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From	Zero	to	Hero	in	3	years	– the	
long	march	to	become	a	
connected	enterprise
Alexander	Kluge	(@alecmcint)	
Kluge	Consulting	GmbH
PLATINUM	&	CHAMPAGNE	 SPONSORS
GOLD	SPONSORS
SILVER	SPONSORS
BRONZE	SPONSORS
#soccnx @alecmcint
#soccnx
@alecmcint
#soccnx @alecmcint
16 Months ago in Prague
#soccnx @alecmcint
Ostdeutscher Sparkassenverband
The Eastern German Savings Bank
Association (OSV) represents the
political and economical interests
of 45 savings banks.
Headquarters: Berlin
Employees: ca. 250
Mission:
Represention of saving banks,
political relationship,
Auditor service for member banks
Challenges:
• Strengthen the role as a
consulting partner for member
banks
#soccnx @alecmcint
#soccnx @alecmcint
© fotolia.de/ vege
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
Neue Wettbewerber am Markt
#soccnx @alecmcint
Source > Map: The Sad State of Global Workplace Engagement - http://kcy.me/umxm
#soccnx @alecmcint
The Long March
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
http://www.oscarberg.net/2015/08/my-book-collaborating-in-social-era-is.html
#soccnx @alecmcint
http://www.oscarberg.net/2015/08/my-book-collaborating-in-social-era-is.html
#soccnx @alecmcint
Bildvon einer typischenverzeichnisbaum-Struktur beimOSV, laufwerk Z oder so
#soccnx @alecmcint
@alecmcint
Work
„the brief period of the day when I have to
use old technology“
@hinssen
#soccnx @alecmcint
#soccnx @alecmcint
http://www.oscarberg.net/2015/08/my-book-collaborating-in-social-era-is.html
#soccnx @alecmcint
http://www.it-finanzmagazin.de/schatten-it-unerlaubte-cloud-nutzung-
bei-banken-und-versichern-bei-ueber-90-prozent-19893/
#soccnx @alecmcint
http://www.oscarberg.net/2015/08/my-book-collaborating-in-social-era-is.html
#soccnx @alecmcint
2012
2013
2014
2015
Knowledge
Management
Transition from
old Notes-Databases
Improved
Collaboration
Any Device
Any Place
Less
e-Mail
Open
Communication
Non-hierarchical
communication
Employee
satisfaction
Employer
Branding
External Collaboration
Dialogue
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2014
2015
#soccnx @alecmcint
@alecmcint
#soccnx @alecmcint
„Here's to the crazy ones, the misfits, the rebels, the
troublemakers, the round pegs in the square holes... the ones
who see things differently -- they're not fond of rules... You can
quote them, disagree with them, glorify or vilify them, but the
only thing you can't do is ignore them because they change
things... they push the human race forward, and while some
may see them as the crazy ones, we see genius...
... because the ones who are crazy enough to think that they
can change the world, are the ones who do.“
Steve Jobs
#soccnx @alecmcint
2012
2013
2014
2015
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2014
2015
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2014
2015
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2014
2015
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2014
2015
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2014
2015
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2014
2015
#soccnx @alecmcint
2012
2013
2014
2015
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2015
2016
fotolia/Gina Sanders
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2015
2016
#soccnx @alecmcint
#soccnx @alecmcint
The Connectors
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2015
2016
90 : 9 : 1
#soccnx @alecmcint
90 : 9 : 1
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
Anwender Multiplikatoren
„Connectoren“
Führungskräfte Vorstand
OSV User ConferencePALive 2.0
Flyer / „OSV-Connect Kochbuch“
Regelmäßige Info in Mitarbeiterzeitung
Connect Direkt „One2One“
Nutzer-Training
Sensibilisieren
Lernen
Fördern
Merchandising: OSPA-Connect Schreibblock,...
FK-Workshops
Online Hilfe / Tipps& Tricks
Self Service Tutorial
Geplant: WBTszu Komponenten
Coaching
OSV-Connect Community
Wettbewerbe / Spiele / Umfragen
Abteilungs-Coaching
„Blog-Coaching“
Umsetzung / Begleitung konkreter Use Case
#soccnx @alecmcint
2012
2013
2014
2015
90 : 9 : 1
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2014
2015
90 : 9 : 1
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2014
2015
40.000
-> 8.00090 : 9 : 1
Finanzgruppe
Ostdeutscher Sparkassenverband
271
Communities
5091
Tasks in
Activities
89%
Active Users
per week
2646
Connections
between colleagues
1310
Wiki-Pages
22%
Open
Communities
#soccnx @alecmcint
#soccnx @alecmcint
262.997
55.62037.848
11.738 1.000.000 MB
500.000 MB
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2015
2016
40.000
-> 8.00090 : 9 : 1
#soccnx @alecmcint
#soccnx @alecmcint
#soccnx @alecmcint
2012
2013
2015
2016
40.000
-> 8.00090 : 9 : 1
#soccnx @alecmcint
#soccnx @alecmcint
TOP-DOWN: Essential
MIDDLE MANAGMENT: Take care!
PROJECT TEAM: Don´t let IT run the project.
VISIBLE: Build glass walls around your project
ONLINE: Work and communicate online AND offline!
CHANGE: Lead the change, consult and coach.
SHARE STORIES: Document use cases, celebrate success
RESISTANCE: Deal with it. Don´t break it. Save your energy.
PURPOSE: Build purposefull use cases! The menu is not enough.
RULES: Set rules. Define Guidelines with your users.
PLATFORM: Continiously improve your plattform. Roll out changes fast
PUSH: Provide exclusive information. Shut down old apps.
PULL: Relevant Content. Keep the audience curious.
#soccnx @alecmcint
ThankYou!
@alecmcint
#soccnx @alecmcint

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