powerpoint containing all of my as media coursework research

3. Masthead – Bold, large, readable font which covers
the full width of the magazine cover. Using black and
white colouring, the masthead runs behind the main
image which shows that the magazine is so
recognisable the full masthead doesn’t have to be
shown. The masthead looks like its been stencilled
which is similar to how bands tag their equipment. It
also looks like its been shattered because the music
is so loud.
Main Photo – Medium long shot
which is the main focus of the
magazine cover. All looking
directly at the camera with the
main singer of the group in the
front as he is perceived as the
most important one of the band.
They all look like they are fun and
upbeat which is similar to the
genre of the magazine.
Other photos – mix between
medium long shots and a
medium close up which shows
who the articles in the
magazine are going to be
about.
Information about other stories –
smaller yet still easily readable
font along the bottom of the front
cover.
Main cover line – in clear font which is
over the bottom of the main photo
which is on the cover. This shows that
the 2 are linked and go together to
make up the main story of the
magazine.
Other cover lines – in
clear font which is
either directly under
the photo, or is on top
of the photo like for
the main cover line, so
it makes it clear what is
inside the magazine.
Barcode and price in
bottom right corner of
magazine which is easy
to see which is
something all
magazines must have.
The colour scheme of the magazine is
black, white, green, red and yellow;
this makes the important aspects of
the magazine to stand out. Also this
allows the magazine to appeal to a
male audience due to the colours
which have been used. All upper case
letters are used, this demonstrates
the masculinity and boldness of both
the magazine and the music.
Free posters are also advertised
which would draw readers in, also
it causes the magazine to appeal to
younger people who are the
audience of the magazine.

4. Contents page uses
three column layout
which makes it easier
to read than if it was in
one huge long list.
Main story – takes up around a
third of the contents page and
covers 2 columns in width. This
captures the readers focus on the
main story in the magazine.
Other photos are used
to illustrate other main
stories in the magazine
which the reader
should read.
Headings are used to
break down the
different genres of
stories within the
magazine, this makes it
clear to the reader as
to what the context of
the articles will be.
The issue number and
cover date are clear in
the top right corner
which is something all
magazines must inform
the reader about.
There is a photo of the editor
presumably with one of the
acts he interviewed for the
magazine followed by a note
from the editor down the left
hand side column about what
the magazine includes and
what has had to be done in
order for the issue to be
published.
There is a small paragraph
under the note from the
editor which gives credit to
those who helped the
magazine be put together.
Also the editor has personally
signed it off to make it more
personalised for the reader.
the header uses a similar design as the
masthead of the magazine, which is
followed by a strap line which is a
hyperbole to over exaggerate how
much is in the magazine.
Page numbers are
displayed to the left of the
titles of the pages in the
magazine. Also they are
clearly displayed over the
photos to show what page
in the magazine the
photos relate to.

5. The double page spread,
like the contents page,
uses a three column
layout which makes it
easier to read than if it
was in one huge long list.
Even the left hand page is
structured on a column
basis. The text is also
broken down into
paragraphs. It is also
colour coded to match
the main musician’s
clothes colours. The text
is also wrapped around
the photo of the
musician.
The main cover line is a quote from the
interview with the musician it is about.
The font is clear and easily readable and
takes up a large proportion on the first
page which causes it to grab the readers
attention and focus, making them want to
read the article. This is a pull quote used
which draws the reader in. it also pulls a
quote out of the main text and highlights
them. Mixture of fonts is used which may
suggest that the musician as to who it is
about is possibly mixed up.
The main image of the spread is
the musician who the article is
about, it covers the around the
same amount of spare as the
main cover line but also spills
onto the next page. This shows
the reader exactly who the
article is about.
Only one other image is used which shows the
band all together, this suggests that the main
focus is of the article is the responses from the
interview not looking at the person as to who
the article is about.
There is a strapline under the main cover line of the article
which provides the reader with a summary as to what the
article is about. This allows the reader to read the strapline
then decide if they want to read the article in order to receive
more details.
There is a pull quote used which draws
the reader in. it also pulls a quote out of
the main text and highlights them. The
pull quote is also placed in a gap
between the main chunk of text and the
photo of the musician.
The page number is
shown in the bottom
right hand corner of
the right hand page of
the magazine, which
relates directly to the
contents page.
The language used is
slightly formal which shows
that the magazine is
targeted at young adults
around 20years old, who
have an understanding of
full English, who have a
fairly complex vocabulary.
The letter appears to have
been ripped out of a
notebook, which makes it
look as though it is a
genuine letter.

7. Masthead – Bold, large, readable font which
covers the full width of the magazine cover.
Using black and white colouring, the masthead
runs behind the main image which shows that
the magazine is so recognisable the full
masthead doesn’t have to be shown.
Main cover line – in clear font
which is over the bottom of the
main photo which is on the
cover. This shows that the 2 are
linked and go together to make
up the main story of the
magazine. It also pink which
stands out clearly against the
black and white colour scheme
of the background.
Other photos –
thumbnails of musicians
which are close ups of
their faces.
Information about other stories –
smaller yet still easily readable font,
which are placed above the main
image of the front cover.
Other cover lines – in
clear font which are
along both sides of the
main image of the
front cover, so this it
makes it clear what is
inside the magazine.
The front cover follows a pink, white
and black colour scheme. This could be
due to the sex pistols using a similar
colour scheme on several of their album
covers, which could be why Mojo have
decided to use a similar colour scheme
for their front cover. Also the cover
lines use a similar set up as cut out
words in order to make a message, like
in ransom notes, which is a similar
aesthetic to punk music. It is also about
music from the past so appeals to
people who enjoy older music, or the
older generations who enjoyed that
music when it was popular.
Main Photo – Medium long shot
which is the main focus of the
magazine cover. All looking
directly at the camera with the
main singer of the group in the
front as he is perceived as the
most important one of the band.
They are all look quite scary and
serious which is similar to the
genre of the magazine and the
band.
Barcode and price in bottom right corner of
magazine which is easy to see which is
something all magazines must have.
All cover lines appear to have been cut out
and stuck on the front of the magazine, this
is similar to the same style of font used on
the sex pistols albums covers.

8. The issue number and date of the
issue are clear displayed along the
top of the contents page under the
magazine name, which is something
all magazines must inform the
reader about.
There is a pull quote used which draws
the reader in. it also pulls a quote out of
the one of the main articles and
highlights it.
Headings are used to
break down the
different genres of
stories within the
magazine, this makes it
clear to the reader as
to what the context of
the articles will be.
Page numbers are displayed
to the left of the titles of the
pages in the magazine. They
are also a different colour to
that of the title of the
features which makes them
stand out.
The image is a high angle shot of a
musician which takes up the right
hand side of the contents page. He
is also wearing an orange suit
which clearly contrasts the pale
green of the contents page
background.
Contents page uses a two
column layout, the text is
one column while the
photo takes up another
column. This makes it
easier to read and also
the information is limited
to key points.
The header repeats the title of the
magazine, which is followed by the list
of three cities. Memphis and London
are famous for their music, while
Okemah is the birthplace of Woody
Guthrie who there is an article about
somewhere in the magazine.
The page number is
shown in the bottom
right hand corner of the
right hand page of the
magazine.
The contents page has a sparse
layout which appeals to the
audience as the amount of writing
is minimal.

9. The main image of the spread is the
musicians who the article is about, it covers
the whole of the right hand page and also
spills onto the next page. This shows the
reader exactly who the article is about. It also
looks as if it’s a snapshot of the musicians
when they are performing on stage, which is
reinforced by the lighting along the top of
the image.
The main cover line is
covers the majority of
the left hand page, the
font is clear and easily
readable this causes it
to grab the readers
attention and focus,
making them want to
read the article. ‘Enjoy
Yourself’ is also the title
of one of the musicians
songs which may draw
readers in who are fans
of the band or who liked
the song in which the
title is drawn from.
There is a strapline under
the main cover line of the
article which provides the
reader with a summary as
to what the article is about.
This allows the reader to
read the strapline then
decide if they want to read
the article in order to
receive more details.
The double page spread has no
real structure, however it has
minimal writing on it this makes it
easier to read. It is also follows the
same colour scheme as the image
used in the text (black&white).
This may suggest that the band
are old fashioned and classic as
until the 1860s black and white
photography was used. In
addition, they are a multi-cultural
band and made a statement by
being a combination of black and
white individuals which may have
influenced the colour scheme. The
text is also wrapped around the
photo of the musician. Also the
checked black and white theme of
the spread reflects the genre of
the music.
The border along the bottom of the page relates to
the musicians as to who the article is about as it was
something they use on their album covers. It
reaffirms to the audience as to who the article is
about, and it also acts as an advert within the
magazine which may encourage fans of the
musicians to buy the magazine.
There is a caption
towards the bottom of
the image which tells
the reader as to what
the image is of and
who the image is of.
The page number is shown
in the bottom right hand
corner of the right hand
page of the magazine,
which relates directly to
the contents page.
The language used is quite
formal which shows that
the magazine is targeted at
young adults around 25
years old, who understand
full English and have an
complex vocabulary.

11. Masthead – Bold, large, readable font
which is clearly displayed din the top left
hand corner. Using red and white
colouring, the masthead runs behind the
main image which shows that the
magazine is so recognisable the full
masthead doesn’t have to be shown. Q is
a could be a reference to queuing up a
record, therefore Q is about music.
Main Photo – a medium long stot is used
which is the main focus of the magazine
cover. All looking directly at the camera
with the main singer of the group in the
front as he is perceived as the most
important one of the band. the
musicians are looking straight at the
reader which creates a personal
relationship for the reader, which may
suggest that the article in which the
musicians are featured is quite personal.
They are all look quite serious which is
similar to the genre of the music which
the magazine is about, as the magazine
is about music of ‘substance’. The image
looks staged which suggests it has been
taken in a studio which would cause the
mise-en-scene, camera angle and
lighting to be highly controlled. Also
their instruments are not shown which
suggests that the article about them is
more about them as a group rather than
their music.
Barcode and price in
bottom right corner of
magazine which is easy
to see which is
something all
magazines must have.
Other photos –
thumbnail of a
musician which is a
close up of their
face.
Other cover lines – there is no main
cover line, however there are several
over cover lines. The cover lines are
in clear font which are along both
sides of the main image of the front
cover, so that it makes it clear what is
inside the magazine. Also, the
backgrounds for the cover lines match
the masthead.
All writing on the magazine follows a
red, white, black and grey colour
scheme. This makes the writing all
easily readable. Also the front cover
follows a three column layout, there is
cover lines in the left and right hand
columns while the main image on the
cover fills the middle column. Also the
colour scheme appeals to a masculine
audience.
The exclusive CD, will
encourage people to buy
the magazine as they get
a free CD which isn't
available anywhere else.
The purple circle which is
linked with the article on
prince is used as purple is
commonly associated with
prince.

12. Contents page uses three
column layout which
makes it easier to read
than if it was in one huge
long list. The main colours
used are black, white and
red which is the same
colour scheme as is used
in the magazines logo.
Page numbers are displayed
to the on top of/next to
photos/titles of stories
which shows clearly what
page the stories are on.
They are also a different
colour to that of the title of
the features which makes
them stand out. The colours
which are used are toned
down which allows the
magazine to appeal to an
older more mature
readership.
Photos are used to illustrate the main
stories in the magazine which the reader
should read. They are a combination of
medium shots and long shots. These
illustrate to the reader who the story is
about in case they are unsure of a
particular acts name, yet know what they
look like.
Main story –takes up a large
amount of space. It has the biggest
picture and is displayed at the top
of the contents page, this causes it
to be the first thing the reader
sees when opening the magazine
to the contents page.
The review box uses a rhyme, ‘the Q
Review’, this catches the readers
attention and may encourage them to
read it. Also there is a bold outline for the
text box, this makes it stand out against
the rest of the page and catches the
readers attention.
Information about other stories –
smaller yet still in a readable font,
which are placed along the bottom of
the contents page. The page numbers
are in a different colour and the title
of the artist who the story about is in
bolder text compared to the line of
information about what the story is
about.

13. The double page spread,
like the contents page,
uses a three column
layout which makes it
easier to read than if it
was in one huge long
list. Even the left hand
page is structured on a
column basis. The text is
also broken down into
paragraphs. It is also
colour coded to match
the main musician’s
clothes colours and the
lighting used in the
photo, these are also the
colours we associate
with the musician.
The main cover line is covers the majority of the
left hand page, the font is clear and easily readable
this causes it to grab the readers attention and
focus, making them want to read the article. It is
wrapped around the photo of the musician
however does overlap with the photo in places. The
tie dye used in the cover line may be used as a way
of reflecting prince’s personality as an artist.
There is a caption towards
the top of the image which
tells the reader as to what
the image is of and who
the image is of.
The only image of the spread is of the musician who the
article is about, it covers the whole of the left hand page
and also spills onto the next page. This shows the reader
exactly who the article is about. It also looks as if it’s a
snapshot of the musician when he is performing on
stage. This shows the reader that the article is going to
be about the musicians music and not about their
personal life.
A drop cap is also used to
start the article, which is a
prominent way of drawing
the reader in.
The page number is shown
in the bottom right hand
corner of the right hand
page of the magazine,
which relates directly to
the contents page.
The language used is quite
formal which shows that
the magazine is targeted at
young adults around
30years old, who have a
full understanding of
correct English and who
understand very complex
vocabulary.

14. Front Cover
• Barcode
• Price
• Magazine Name
(Masthead)
• A Main Cover Line
& Other Cover Lines
• A Main Photo &
Other Photos (link
to cover lines)
Double Page Spread
• A Main Picture
• Picture Caption
• A Main Cover Line
• Page Number
• Strapline
• Column Layout
Contents Page
• Photos
• Page Numbers
• Summary's Of Articles
• Column Layout
• Issue Information

16. The majority of my
respondents are aged
between 16-20 years
old, this means that
my survey reflects the
view of teenagers
which suggests that
my readers will be
teenagers which will
effect the articles
featured in my
magazine and the
language used in my
magazine.

17. More females than
males completed my
questionnaire which
means that my survey
will reflect a female
viewpoint more than
it will a male view
point. This suggests
that my readers are
more likely to be
female, this will
influence the colour
schemes used in my
magazine and also
the types of articles
which are featured in
my magazine.

18. The most popular types of music according to my
questionnaire are Rock, Pop & Alternative, which are all
genres which are covered by the music charts in the UK.
Therefore I will select the genre of my magazine to
feature chart music as it will include all of the popular
types of music, as found from my questionnaire.

19. The majority of my
respondents don’t buy music
magazines, this suggests that I
need to create a music
magazine which stands out
and will have a larger
readership, this may
encourage more people to
purchase music magazines.

20. The majority of my
respondents download their
music free online, this
suggests that they like
freebees and don’t like
spending money if they don’t
have to. Due to this I will offer
free music, free giveaways
within my magazine and free
competitions which may
encourage more people to
buy my magazine.

21. The majority of my
respondents think that there
are enough different music
magazines out already, due to
this I will take inspiration from
existing magazines but I will
improve upon them, for
example I will make mine
cheaper which a better format
and layout. This may
encourage more people to
buy my music magazine over
the current competition.

22. The majority of my
respondents think that my
magazine should be between
£1-£3. therefore I will market
my magazine to fall between
this price bracket in order to
attract the most readers.

23. Unfortunately I had very few
serious responses to this
question as people used it as
an opportunity to mess
around. However I received
one serious response which
told me to find a niche
audience and sell to there
advantages, due to this I will
style my magazine in a way
which will attract my target
audience. Also I will advertise
products which will appeal to
my target audience.