1. What kind of media institution
might distribute your media product
and why?
2. Who are my audiences?
• They between the ages of 16-25
• They are interested in indie rock.
3. What institutions would be successful
in selling the rock magazine to the
target audience?
• Tesco's & Sainsbury's
• Topshop & River Island
• Festivals e.g. Reading and Leeds
• Be associated with Absolute Radio
• Online subscription
• Website and App for smartphones
4. Why Tesco's & Sainsbury’s?
• National companies
• Target working/middle class families, which is
why rock magazine will probably be included
as they will attract teenagers and younger
adults.
• Wide selection of magazines
• Students will go to these supermarkets for
their shopping
5. Why Topshop & River Island?
• Sell the same type of clothing worn in the rock
industry.
• Teenagers and younger adults are also the
target audience for these shops.
6. Why Festivals?
• Popular events in the rock industry for artists
and audience.
• Could sponsor the event and be promoted on
the festival website and the festival promoted
with incentives in the magazine.
7. Why be associated with Absolute
Radio?
• The radio station plays the same type of
music.
• It would increase publicity with listeners of
the radio station if promoted.
8. Why an Online subscription (website,
app, delivery)?
• Younger generation brought up with
technology so would appeal to them.
• The magazine would be easily assessable and
potable for the audience as can be assess by a
smart phone or on a laptop.