1. Creating a Google+
Brand Page
A step-by-step guide
by Maebellyne Ventura
November 2011

2. Getting started
Sign in to your Google+ account
and head to:
http://www.google.com/+/business/
or
On the lower right hand side of
your home page, click on the
option to start creating your
brand page...

3. Select which category your business fits into.
For my own business, Piggybanker, I chose “Product or Brand”.

4. Piggybanker
www.piggybanker.it
Select what type of Google+ user you would like to access
your page. You can restrict the age limit to “18 and older” or
“21 or older” if your business deals with age-restricted
material or content.

5. Create your own tag line. For Google+, there are no
character limits but there is a 10-word limit. Be creative.
Make it stand out.
Upload your company logo. It doesn’t matter too much how
big your photo is. The minimum size you should upload is
200x200 pixels as this is the display size for your profile
photo.

6. When you’ve finished creating your page, Google+ will ask
you if you want to start spreading the word. If you choose
to do so, an update will be posted on your stream with a
link to your new fan page.
Personally I would wait until you’ve fully customised the
page before you drive traffic to it. If your brand page looks
nice and polished, people would be more motivated to add it
to their circles.

7. You will then be brought to a screen like this. You can
either start posting on your page stream or select any of
the other options suggested.

8. If you want to continue editing your page...
On your homepage, click on the
button just below your name. Your
brand page/s should appear. Click
on “Manage your pages”
Select the brand
page you would
like to edit

9. On your brand profile page, click on the “Edit Profile” button.
Hover on the individual section that you want to edit. The
section would then be highlighted in blue.
Fill in the sections
when the pop-up box
appears. You can then
select who can see
each piece of
information that you
post on your page.

10. On the top right hand corner of
your profile, you will see an option
to add “Recommended Links”. Here
you can add links to your website
pages, etc. You can also customise
the labels for each link, which you
can see in the example opposite.
To add photos, just click on the “Photos” tab. You can then start
uploading photos into different albums.

11. You can also customise the “Scrapbook” above your profile by
adding photos. This is a feature that is similar to Facebook’s
photo strip. Just click on “Edit Profile” and an option to add
photos will appear above your profile tabs.
Note that unlike on Facebook, Google+ will condense the whole
image to fit into a 125x125 pixel thumbnail. To make things
easy, simply upload square photos. The images will then
appear in the order you specify.

12. Voila! This is the finished product.