Merchant Account Tips: Proven Methods for Reducing Online Credit Card Fraud & Risk

Proven Methods for Reducing Online Fraud & Risk Increase your sales without increasing your risk!

The Goal of this Presentation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Fraud: How & Why They Do It ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Risk Management Toolkit ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

AVS - Address Verification Service ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

CVV – Card Verification Value ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

IP/GEO/BIN Scrubbing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

IP/GEO/BIN Scrubbing ,[object Object],Since 2002, MaxMind.com has provided geo-location and online fraud detection tools. Over 6,000 e-commerce businesses currently benefit from MaxMind and clients include About.com, AT&T, Dupont, Earthlink, eBay, IBM, Lexis Nexis, Lycos, Match.com, Morgan Stanley, Orbitz, Red Hat, Reed Elsevier, Sony, Walgreens, Wal-Mart, Warner Brothers, WebEx and Yahoo! . MaxMind ’s minFraud service – which has screened over 100,000,000 transactions - combines IP Address Reputation with a Collaboration Network of more than 10,000 merchants to piece together the most relevant risk indicators that are the consistent earmarks of a fraudulent transaction.

IP/GEO/BIN Scrubbing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

IP/GEO/BIN Scrubbing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

IP/GEO/BIN Scrubbing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

IP/GEO/BIN Scrubbing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

IP/GEO/BIN Scrubbing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Cardholder Authentication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Cardholder Authentication ,[object Object],Cardinal Commerce is the leading provider of cardholder authentication (Verified by Visa / MasterCard SecureCode) and provides authentication services to more than 30,000 merchants worldwide with more than $100 billion worth of authenticated transactions processed since its inception. In 2007, VbV/MSC was the most sought after fraud tool by major merchants. VbV/MSC is the only technology sponsored by the Card Associations which truly helps to level the playing field between the Issuing & Acquiring side with E-Commerce transactions.

Cardholder Authentication When you use VbV/MSC, you are in very good company…

Cardholder Authentication Results that speak for themselves: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Cardholder Authentication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Cardholder Authentication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Verified by Visa Benefits Coverage Specifics:

Cardholder Authentication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],MasterCard SecureCode Coverage Specifics:

Cardholder Authentication Verified by Visa 23 : Invalid T&E 83 : Fraudulent MOTO/Ecommerce 75 : Cardholder does not recognize MasterCard SecureCode 37 : Non Cardholder Authorization 63 : Cardholder Does Not Recognize 49 : Questionable Merchant Activity Covered Chargeback Reason Codes: Here ’s an easy way to know if VbV/MSC would help you – look at the CB Reason Code on the CB’s that you have already received!

Cardholder Authentication Non-Enrolled Authentication Experience There is no change in the user checkout process

Cardholder Authentication Pre-Enrolled Authentication Experience Presented to cardholders after suggested enrollment advertising from issuer Enrollment Is Optional

Cardholder Authentication Enrolled Authentication Experience Secure inline frame prompt from issuer – for cardholders who already voluntarily enrolled

Phone Verification Calls ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Phone Verification Calls ,[object Object],Ace-Host is a leading Web hosting company that currently serves the needs of more than 40,000 webmasters worldwide. Jerald Darow, one of the founders, was kind enough to share his company ’s internal order verification process. Many aspects of this process were developed on a trial & error basis as a result of various fraud losses early on and Jerald’s hope is that other Web hosting companies can benefit from what his organization has learned along the way.

Phone Verification Calls ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Manual Order Review ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Manual Order Review ,[object Object],Hostgator is the world ’s leading provider of reseller accounts with over 20,000 resellers and 1,000,000 websites on its shared and reseller plans. Hostgator has done an excellent job managing its online order risk throughout its incredible growth as a business and Brent Oxley, the founder & owner was kind enough to share his company’s internal method for manual order review & phone verifications.

Manual Order Review ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Other Fraud Prevention Tools ,[object Object],[object Object],[object Object],[object Object]

Chargebacks & Representments ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Chargebacks & Representments ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Chargebacks & Representments ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

PCI DSS Compliance & Data Security ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Let ’s Fight Fraud Together! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Merchant Account Tips: Proven Methods for Reducing Online Credit Card Fraud & Risk

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Merchant Account Tips: Proven Methods for Reducing Online Credit Card Fraud & Risk