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Tip 1. If someone mentions
something positive about you on
a site such as Yelp, reward him
or her with a coupon, freebie or
a simple thank you.

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Tip 2. Optimize brand video with
your company name on YouTube,
which is widely considered to be
the second largest search
engine.

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Tip 3. Connect with the media
and get some positive exposure.

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Tip 4. Create A web Presence On
All social media platforms.

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Tip 5. Implement Authorship
Where Applicable.

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Tip 6. Train your employees on
your reputation management
plan.

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Tip 7. Hire the right people for
submitting tweets and posts,
especially those who will use the
right account and not post
anything negative online.

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Tip 8. Consider your
audience when tweeting or
posting, as your message could
be offensive to some people.

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Tip 9. Build a great service or
product before revealing it to the
public. First impression matters
a lot.

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Tip 10. Don’t lie about anything,
because the truth will eventually
come out.