13. Who was their target audience Research generally shows that the most people who enjoy Thrillers are young adults (16-25) Therefore we can safely assume that this age group is the target audience for all three of our inspirational films.
14. How did they distribute their film Films usually have a standardised distribution process: as shown:
15. How were the films marketed Again, most films follow a standardised marketing procedure. This may include: Trailers – Found on internet and shown before a movie showing. Film Posters – usually shows the cast of the film with the title.
16. How were the films marketed -continued- Standees – Paperboard life-size cut-outs of figures from the film Viral Marketing – trailers on movie-orientated websites Print – Adverts in magazine and newspapers Interviews – Actors, directors and producers may be interviewed
VOD – Video on DemandThe process refers to standardised procedure. There are other distribution methods such as Straight to video and simultaneous release.
Viral marketing – can also include updates on production (I.E twitter, facebook)
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