More Related Content Similar to Software Park October 2010 (20) More from Software Park Thailand (20) Software Park October 20101. SOFTWARE PARK
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SOFTWARE PARK
THAILAND
Assoc.Prof. Dr.Thanachart Numnonda
7 October 2010
2. SOFTWARE PARK
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: Agenda
• THAILAND ICT MARKET OVERVIEW
• SOFTWARE PARK VISION & MISSION
• INSIDE SOFTWARE PARK
4. SOFTWARE PARK
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The Thai IT market is the largest in the South East Asia
region and, is projected to grow at a CAGR of 12% over
the 2010-2014 period.
The total value of Thai domestic spending on IT products
and services should pass US$5.4bn in 2010 and
US$8.7bn by 2014.
: Thailand’s ICT
Market Highlight
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Economic Recovery in 2010
Growing PC penetration
New technologies and business models, mobile Internet,
Cloud computing, 3G mobile and WiMAX, and industry
trends, such as software-as-a-service (SaaS), Green IT
and virtualization
Thai Smartphone market up 200%
The first 6 months of this year saw the smart phone market
reach 330,000 handsets
The market expects to reach 800,000 handset units by end of
2010.
: Thailand’s ICT
Market Highlight
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Broadband market is growing
Lower price with higher bandwidth
2.6 Million Homes has broadband
Average speed is 6 Mbps
Market size 20,000 million bahts
Cloud computing is emerging
Many enterprises now consider the private cloud
Some company; True IDC & TOT, start to invest on the public
cloud
Internet banking & mobile banking / e-commerce is
growing
: Thailand’s ICT
Market Highlight
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: Fixed, Mobile &
Internet Usage
Source:
1. www.nectec.or.th/internet/ “Internet user profile in Thailand” report, NECTEC.
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69 Million mobile users in Thailand
24 Million Internet users as of June 2010, 35%
penetration
Mobile broadband users 1.66 million, was only 595,000
last year.
By 2014, the number is expected to rise to almost 30
million.
100,000 users of Facebook on mobile phones.
: Mobile & Internet
Users 2010
Source:
1. www.nectec.or.th/internet/ “Internet user profile in Thailand” report, NECTEC.
2. Internet Telecommunication Union 3. www.nso.go.th
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12 Million mobile Internet users as of June 2010, 17%
penetration
Mobile Internet Market size is 1,000 Million bahts
Telco providers
AIS (300,000 Aircard Users)
DTAC
True: 3G Testing in Bangkok
TOT : 3G
CAT : CDMA
: Mobile Internet
Users 2010
Source: AIS
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: Thailand’s ICT
Market 2008-2009
& Outlook 2010
Source: SIPA, ATCI, NECTEC, Software Park Thailand
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: Thailand’s ICT
Market 2008-2009
& Outlook 2010
Source: SIPA, ATCI, NECTEC, Software Park Thailand
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: Thailand’s
Software Market
2008-2009
& Outlook 2010
Source: SIPA, ATCI, NECTEC, Software Park Thailand
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: Thailand’s
Software Market
2009
by Sector
Source: SIPA, ATCI, NECTEC, Software Park Thailand
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: Thailand’s
Software Market
2009
by Sector
Source: SIPA, ATCI, NECTEC, Software Park Thailand
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: Computer Services
Market 2008-2009
& Outlook 2010
Source: SIPA, ATCI, NECTEC, Software Park Thailand
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: Thailand’s Computer
Services Market 2009
by Sector
Source: SIPA, ATCI, NECTEC, Software Park Thailand
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:Thai Software
Industry
• Software Development Companies: 1,300 or more
• Professionals: 50,000 + 3,000 p.a.
• Software market: Import about 70%
Export < US$ 130 million
• ICT Contribution to Thai Economy: 13.2% (2007)
(Excluded Digital / Information Content) (NESDB)
• Import duty : 0% (ITA1)
• PC Software Piracy Ranking (2007) (BSA): Thailand= 78%, Vietnam =
85%, China = 82 %, India = 69%
Malaysia = 59%, Taiwan = 40%, Singapore = 37%
19. SOFTWARE PARK
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Software Park Thailand
National Science and Technology Development Agency (NSTDA)
Ministry of Science and Technology, Thailand
“To become a top-rate learning organization that
supports entrepreneurs to create a strong world-
class software industry, making software an
enabler for competitiveness of the Thai economy.”
: OUR VISION
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: Software: “social
infrastructure”
GrowthGrowth
EngineEngine
EnablersEnablers
High Performance EconomyHigh Performance Economy
EducationEducation
PublicPublic
HealthHealth
IndustryIndustry
&&
BusinessBusiness
Etc.Etc.
Information TechnologyInformation Technology
Software IndustrySoftware Industry
NationalNational
WealthWealth
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SWP Services
Technology Transfer
• Promote transfer of relevant
technologies for software
industry –professional and
management levels
Incubation
(NSTDA)
Promote and incubate new start-
ups software entrepreneurs
Infrastructure & Facility Support
Provide Platform, Office Rental,
Training & Meeting Room Rental
ICT Enablement
• Promote use of IT, to all
sectors of the economy to
help increase productivity
and competitiveness
IT Consulting
• Improve standard of
local software
companies to
international level
Software Business
Enabling
•Collaboration with the
industry
• Create environment
conducive for software
businesses
: OUR MISSION
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: INSIDE
SOFTWARE PARK
Infrastructure &
Facilities Support
Incubation
Software Business
Enabling
IT Enablement IT Consulting
Technology
Transfer Center
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: Infrastructure &
Facilities Support
During 2000-2009
• 140 companies, 3 Associations / 32 International companies
• At present : 100% Occupied, 53 companies (10 are international)
• 1,017 workers employed
• Generating US$ 9.7 Million Income; Export US$ 1.0 Million.
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: Inter. Companies in
our house
S3 (pronounced "S-cube") targets on Research/Development in IT and
Engineering. Expertise is based on strategic tools for industry mainly
Computer-Aided Decision for Management, Design, and Manufacturing
using variety of technologies.
Game design, game programming, 2D and 3D art and animation, game
music and sounds.
provider of enterprise-class process automation solutions that help
software development organizations establish effective end-to-end
processes
Specialization on sales and services for precision tools and also SPC
application software
Technology service and management consulting company, focusing
on three key areas: Design, Data Entry and ICT.
Development of complete website solutions from design to web
application development / Web System and database design
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: INCUBATEES
2002-2009
NIS: บริษัท เน็ตเวิร์ค อินโฟ โซลูชั่น จำกัด
CONNEXION
EXPERT
Open Enterprise Systems
SP SOFTWARE SERVICE CO.,LTD.SP SOFTWARE SERVICE CO.,LTD.
DREAMDIGITAL
TM
Innovation * Creativity * Knowledge
ADVANCE
PAST PERFORMANCE
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Elixir Software Co., Ltd.
Automate your vision…
: INCUBATEES
2002-2009
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: Software Business
Enabling
Collaboration with Industry
Enabling software business on the new IT
Trends
Business Matching
Promote Thai Software Brand
Go to Market Program (Local/International)
Empowerment Program
Develop Strategic Alliances
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Promote use of IT, especially through use of appropriate software, to all sectors of the
economy to help increase productivity and competitiveness.
OBJECTIVE:
: IT Enablement
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Set Strategic Plan &
activities
Mutual Goals
Get Requirement and Information
Form-up Alliance
Choose Potential Partners
Identify Strategic Industry
1
2
3
4
5
6
: IT Enablement
Process Journey
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HEALTHCARE
FOOD & AGRICULTURAL
TOURISM
RETAIL
LOGISTIC OTHERS
: IT for Interest
Industries
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: What IT
Enablement Did?
e-Marketing for 1-3 Stars Hotels
e-Marketing for SMEs
IT for SMEs
E-Marketing for Hotel Industry
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: IT Professional
Development
Technology Transfer
The Center for the Human Capital Development to build and enhance IT
capability of both individual and organizations by collaborative educational
activities and initiatives with the network of renown partner organizations in
Thailand and overseas.
PARTNERS:
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: Technology
Transfer
Professional Short Courses:
A variety of courses in 4 categories for IT professionals to learn the skills and acquire
the knowledge with the experienced instructors of the partner organizations. The 4
categories:
IT Management
SW Architect and Design
SW Engineering and Process
SW Technology : Java, Microsoft
Professional Training Program: RSA Conference 2009,
San Francisco USA
Strategic IT Governance & Information Security Management
Information Security Manager
Information Security Administrator
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: Technology
Transfer
Certification Programs for Professionals:
A funding program to support and promote the individual’s possesses
the capability to competently perform the role in an organization.
2006 – 2008 (# of Certified Professional)
• Certified Information Auditor (CISA) - 9
• Certified Information Security and System Professional (CISSP) - 7
• Certified Software Project Manager (CSPM) - 24
• Certified Software Quality Analyst (CSQA) - 15
• Certified Software Tester (CSTE) - 12
Technology/Management Seminars:
A series of the seminars to disseminate knowledge and information
on leading-edge technologies, update trends of the IT and SW
industry, the management best practices and related topics
benefiting the Thai SW industry.
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Top 10 ICT – 8 February 2008
2009 The Year for
Opportunity or Survival
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: IT Advisory
Knowledge-based center to increase productivity and improve quality of software companies to
achieve business excellence through software process improvement.
Community/ Partnership
Thailand SPIN, Expert Pools, SEI Partner Alliance
Knowledge based center
Newsletter, Tools, Process Library, BOK
White paper, Articles.
User
Maturity
Organization
Maturity
People
Maturity
CMMI ACQ
• CMMI Dev
• CMMI Ser.
• People CMM
• ISO 9000
• ISO 20000
• ISMS
• PSP
• TSP
• Lean
• ITIL
• SPI AI
• SPISE
CMMI in Thailand
Maturity Level 2: 9 company
Maturity Level 3: 23 company
Maturity Level 5: 1 company
Total 33 Company
SPIAISPIAI
Industry Maturity:
• (SW Productivity Repository
and Benchmarking)
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SPI@ease Program: Provide funding support up to 70% for the cost of CMMI implementation
To 25 Thai Software Enterprises.
64% of CMMI Organization in Thailand are from the SPI@ease Program.64% of CMMI Organization in Thailand are from the SPI@ease Program.
Maturity Level 2: 8 companies
Maturity Level 3: 13 companies
Total 21 Companies
: IT Advisory
INITIATIVES FOR INDUSTRY
GartnerGartner: Thailand is one of the top 30 off shoring destinations (December, 2008)
103 Thai Software developers are training and implementing PSP in their organization.
33 Thai Certified PSP Developers.
“No.1 in Southeast Asia”
“No.1 in Asia Pacific”
“No.3 in the world”
PSP Initiative Program: Provide funding support up to 70%
for training , tutorial & exam cost to 100 Thai Software People.
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: IT Advisory
INITIATIVES FOR ACADEMY
SPIseSPIse Builds up Software Process Improvement Knowledge to Thai Academic by
transferring Knowledge from S/W Industrial to Lecturers.
10 Universities joined the program, SPI Knowledge transfers to 628 Collegians and industry through SPI Articles and Process Templates.
49 lectures trained to the “SPI Train the trainer course”, 1 SPI Course material & Instructor Manual.
The SPI AISPI AI pattern Software Process Improvement course for educating Thailand AcademySPISPIAIAI
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INITIATIVES FOR COMMUNITIES
Thailand SPINThailand SPIN: Promote software process improvementsoftware process improvement &software quality&software quality by
providing forums for discussions and sharing of software improvement experiences and
ideas through 3 main areas:
Testing, Project Management, Product and Process Quality Assurance.
The IASA ThailandThe IASA Thailand chapter exists to promote IT ArchitectIT Architect by providing a forum for
discussions and sharing of IT Architect experiences and ideas.
9 Seminars & 3 Workshops in 2009, 1,118 SW people attend SPIN activities and 701 members
4 Seminars & IT Architect Regional Conference, 420SW people attend IASA activities in 2009.
: IT Advisory
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: Software Business
Incubation
(NSTDA)
Business and
Technical
Training
Access to venture
capital finance
institutes
Coaching /
mentoring and
consultation
Business
Matching
Workspace and
facilities
Business
networks and
Alliances
Access to
industry
experts Access to
Market/Trade
Exhibitions
Incubation
Process
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: Asian IT Cluster &
Partnership
Malaysia MSC & Technology Park
Myanmar
ICT Park
Vietnam Software Park
Korea
India,STPI
ChinaMOU between Software Park Thailand &
Software Park/IT- related organizations
2003.01.21 Myanmar ICT Park
2000.10.31 Korea Institute of Multimedia Contents & Software
2005.06.21 Korean Game Development & Promotion Institute
2004.06.22 MSC Management Services Sdn. Bhd.
2007.07.11 Software Association of New Hampshire
2007.10.29 Singapore Hangzhou Science & Technology Park
2008.04.23 Value-added Service Committee China Association
of Communication Enterprise
2008.05.12 Hangzhou Economic & Technological Development
Area (HEDA)
2008.02.18 Hong Kong Wireless development Center
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Software Park Thailand
Innovation Cluster 1,
Thailand Science Park
Software Park Phuket
Korat Software Park
E-saan Software Park
Chiang Mai Software
Technology and Outsourcing
Centr
: Thailand IT Cluster
www.swpark.or.th
www.sciencepark.or.th
www.softwareparkphuket.com
www.koratswpark.org
www.esswpark.org