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ЗА ВЪЗМОЖНОСТИТЕ
LEARN THE CHEMISTRY OF SUCCESS
ДИСЕКЦИЯ НА ПРЕДПРИЕМАЧА
MINDSET

DREAM

EXECUTION

POWER
МИСЛЕНЕТО НА ПРЕДПРИЕМАЧА

1
Change the way you think about

YOURSELF
МИСЛЕНЕТО НА ПРЕДПРИЕМАЧА

2
Change the way you think about

THE WORLD
МИСЛЕНЕТО НА ПРЕДПРИЕМАЧА

3
Change the way you think about

MONEY
МИСЛЕНЕТО НА ПРЕДПРИЕМАЧА

and
NEVE NEVE NEVE NEVE EVER

GIVE UP!
R

R

R

R
МИСЛЕНЕТО НА ПРЕДПРИЕМАЧА
PASSION: the ability to burn in
bright flames for a goal

CREATIVITY: the ability to
create new value

COMMITMENT: the ability to
put the goal above your ego

AWARENSS: the ability to
notice things around

CONSCIOUSNESS: the ability to
see the world from the
perspective of someone
responsible for it.

WICKED: the ability to cut
edges

FAILURE: the ability to rejoice
failure

EXPERIENCE: the ability to
breakdown experience into
useful bits of information
МИСЛЕНЕТО НА ПРЕДПРИЕМАЧА
WORKOUT

with the right questions.
МИСЛЕНЕТО НА ПРЕДПРИЕМАЧА

SEEKING OPPs:
exhaustive
enumeration and
evaluation of materials
available

BUILDING OPPs: comes
from asking questions
on how existing
situations can be
improved

PROBLEM
S

CHANG
E
RECOGNITION of OPPs:
reflection on what
goes around you to
ascertain why they
happen and see
possible need for
solution

OPPORTUNI
TY

CREATION of OPPs:
build doors for
opportunities if it
doesn't knock
КАК ДА ОТКРИВАМЕ ВЪЗМОЖНОСТИТЕ
THINK

Imagination running wild


LISTEN

Become a giant question mark.


LOOK FOR GAPS

Gaps are related to time

useless to one, meaningful to others


THE POWER OF
ASSOCIATION

train your association muscle

combine the not obvious

FILTER

What does this have to do with me, with my expertise? 	

How does this fit into my picture of the universe?

ASK FOR IT

When you meet someone bright ask them for a thought

Great minds share

ACTION
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

There will be more confusion in the business
world in the next decade than in any decade
in history. And the current pace of change
will only accelerate.
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

S&P Stability Ratings*
1985

2006

LOW RISK

41%

3%

AVERAGE RISK

24%

14%

HIGH RISK

35%

75%

*Likelihood of
stable long-term earnings growth
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

3,000 million people want to have what most
Westerners already have – and they want it
NOW!!!
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

600,000/engineering degrees/2004/China 
350,000/engineering degrees/2004/India 
70,000/engineering degrees/2004/U.S.A.
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

CHINA NOW HAS
200 cities with
>1,000,000
population.
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

Level 5 (top) certification/
Carnegie Mellon Software Engineering
Institute: 

35 of 70
companies in the world are from India
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

25% of India’s Population with highest IQ’s...

...is GREATER than the total population of the
US.
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

Top 10 jobs in-demand today...
...did not existed in 2004.
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ
We are currently preparing people...

...for jobs that don’t yet exist...

...for using technologies that haven’t been
invented...
...in order to solve problems, 

we don’t know are even problems yet
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

FACEBOOK

now has over 500 000 000 registered
users

...if it was a country, it would have been the 3rd
largest in the world.
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

Number of Google Searches per month
2,7 billion in 2006
36.1 billion in 2009
100.0 billion in 2012
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

The amount of unique information that will
be generated this year:
4 exabytes (4.0x10^19)
That is more than the previous 5000 years
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

Brands have run out of juice. They are dead.
Kevin Roberts/Saatchi & Saatchi

ME TOO = ME DEAD
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ
Age of Mass Production:
Age of Mass Convenience:
Age of Aesthetics:

What the next age will
be?
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“If you can’t win on cost, then you’re left with
cool.”
Anon./NZ
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“You know a design is good when you want
to lick it.”
Steve Jobs
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

Consumers of the world congratulations!!

We have been recently told that the Mall of America in Minneapolis attracts 40
million visitors a year – more people than Disney World, Disneyland and the
Grand Canyon combined!!

Shop till you drop!!!
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“Forget China, India and the Internet: Economic
Growth Is Driven by Women.
—Headline, Economist, April 15, 2006, Leader, page 14

GIRLS ARE THE NEW BOYS!
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ
What workers really think about work?
!
!

•

Only 17% are actively ‘engaged’ 	


•

63% aren’t engaged !

•

20% are actively ‘disengaged’
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

People don’t quit jobs... they quit bosses.
Ken Blanchard
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

4 IDEAS on getting it
done
get that vision thing!
create other leaders, not followers!
give your team a damn good listening to!
be an enemy of the status quo
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

When two people in business always agree,
one of them is unnecessary.
William Wrigley jr
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

If you want to be part of this team - have an
opinion.
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“You can make more friends in two months
by becoming interested in other people than
you can in two years by trying to get other
people interested in you.”
Dale Carnegie
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“90% percent of what we call ‘management’
consists of making it difficult for people to
get things done.”
Peter Drucker
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“The first 90% of a project takes 90% of the
time. The last 10% takes the other 90% of the
time.”
Richard Templar
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

Scare yourself, otherwise you’re not doing
anything new.
Mary Murphy Hoye, Head Of R & D, Intel
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“We have a ‘strategic plan. It’s called doing
things.”
Herb Kelleher – Founder Southwest Airlines
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

The secret of getting ahead is getting started
Agatha Christi
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

Nothing is more dangerous in war than
theoreticians. 
Marshall Petain
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ
Innovation Index: How many of your Top 5
Strategic
Initiatives score 8 [out of 10] or higher on a :
“Weird”
“Profound”
“Wow”
“Game-changer”
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

The one thing you need to know about individual
success:
Discover what you don’t like doing and

STOP

doing it."
Marcus Buckingham
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ
People can be divided into 3 groups

those who make things happen

those who watch things happen

those who ask ‘what happened’?
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

Innovate
or
Die!!
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

Get Better!
Vs
Get Different!
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

A typical day at the office for me begins by

‘What is impossible
that I am
going to do today?’

asking

!
Daniel Lamarre, president, Cirque du Soleil
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“The best swordsman in the world doesn’t need
to fear the second best swordsman in
the world; no, the person for him to be afraid of is some ignorant

antagonist who has never had a sword in his hand before; he doesn’t do
the thing he ought to do, and so the expert isn’t prepared for him; he does
the thing he ought not to do and often it catches the expert out and ends
him on the spot.”



!
Mark Twain
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“How do dominant companies lose their position? 
!

Two-thirds of the time, they pick the wrong
competitor to worry about.” 

Don Listwin (commenting on Nokia)
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

!

“Are there enough weird
people in the lab these
days?”
!
V. Chmn., pharmaceutical house, to a lab director
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“The surplus society has a surplus of SIMILAR
companies, employing SIMILAR people, with
SIMILAR educational backgrounds, coming up
with SIMILAR ideas, producing SIMILAR things,
with SIMILAR prices and SIMILAR quality.” 
!
Kjell Nordstrom and Jonas Ridderstråle, Funky Business
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ
Why Do I love FREAKs?
!

(1) Because when Anything Interesting happens ... it was a
FREAK who did it. (Period.)
!

(2) FREAKs are fun. (FREAKs are also a pain.) (FREAKs are
never boring.)
!

(3) We need FREAKs. Especially in freaky times.
!

(4) FREAKs are the only (ONLY) ones who succeed—as in,
make it into the history books.
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“ARE YOU BEING REASONABLE? 
!

Most people are reasonable; that’s
why they only do reasonably well.”

Paul Arden
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ
Risk pays off
• The Great value innovator Jesus took risks and was crucified.
• Alfred Nobel took risks and passed away in solitude.
• Van Gogh took risks, was ridiculed and committed suicide.

!
• For every Bill Gates and Michael Dell, or any other well known, risk-prone, explorer,
there
are thousands of others who tried and failed. They lost everything!

!
We should hail them, because the innermost mechanism of human
progress is called failure. If it were not for all the fools trying to do
the impossible – over and over again – we would still be living in
caves.
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“If people never did silly things,
nothing intelligent would ever
happen.”

Ludwig Wittgenstein
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“You miss 100% of the shots you never
take.”
Wayne Gretzky
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

WHAT DOES IT ALL MEAN?
В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ

“A year from now you may wish you
had started today.”

Karen Lamb
Благодаря за вниманието и попътен вятър!

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Motivation, The Entrepreneur's Mind - StartUP Academy Nov 2013

  • 2. LEARN THE CHEMISTRY OF SUCCESS
  • 7. МИСЛЕНЕТО НА ПРЕДПРИЕМАЧА and NEVE NEVE NEVE NEVE EVER GIVE UP! R R R R
  • 8. МИСЛЕНЕТО НА ПРЕДПРИЕМАЧА PASSION: the ability to burn in bright flames for a goal CREATIVITY: the ability to create new value COMMITMENT: the ability to put the goal above your ego AWARENSS: the ability to notice things around CONSCIOUSNESS: the ability to see the world from the perspective of someone responsible for it. WICKED: the ability to cut edges FAILURE: the ability to rejoice failure EXPERIENCE: the ability to breakdown experience into useful bits of information
  • 10. МИСЛЕНЕТО НА ПРЕДПРИЕМАЧА SEEKING OPPs: exhaustive enumeration and evaluation of materials available BUILDING OPPs: comes from asking questions on how existing situations can be improved PROBLEM S CHANG E RECOGNITION of OPPs: reflection on what goes around you to ascertain why they happen and see possible need for solution OPPORTUNI TY CREATION of OPPs: build doors for opportunities if it doesn't knock
  • 11. КАК ДА ОТКРИВАМЕ ВЪЗМОЖНОСТИТЕ THINK Imagination running wild
 LISTEN Become a giant question mark.
 LOOK FOR GAPS Gaps are related to time
 useless to one, meaningful to others
 THE POWER OF ASSOCIATION train your association muscle
 combine the not obvious FILTER What does this have to do with me, with my expertise? How does this fit into my picture of the universe? ASK FOR IT When you meet someone bright ask them for a thought
 Great minds share

  • 13.
  • 14. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ There will be more confusion in the business world in the next decade than in any decade in history. And the current pace of change will only accelerate.
  • 15. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ S&P Stability Ratings* 1985 2006 LOW RISK 41% 3% AVERAGE RISK 24% 14% HIGH RISK 35% 75% *Likelihood of stable long-term earnings growth
  • 16. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ 3,000 million people want to have what most Westerners already have – and they want it NOW!!!
  • 17. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ 600,000/engineering degrees/2004/China 350,000/engineering degrees/2004/India 70,000/engineering degrees/2004/U.S.A.
  • 18. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ CHINA NOW HAS 200 cities with >1,000,000 population.
  • 19. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Level 5 (top) certification/ Carnegie Mellon Software Engineering Institute: 35 of 70 companies in the world are from India
  • 20. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ 25% of India’s Population with highest IQ’s... ...is GREATER than the total population of the US.
  • 21. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Top 10 jobs in-demand today... ...did not existed in 2004.
  • 22. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ We are currently preparing people... ...for jobs that don’t yet exist... ...for using technologies that haven’t been invented... ...in order to solve problems, 
 we don’t know are even problems yet
  • 23. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ FACEBOOK now has over 500 000 000 registered users ...if it was a country, it would have been the 3rd largest in the world.
  • 24. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Number of Google Searches per month 2,7 billion in 2006 36.1 billion in 2009 100.0 billion in 2012
  • 25. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ The amount of unique information that will be generated this year: 4 exabytes (4.0x10^19) That is more than the previous 5000 years
  • 26. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Brands have run out of juice. They are dead. Kevin Roberts/Saatchi & Saatchi ME TOO = ME DEAD
  • 27. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Age of Mass Production: Age of Mass Convenience: Age of Aesthetics: What the next age will be?
  • 28. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “If you can’t win on cost, then you’re left with cool.” Anon./NZ
  • 29. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “You know a design is good when you want to lick it.” Steve Jobs
  • 30. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Consumers of the world congratulations!! We have been recently told that the Mall of America in Minneapolis attracts 40 million visitors a year – more people than Disney World, Disneyland and the Grand Canyon combined!! Shop till you drop!!!
  • 31. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “Forget China, India and the Internet: Economic Growth Is Driven by Women. —Headline, Economist, April 15, 2006, Leader, page 14 GIRLS ARE THE NEW BOYS!
  • 32. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ What workers really think about work? ! ! • Only 17% are actively ‘engaged’ • 63% aren’t engaged ! • 20% are actively ‘disengaged’
  • 33. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ People don’t quit jobs... they quit bosses. Ken Blanchard
  • 34. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ 4 IDEAS on getting it done get that vision thing! create other leaders, not followers! give your team a damn good listening to! be an enemy of the status quo
  • 35. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ When two people in business always agree, one of them is unnecessary. William Wrigley jr
  • 36. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ If you want to be part of this team - have an opinion.
  • 37. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “You can make more friends in two months by becoming interested in other people than you can in two years by trying to get other people interested in you.” Dale Carnegie
  • 38. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “90% percent of what we call ‘management’ consists of making it difficult for people to get things done.” Peter Drucker
  • 39. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “The first 90% of a project takes 90% of the time. The last 10% takes the other 90% of the time.” Richard Templar
  • 40. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Scare yourself, otherwise you’re not doing anything new. Mary Murphy Hoye, Head Of R & D, Intel
  • 41. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “We have a ‘strategic plan. It’s called doing things.” Herb Kelleher – Founder Southwest Airlines
  • 42. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ The secret of getting ahead is getting started Agatha Christi
  • 43. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Nothing is more dangerous in war than theoreticians. Marshall Petain
  • 44. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Innovation Index: How many of your Top 5 Strategic Initiatives score 8 [out of 10] or higher on a : “Weird” “Profound” “Wow” “Game-changer”
  • 45. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ The one thing you need to know about individual success: Discover what you don’t like doing and STOP doing it." Marcus Buckingham
  • 46. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ People can be divided into 3 groups those who make things happen
 those who watch things happen
 those who ask ‘what happened’?
  • 47. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Innovate or Die!!
  • 48. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Get Better! Vs Get Different!
  • 49. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ A typical day at the office for me begins by ‘What is impossible that I am going to do today?’ asking ! Daniel Lamarre, president, Cirque du Soleil
  • 50. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “The best swordsman in the world doesn’t need to fear the second best swordsman in the world; no, the person for him to be afraid of is some ignorant antagonist who has never had a sword in his hand before; he doesn’t do the thing he ought to do, and so the expert isn’t prepared for him; he does the thing he ought not to do and often it catches the expert out and ends him on the spot.” ! Mark Twain
  • 51. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “How do dominant companies lose their position? ! Two-thirds of the time, they pick the wrong competitor to worry about.” Don Listwin (commenting on Nokia)
  • 52. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ ! “Are there enough weird people in the lab these days?” ! V. Chmn., pharmaceutical house, to a lab director
  • 53. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “The surplus society has a surplus of SIMILAR companies, employing SIMILAR people, with SIMILAR educational backgrounds, coming up with SIMILAR ideas, producing SIMILAR things, with SIMILAR prices and SIMILAR quality.” ! Kjell Nordstrom and Jonas Ridderstråle, Funky Business
  • 54. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Why Do I love FREAKs? ! (1) Because when Anything Interesting happens ... it was a FREAK who did it. (Period.) ! (2) FREAKs are fun. (FREAKs are also a pain.) (FREAKs are never boring.) ! (3) We need FREAKs. Especially in freaky times. ! (4) FREAKs are the only (ONLY) ones who succeed—as in, make it into the history books.
  • 55. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “ARE YOU BEING REASONABLE? ! Most people are reasonable; that’s why they only do reasonably well.” Paul Arden
  • 56. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ Risk pays off • The Great value innovator Jesus took risks and was crucified. • Alfred Nobel took risks and passed away in solitude. • Van Gogh took risks, was ridiculed and committed suicide. ! • For every Bill Gates and Michael Dell, or any other well known, risk-prone, explorer, there are thousands of others who tried and failed. They lost everything! ! We should hail them, because the innermost mechanism of human progress is called failure. If it were not for all the fools trying to do the impossible – over and over again – we would still be living in caves.
  • 57. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “If people never did silly things, nothing intelligent would ever happen.” Ludwig Wittgenstein
  • 58. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “You miss 100% of the shots you never take.” Wayne Gretzky
  • 59. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ WHAT DOES IT ALL MEAN?
  • 60. В КАКВО ***BEEP*** СЕ ЗАБЪРКВАМЕ “A year from now you may wish you had started today.” Karen Lamb
  • 61. Благодаря за вниманието и попътен вятър!