will be
                                        replaced
           Orchestration Layer

                                 ④ New product machine
                                    replace old tariff
                                                                      X           X
                                      calculators

           Basic Layer
                                                                                      X
                                   ⑤ Contracts will be                    X
                                  migrated to database of
                                         System A
Slide 16




                                                                                           8
4 SOA Layers
                                                                                2010


                                                                       A            B       AB




                                                                                 X

                                                                                        X
                                                                   X




                                                                   X            X




                                                                           X            X




                                                                                            X
                                                                                X



Slide 17




       Efficient Dependency Management is Key

             Show impact of         Process      Show impact of                Project
             Projects on                         projects on SOA
             Processes             Catalogue     services
                                                                               Portfolio




           Project                              SOA
           Portfolio                            Services




             Show milestone        Enterprise
             dependencies




                                                   …
             against application   Milestones
             roadmap




           Application
           Portfolio




Slide 18




                                                                                                 9
Case Study 2

Slide 19




       IT Modernization: Media


           Situation
              Strong market position
              IT historically grown
              Competitors are entering market
                  New business ideas
                  More flexible IT
           Objective
              Modernize IT systems
                  Cost reduction
                  Ability to adopt business processes
              IT to drive innovation

Slide 20




                                                        10
Process Model



           Value Chain

            1. Sales/Offer                 2. Order                                 3. Production           4. Invoicing             5. Reporting



                                                                                                     P4.1 Create customer
                                                                                                          invoice
                                                                                                     …




           Management and Support Processes

              6. A/R & A/P             7. Master Data
              Management                Management




Slide 21




       P4.1 Create customer invoice (standard case)

       As-is
                                                                                       Sales Staff
       User                                                                            Back-Office
                                                                                       Staff


       Frontends
       incl. batch &                  Customer                           Back Office
       public enterprise           invoicing (batch)                       Client
       services
                                                       Trigger
                                                   1   process
       Process
       Services
                                                                       Group insertions into
                                                                  3    invoices


                                                                  6 Calculate total
       Composite                                       Create, distribute
       Services                                            and archive
                                                       customer invoices customer data
                                                                        Get
                                                                                                        8
                                                                        incl. terms & billing
                                                                                                             Create and distribute                  9   Archive
                                                                                                             invoice letters                            invoice
                                               2                 4      conditions                                                                      letters



                                       Insertion                          Customer                    Output                                   Archived
                                                                                                     document                                 Document
       Basic                 Get advance           5              7      Create invoice
       Services                payments                                  postings
                                        Debtor
                                       (Advance                    Invoice
                                       payment)                    posting




       Apps                                                           Administration System                                                   DMS
Slide 22




                                                                                                                                                                  11
P4.1 Create customer invoice (standard case)

     Transition (Phase 1)
                                                                        Sales Staff
       User                                                             Back-Office
                                                                        Staff


       Frontends
       incl. batch &          Customer                    Back Office
       public enterprise   invoicing (batch)                Client
       services


       Process
       Services


       Composite                     Create, distribute
       Services                         and archive
                                     customer invoices




                                                                          Output       Debtor                                       Archived
                              Insertion            Customer                                           Invoice        Output
                                                                         document     (Advance                                     Document
                                                                                                      Posting       Document
                                                                                      Payment)
       Basic
       Services
                               Debtor               Invoice
                              (Advance              posting
                              payment)




       Apps                     Administration System                                        SAP FI                OMS             DMS
Slide 23




       P4.1 Create customer invoice (standard case)

      To-be (Phase 1)
                                                                        Sales Staff
       User                                                             Back-Office
                                                                        Staff


       Frontends
       incl. batch &          Customer                    Back Office
       public enterprise   invoicing (batch)                Client
       services


       Process
       Services


       Composite                     Create, distribute
       Services                         and archive
                                     customer invoices




                                                                                       Debtor
                                                   Customer                                            Invoice                      Archived
                              Insertion                                               (Advance                   Output document
                                                                                                       posting                     Document
                                                                                      payment)
       Basic
       Services



       Apps                     Administration System                                        SAP FI                OMS             DMS
Slide 24




                                                                                                                                               12
Thank you …


Slide 25




                     13

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Dirk Krafzig Enterprise S O Aand Dependency Mngt

  • 1. This Presentation Courtesy of the International SOA Symposium October 7-8, 2008 Amsterdam Arena www.soasymposium.com info@soasymposium.com Founding Sponsors Platinum Sponsors Gold Sponsors Silver Sponsors Enterprise SOA and Dependency Management October 2008 Dirk Krafzig Copyright © 2004-2008 by BusinessGlue GmbH 1
  • 2. About the Speaker Dirk Krafzig Married, 2 Kids Promoting SOA since 2000 Enterprise SOA: Krafzig, Banke, Slama, Prentice Hall, 2004. Today SOA Coaching IT Strategy Consulting Slide 3 Enterprise SOA: Key Statements SOA is a Framework for the Optimization of Enterprise Application Landscapes Business-orientation Enterprise Perspective Holistic Approach Key Idea: Shared Services Extract Business Functionality out of the Applications Provide this Functionality via Self-contained Services Foster Reuse of Services across various Applications SOA Covers Various Aspects of an Enterprise including Business, Organization, People IT Processes, Functional Architecture, Technical Architecture SOA Value Proposition Agility Cost Reduction Transparency Slide 4 2
  • 3. Enterprise SOA: Key Statements SOA is a Framework for the Optimization of Enterprise Application Landscapes Business-orientation Enterprise Perspective Holistic Approach Key Idea: Shared Services Extract Business Functionality out of the Applications Provide this Functionality via Self-contained Services Foster Reuse of Services across various Applications SOA Covers Various Aspects of an Enterprise including Business, Organization, People IT Processes, Functional Architecture, Technical Architecture SOA Value Proposition Agility Cost Reduction Transparency Slide 5 Conceptual SOA Architecture Frontend Under- Sales Layer Portal writing Claims ... Workbench Process Settle Verify ... Layer Claim Coverage Manage Complaint Composition Update Get Layer Contact Customer Overview ... History Basic Contract Party Layer Contact Offer Product ... Slide 6 3
  • 4. Functional Decomposition Traditional: Integration SOA: Functional Decomposition Process-oriented Frontends Underwriting Claims Processing Party Claims Contract Product Underwriting CRM Claims Processing Reusable coarse grained backends Slide 7 Isolation vs. Synergy Traditional: Isolated Projects SOA: Holistic Approach Minimize Manage short-term long-term impact Project 1 impact Project 1 Project 2 Project 2 Slide 8 4
  • 5. Case Study 1 Slide 9 Merger: Insurance Industry Situation Merger of Insurance Company A and Insurance Company B The product portfolios are complementary (~15% overlap) The post-merger company intends to create an internet portal for direct business Objective Achieve synergies Manage complexity of post-merger situation Slide 10 5
  • 6. Two Application Landscapes Redundant Insurance A Insurance B Provision Contract Provision Contract Product Payment Claims … Claims Product Customer Payment Archive Re-Insurance Re-Insurance Customer … Archive Slide 11 Even More Redundancy? Sales Portal A+B Contract Payment … Customer Insurance A Product Insurance B Provision Contract Provision Contract Product Payment Claims … Claims Product Customer Payment Archive Re-Insurance Re-Insurance Customer … Archive Slide 12 6
  • 7. 4 SOA Layers Frontend Layer … Contract Offer Management New Process Layer Sales … Medical Examination ✄ Contract Management Application … Orchestration Layer Contract Creation Tariff Logical carving up of applications Calculation Basic Layer Customer Product … Contract Slide 13 4 SOA Layers Claims Application Contract Management Application Frontend Layer Claim Registration Claim … Regulation Contract Offer Management New … Process Layer Fraud Verification Sales Medical Examination … Orchestration Layer Coverage Contract Creation Tariff Verification Calculation Customer Contract … Basic Layer Customer Product Contract Claim Slide 14 7
  • 8. 4 SOA Layers 2008 2010 A B AB A B AB Frontend Layer X X X Process Layer X X Orchestration Layer X X Basic Layer X X Slide 15 4 SOA Layers ① Contract Management 2008 2008 2010 System B will be replaced by System A A B AB A B AB Frontend Layer ② New Business uses X new portal. Existing X X frontends will be decommissioned. Process Layer X X ③ Processes for New Business (A and B) will be replaced Orchestration Layer ④ New product machine replace old tariff X X calculators Basic Layer X ⑤ Contracts will be X migrated to database of System A Slide 16 8
  • 9. 4 SOA Layers 2010 A B AB X X X X X X X X X Slide 17 Efficient Dependency Management is Key Show impact of Process Show impact of Project Projects on projects on SOA Processes Catalogue services Portfolio Project SOA Portfolio Services Show milestone Enterprise dependencies … against application Milestones roadmap Application Portfolio Slide 18 9
  • 10. Case Study 2 Slide 19 IT Modernization: Media Situation Strong market position IT historically grown Competitors are entering market New business ideas More flexible IT Objective Modernize IT systems Cost reduction Ability to adopt business processes IT to drive innovation Slide 20 10
  • 11. Process Model Value Chain 1. Sales/Offer 2. Order 3. Production 4. Invoicing 5. Reporting P4.1 Create customer invoice … Management and Support Processes 6. A/R & A/P 7. Master Data Management Management Slide 21 P4.1 Create customer invoice (standard case) As-is Sales Staff User Back-Office Staff Frontends incl. batch & Customer Back Office public enterprise invoicing (batch) Client services Trigger 1 process Process Services Group insertions into 3 invoices 6 Calculate total Composite Create, distribute Services and archive customer invoices customer data Get 8 incl. terms & billing Create and distribute 9 Archive invoice letters invoice 2 4 conditions letters Insertion Customer Output Archived document Document Basic Get advance 5 7 Create invoice Services payments postings Debtor (Advance Invoice payment) posting Apps Administration System DMS Slide 22 11
  • 12. P4.1 Create customer invoice (standard case) Transition (Phase 1) Sales Staff User Back-Office Staff Frontends incl. batch & Customer Back Office public enterprise invoicing (batch) Client services Process Services Composite Create, distribute Services and archive customer invoices Output Debtor Archived Insertion Customer Invoice Output document (Advance Document Posting Document Payment) Basic Services Debtor Invoice (Advance posting payment) Apps Administration System SAP FI OMS DMS Slide 23 P4.1 Create customer invoice (standard case) To-be (Phase 1) Sales Staff User Back-Office Staff Frontends incl. batch & Customer Back Office public enterprise invoicing (batch) Client services Process Services Composite Create, distribute Services and archive customer invoices Debtor Customer Invoice Archived Insertion (Advance Output document posting Document payment) Basic Services Apps Administration System SAP FI OMS DMS Slide 24 12