Starting your first company can be a daunting prospect. Processes like finding a co-founder, allocating equity and raising capital can be difficult for a first-time entrepreneur to navigate. While there are offline and online resources to aid founders along the way, other entrepreneurs can be the best source of startup knowledge. As we kick off the conference learn about the essential steps, frameworks and resources that can help a first-time entrepreneur flourish, from a serial entrepreneur who knows the dos and don'ts of startup life.