7 IT Marketing Questions to Ask Yourself if You Want Great SMB Clients (Slides)
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http://ITMarketingIdeas.com SUMMARY SLIDES: How are your IT marketing results? Answer these seven IT marketing questions to test whether you’re attracting the right SMB clients. Copyright (C) SP Home Run Inc.
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7 IT Marketing Questions to Ask Yourself if You Want Great SMB Clients (Slides)
- 1. SPHomeRun.com 7 IT Marketing Questions to Ask Yourself if You Want Great SMB Clients Courtesy of the Small Business Computer Consulting Blog http://blog.sphomerun.com Creative Commons Image Source: Flickr BUILDWindows
- 2. Sponsored by ITMarketingIdeas.com SPHomeRun.com Work Through These Seven Short IT Marketing Questions to Start You Thinking
- 3. Sponsored by ITMarketingIdeas.com SPHomeRun.com About Where the Gaps Are in Your Marketing Approach:
- 4. Sponsored by ITMarketingIdeas.com SPHomeRun.com 1. How Much Revenue Does Your Average Small Business IT Client
- 5. Sponsored by ITMarketingIdeas.com SPHomeRun.com Generate Each Year (Annually)? A. <$5,000 B. $5,000 - $11,999 C. > $12,000
- 6. Sponsored by ITMarketingIdeas.com SPHomeRun.com 2. Do You Have a Written IT Marketing Plan or Calendar?
- 7. Sponsored by ITMarketingIdeas.com SPHomeRun.com A. No. I Have Some Target Goals in My Head. B. Yes.
- 8. Sponsored by ITMarketingIdeas.com SPHomeRun.com 3. How Many Ways Are You Reaching Potential Clients Besides Word-of- Mouth?
- 9. Sponsored by ITMarketingIdeas.com SPHomeRun.com A. 0 B. 1-3 C. 4+
- 10. Sponsored by ITMarketingIdeas.com SPHomeRun.com 4. How Well Do You Qualify Your Leads?
- 11. Sponsored by ITMarketingIdeas.com SPHomeRun.com A. I Don’t Do Lead Qualification. B. I Kind of Go With My Gut. C. I Have a Standard
- 12. Sponsored by ITMarketingIdeas.com SPHomeRun.com Set of Questions to Separate the True Prospects From the “No-ways.”
- 13. Sponsored by ITMarketingIdeas.com SPHomeRun.com 5. Do You Have a Written, Step-by-Step Sales Process?
- 14. Sponsored by ITMarketingIdeas.com SPHomeRun.com A. No. B. I Just Wing it With Some Basics I Like to Use. C. Yes.
- 15. Sponsored by ITMarketingIdeas.com SPHomeRun.com 6. Do You Follow Up With Prospects Who Don’t Commit During the First Meeting?
- 16. Sponsored by ITMarketingIdeas.com SPHomeRun.com A. No, They Must Not Be Interested.
- 17. Sponsored by ITMarketingIdeas.com SPHomeRun.com B. When I’m Sure They’re Interested I Think About Calling Later, But Often Forget.
- 18. Sponsored by ITMarketingIdeas.com SPHomeRun.com C. Yes, Until They Become Clients or Ask Me to Stop Calling.
- 19. Sponsored by ITMarketingIdeas.com SPHomeRun.com 7. How Many Hours a Week Do You Usually Spend on IT Marketing, Sales,
- 20. Sponsored by ITMarketingIdeas.com SPHomeRun.com And Business Development? A. < 4 B. 4-8 C. >8
- 21. Sponsored by ITMarketingIdeas.com SPHomeRun.com If Your Answers Were Mostly “A,” You Are Reacting, Not Acting, and it No Doubt Shows
- 22. Sponsored by ITMarketingIdeas.com SPHomeRun.com Make a Goal to Move at Least Toward the “B” Answers over the Next Few Months
- 23. Sponsored by ITMarketingIdeas.com SPHomeRun.com If Your Answers Were Mostly “B,” You’re Probably Good at Winging Your Way Through
- 24. Sponsored by ITMarketingIdeas.com SPHomeRun.com However, You Can’t Run a Business on the Fly. Try to Move Toward the “C” Approaches
- 25. Sponsored by ITMarketingIdeas.com SPHomeRun.com If Your Answers Were Mostly “C,” Evaluate Whether Your Well-planned System is Bringing
- 26. Sponsored by ITMarketingIdeas.com SPHomeRun.com Desired Results & Consistently Attracting Great SMB Clients
- 27. Sponsored by ITMarketingIdeas.com SPHomeRun.com If Not, There May Be Times You Should Learn to Wing it!
- 28. SPHomeRun.com Recommended Reading: Top 10 IT Marketing Strategies Download this Free Special Report Now at ITMarketingIdeas.com Copyright © SP Home Run Inc. All worldwide rights reserved. SP Home Run is a registered trademark of SP Home Run Inc. Creative Commons Image Source: Flickr BUILDWindows