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The Pursuit of Growth
Is Your S&OP ‘Glocal’ Enough
                             Chris Turner
                             StrataBridge

      © StrataBridge 2013
                     2012
Some Structure & Thought-Provokers

       Going Global –"
       Everybody’s Doing It…


       Cognitive Traps and
       Unintended Consequences…


       Putting the Pieces Together –"
       Some Principles…

                    © StrataBridge 2013
Underneath it All"
3 Fundamental Laws that have shaped the StrataBridge approach; all of
which are compounded by ‘going global’/international expansion…


                    The Law of CHANGE
                    No matter how hard you resist or deny it, things are
                    going to change, often unpredictably so



     The Law of PERSPECTIVE
     It all depends on ‘where you are coming from’



                    The Law of ENTROPY
                    Unless energy is expended to counter it, things become
                    random, break-down, over time 

                                    © StrataBridge 2013
Some Structure & Thought-Provokers

       Going Global –"
       Everybody’s Doing It…


       Cognitive Traps and
       Unintended Consequences…


       Putting the Pieces Together –"
       Some Principles…

                    © StrataBridge 2013
Globalisation – How is it for you?

 •    Is your company pursuing a strategy of                   Yes   No
      globalisation/international expansion?"                  93%   7%
      
 •    If yes, what are the primary drivers of this
      strategy?"
      



      •    Access to new customers
                            74%
      •    Pursuit of cost reduction
                          46%
      •    A Result of outsourcing/off-shoring
                20%
      •    The result of Joint Ventures or Mergers &           36%
           Acquisitions



                                        © StrataBridge 2013
                                                       2012
Globalisation - Some of the BIG DRIVERS…

  •  Shifting Demographics
     and Economic Dynamics
                                                   The Pursuit of
  •  Outsourcing &                                    Growth
     Off-shoring                                                
                                                   The Pursuit of"
  •  1’s and 0’s
                                            Cost   Reduction
  •  Telecomms
  •  The Internet

                     © StrataBridge 2013
                                    2012
Globalisation – There is no escape…
     Trading Places…
                                                        Developed Economies
                                                                             Emerging Economies
                                                         Share of "
                                                                                                                                                            World
                                                                                                                                                          Imports
                                                                                                                                                               %



   80.00
                                                                                                                                                 80.00


   70.00
                                                                                                                                                 70.00


   60.00
                                                                                                                                                 60.00


   50.00
                                                                                                                                                 50.00


   40.00
                                                                                                                                                 40.00


   30.00
                                                                                                                                                 30.00


   20.00
                                                                                                                                                 20.00



        ‘90
 ‘91
 ‘92
 ‘93
 ‘94
 ‘95
 ‘96
 ‘97
 ‘98
 ‘99
 ‘00
 ‘01
 ‘02
 ‘03
 ‘04
 ‘05
 ‘06
 ‘07
 ‘08
 ‘09
 ‘10
 ‘11
 ‘12

                                                                                                    Sources: World Trade Organisation, The Economist:
                                                                                                                                    The World in 2012


                                                      © StrataBridge 2013
                                                                     2012
Stable
    Volatile
    Predictable
    Uncertain
                    External Environment - Competitor, Customer, Consumer More Uncertain
                                                                            More Volatile

    Consistent ‘Rules’
    Changing ‘Rules’
      Landscape & Behaviour - & Macro Trends       Changing ‘Rules’
                                                                            New



    Efficiency                                                                                Agility
    Productivity
                     Performance Beliefs…                              Adaptability




C   Hierarchical
    and Centralised
                                    Organisational Construct
                                    and Location of Power…
                                                                                    Flat, Networked
                                                                                    and Distributed




o   Analytical Exercise
    Fixed Destination/
    Direct Route
                                     Approach to Strategy…
                                                                               Systemic Intervention
                                                                              Overarching Direction/
                                                                                 Course Correction
                                                                                                         G
n
    Mechanical
    Formulaic
    Wanting Answers
                           1+2=3
                                         Decision-making
                                           Routines…
                                                                      ?!                  Organic "
                                                                                   Dialogue-based
                                                                                  Asking Questions
                                                                                                         r
                                                                                                         o
    Data-driven
                           Supporting                                Insight-driven



t
    Numbers based
                                                              Assumptions based
                                      Information Focus…

                                         Results Driven

r
    Process (People are there
    to ‘enact the process’)


    Obedience
                                          Through…
                                                                           People (Process provides
                                                                                 ‘enough structure’)


                                                                                           Creativity
                                                                                                         w
                                       Talent Hired For…
                                                                                                         t
    Compliance
                                                                             Stretch
    Competence
                                                                             Passion


o   Automate the
    Processes
                        Technology used to…
                                                                                         Enable the
                                                                                            People




l   Consistency"
                                      Learning, Competitive                                 Change
                                                                                                         h
    Standardisation"                  Advantage & Results                                Innovation
    Proceduralisation
                                                              Experimentation
                                          fuelled by…

                                             © StrataBridge 2013
                                                            2012
‘glocalisation’




   WT…..?	
  
      © StrataBridge 2013
What’s in a name?




                     © StrataBridge 2013
Some Structure & Thought-Provokers

       Going Global –"
       Everybody’s Doing It…


       Cognitive Traps and
       Unintended Consequences…


       Putting the Pieces Together –"
       Some Principles…

                    © StrataBridge 2013
Some of the biggest Cognitive Traps and Biases in
‘Going Global’…


   •  A reluctance to admit complexity




                         © StrataBridge 2013
Decision-Making Domains, Leadership Responses –"
No One Size Fits All 


                                                                           Effect
   Cause = Effect
       Cause                          Effect
                                                                  Cause


   Simple
                Complicated
                               Complex

 •  Lack of common understanding of the distinctions
    between these domains, the available responses and the
    implications for our planning and decision-making routines
 •  Blindness to the limits of prevailing mindsets, processes,
    techniques and tools, as we move along this spectrum
 •  Increased susceptibility to an range of traps, distortions
    and deceptions in the face of complexity

                                 © StrataBridge 2013
Some of the biggest Cognitive Traps and Biases in
‘Going Global’…


   •  A reluctance to admit complexity
   •  The desire to ‘jump to ‘Algorithm’’




                         © StrataBridge 2013
Different Challenges; Different Modes of Thinking and Acting
Choosing where to focus and how to drive Learning-Action-Results

 Mystery
   
   
                      Heuristic

     
      
                               
                       Algorithm

     
                                
                   
     
                           
                          
                                                       Repeatable/
                                    
                   Reliable/
     
                             
                    Formulaic
     
                      Principles/

     
                       Rules of

 Hunches/
                   Thumb
                        Adapted from Roger Martin


 Questions/

  Paradox
                                © StrataBridge 2013
Some of the biggest Cognitive Traps and Biases in
‘Going Global’…


   •  A reluctance to admit complexity
   •  The desire to ‘jump to ‘Algorithm’’
   •  Mechanistic approach




                         © StrataBridge 2013
“The terms ‘hard facts’ and
   ‘the soft stuff’ used in
  business imply that data
    are somehow real and
 strong while emotions and
 relationships are weak and
       less important.”
              —George Kohlrieser, Hostage at the Table"
 (Kohlrieser is a hostage negotiator and professor of management)


                              © StrataBridge 2013
Some of the biggest Cognitive Traps and Biases in
‘Going Global’…


   •  A reluctance to admit complexity
   •  The desire to ‘jump to ‘Algorithm’’
   •  Mechanistic approach
   •  The ‘Duplication’ Trap



                         © StrataBridge 2013
Some Structure & Thought-Provokers

       Going Global –"
       Everybody’s Doing It…


       Cognitive Traps and
       Unintended Consequences…


       Putting the Pieces Together –"
       Some Principles…

                    © StrataBridge 2013
Putting the Pieces Together – Some Principles…

  •  Clarity of Strategic Choices is Critical
  •  Strategy – Decisions – Accountability




                            © StrataBridge 2013
Putting the Pieces Together – Some Principles…
Strategy Execution – Top 5 

  1.  Everyone has a good idea of the decisions and actions
      for which he or she is responsible
  2.  Important information about the competitive
      environment gets to headquarters quickly
  3.  Once made, decisions are rarely second-guessed
  4.  Information flows freely across organisational boundaries
  5.  Employees have the information they need to
      understand the bottom-line impact of their day-to-day
      choices
                                                                              Key:
 Decision Rights & Accountabilities
                                                                                     Information Flow

              Source:	
  Booz	
  &	
  Company	
  Research	
  –	
  June	
  2008	
  
    17	
  Fundamental	
  Traits	
  of	
  Successful	
  Strategy	
  Execu9on	
  




                                                                                           © StrataBridge 2013
Putting the Pieces Together – Some Principles…

  •  Clarity of Strategic Choices is Critical
  •  Strategy – Decisions – Accountability
  •  Design the Process to Support Decision Making –
     Decision Scope, Decision Rights and Information
     Flow




                            © StrataBridge 2013
Design the Process to Support Decision-Making – Ensure Coherence with
 Organisational Design and Accountabilities, Decision Scope and Decision Rights…
   GLOBAL




             Innovation
                                          Supply
     Optimisation
                   Direction


                                                                                                Finance
   CLUSTER




                            Portfolio"                                        Optimisation
                   Direction
                              Portfolio"
                           Management
                            Management
                                                                                                Finance




                                                                            Optimisation
                  Direction
                                                                             Optimisation
   COUNTRY




                                           Demand
                                                            Direction
                                                                                Optimisation
                   Direction
                                             Demand
                              Optimisation
                                               Demand
                                      Finance
               Direction
                                                 Demand
                                       Finance
                                                                                                  Finance
                                                                                                     Finance
SUPPLIER
POINT/3RD
 SUPPLY

 PARTY




                                                                  Supply




                                                    © StrataBridge 2013
Putting the Pieces Together – Some Principles…

  •  Clarity of Strategic Choices is Critical
  •  Strategy – Decisions – Accountability
  •  Design the Process to Support Decision Making –
     Decision Scope, Decision Rights and Information
     Flow
  •  Take an ‘Organic’ Approach – Balance People and
     Process…
  •  Leverage Technology – Enable the People,
     Accelerate the process (don’t just ‘aggregate’ it)

                            © StrataBridge 2013
A Brief Introduction… 
                           …StrataBridge
                           
                          StrataBridge is a boutique consulting firm that specialises in advising fast-moving, brand led
                          organisations on strategy, innovation and operations.
                          
                          StrataBridge help create and develop the relevant thinking, processes, capabilities and
                          behaviours to allow organisations to bridge the gap between where they are and where they
                          want to be.
                          
                          In short, we connect the dots between hard and soft organisational issues to create the bridge
                          between a client’s real world and their ideal world.
                          
                          
                          …Chris Turner
                           
                          Co-founder of StrataBridge, Chris works with a range of clients worldwide, across industry
                          sectors, on strategy development, innovation and joined-up decision-making.
                          
                          A highly respected facilitator, Chris has a unique ability to understand and simplify complex
                          business issues and opportunities and translate these into action. He has worked with
                          leadership teams around the world, helping them to create, articulate and realise their strategies
                          through insightful diagnosis, joined-up decision-making and capability building.
                          
                          Chris’s long-term client relationships are built on his ability to balance the delivery of fast results
                          with sustainability, and Chris’s clients include Anheuser-Busch, Bakehouse, Coca-Cola,
                          Compass Minerals, Mars, Mass Mart SA, PZ Cussons, SC Johnson, Shell.
                           
                          Chris can be reached at:
                          
                          e | chris.turner@stratabridge.com
                          m | +44 7802 252 003
                          o | +44 1277 633 433
                          w | www.stratabridge.com


                                                   © StrataBridge 2013
Chris Turner

mobile: +44 7802 252 003
e-mail: chris.turner@stratabridge.com
web: www.stratabridge.com 

                                         © StrataBridge 2013

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The Pursuit of Growth: Is Your Sales and Operations Planning (S&OP) "Glocal" Enough? [Part 2]

  • 1. The Pursuit of Growth Is Your S&OP ‘Glocal’ Enough Chris Turner StrataBridge © StrataBridge 2013 2012
  • 2. Some Structure & Thought-Provokers Going Global –" Everybody’s Doing It… Cognitive Traps and Unintended Consequences… Putting the Pieces Together –" Some Principles… © StrataBridge 2013
  • 3. Underneath it All" 3 Fundamental Laws that have shaped the StrataBridge approach; all of which are compounded by ‘going global’/international expansion… The Law of CHANGE No matter how hard you resist or deny it, things are going to change, often unpredictably so The Law of PERSPECTIVE It all depends on ‘where you are coming from’ The Law of ENTROPY Unless energy is expended to counter it, things become random, break-down, over time © StrataBridge 2013
  • 4. Some Structure & Thought-Provokers Going Global –" Everybody’s Doing It… Cognitive Traps and Unintended Consequences… Putting the Pieces Together –" Some Principles… © StrataBridge 2013
  • 5. Globalisation – How is it for you? •  Is your company pursuing a strategy of Yes No globalisation/international expansion?" 93% 7% •  If yes, what are the primary drivers of this strategy?" •  Access to new customers 74% •  Pursuit of cost reduction 46% •  A Result of outsourcing/off-shoring 20% •  The result of Joint Ventures or Mergers & 36% Acquisitions © StrataBridge 2013 2012
  • 6. Globalisation - Some of the BIG DRIVERS… •  Shifting Demographics and Economic Dynamics The Pursuit of •  Outsourcing & Growth Off-shoring The Pursuit of" •  1’s and 0’s Cost Reduction •  Telecomms •  The Internet © StrataBridge 2013 2012
  • 7. Globalisation – There is no escape… Trading Places… Developed Economies Emerging Economies Share of " World Imports % 80.00 80.00 70.00 70.00 60.00 60.00 50.00 50.00 40.00 40.00 30.00 30.00 20.00 20.00 ‘90 ‘91 ‘92 ‘93 ‘94 ‘95 ‘96 ‘97 ‘98 ‘99 ‘00 ‘01 ‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 ‘10 ‘11 ‘12 Sources: World Trade Organisation, The Economist: The World in 2012 © StrataBridge 2013 2012
  • 8. Stable Volatile Predictable Uncertain External Environment - Competitor, Customer, Consumer More Uncertain More Volatile Consistent ‘Rules’ Changing ‘Rules’ Landscape & Behaviour - & Macro Trends Changing ‘Rules’ New Efficiency Agility Productivity Performance Beliefs… Adaptability C Hierarchical and Centralised Organisational Construct and Location of Power… Flat, Networked and Distributed o Analytical Exercise Fixed Destination/ Direct Route Approach to Strategy… Systemic Intervention Overarching Direction/ Course Correction G n Mechanical Formulaic Wanting Answers 1+2=3 Decision-making Routines… ?! Organic " Dialogue-based Asking Questions r o Data-driven Supporting Insight-driven t Numbers based Assumptions based Information Focus… Results Driven r Process (People are there to ‘enact the process’) Obedience Through… People (Process provides ‘enough structure’) Creativity w Talent Hired For… t Compliance Stretch Competence Passion o Automate the Processes Technology used to… Enable the People l Consistency" Learning, Competitive Change h Standardisation" Advantage & Results Innovation Proceduralisation Experimentation fuelled by… © StrataBridge 2013 2012
  • 9. ‘glocalisation’ WT…..?   © StrataBridge 2013
  • 10. What’s in a name? © StrataBridge 2013
  • 11. Some Structure & Thought-Provokers Going Global –" Everybody’s Doing It… Cognitive Traps and Unintended Consequences… Putting the Pieces Together –" Some Principles… © StrataBridge 2013
  • 12. Some of the biggest Cognitive Traps and Biases in ‘Going Global’… •  A reluctance to admit complexity © StrataBridge 2013
  • 13. Decision-Making Domains, Leadership Responses –" No One Size Fits All Effect Cause = Effect Cause Effect Cause Simple Complicated Complex •  Lack of common understanding of the distinctions between these domains, the available responses and the implications for our planning and decision-making routines •  Blindness to the limits of prevailing mindsets, processes, techniques and tools, as we move along this spectrum •  Increased susceptibility to an range of traps, distortions and deceptions in the face of complexity © StrataBridge 2013
  • 14. Some of the biggest Cognitive Traps and Biases in ‘Going Global’… •  A reluctance to admit complexity •  The desire to ‘jump to ‘Algorithm’’ © StrataBridge 2013
  • 15. Different Challenges; Different Modes of Thinking and Acting Choosing where to focus and how to drive Learning-Action-Results Mystery Heuristic Algorithm 
 Repeatable/ Reliable/ Formulaic Principles/
 Rules of
 Hunches/ Thumb Adapted from Roger Martin Questions/
 Paradox © StrataBridge 2013
  • 16. Some of the biggest Cognitive Traps and Biases in ‘Going Global’… •  A reluctance to admit complexity •  The desire to ‘jump to ‘Algorithm’’ •  Mechanistic approach © StrataBridge 2013
  • 17. “The terms ‘hard facts’ and ‘the soft stuff’ used in business imply that data are somehow real and strong while emotions and relationships are weak and less important.” —George Kohlrieser, Hostage at the Table" (Kohlrieser is a hostage negotiator and professor of management) © StrataBridge 2013
  • 18. Some of the biggest Cognitive Traps and Biases in ‘Going Global’… •  A reluctance to admit complexity •  The desire to ‘jump to ‘Algorithm’’ •  Mechanistic approach •  The ‘Duplication’ Trap © StrataBridge 2013
  • 19. Some Structure & Thought-Provokers Going Global –" Everybody’s Doing It… Cognitive Traps and Unintended Consequences… Putting the Pieces Together –" Some Principles… © StrataBridge 2013
  • 20. Putting the Pieces Together – Some Principles… •  Clarity of Strategic Choices is Critical •  Strategy – Decisions – Accountability © StrataBridge 2013
  • 21. Putting the Pieces Together – Some Principles… Strategy Execution – Top 5 1.  Everyone has a good idea of the decisions and actions for which he or she is responsible 2.  Important information about the competitive environment gets to headquarters quickly 3.  Once made, decisions are rarely second-guessed 4.  Information flows freely across organisational boundaries 5.  Employees have the information they need to understand the bottom-line impact of their day-to-day choices Key: Decision Rights & Accountabilities Information Flow Source:  Booz  &  Company  Research  –  June  2008   17  Fundamental  Traits  of  Successful  Strategy  Execu9on   © StrataBridge 2013
  • 22. Putting the Pieces Together – Some Principles… •  Clarity of Strategic Choices is Critical •  Strategy – Decisions – Accountability •  Design the Process to Support Decision Making – Decision Scope, Decision Rights and Information Flow © StrataBridge 2013
  • 23. Design the Process to Support Decision-Making – Ensure Coherence with Organisational Design and Accountabilities, Decision Scope and Decision Rights… GLOBAL Innovation Supply Optimisation Direction Finance CLUSTER Portfolio" Optimisation Direction Portfolio" Management Management Finance Optimisation Direction Optimisation COUNTRY Demand Direction Optimisation Direction Demand Optimisation Demand Finance Direction Demand Finance Finance Finance SUPPLIER POINT/3RD SUPPLY PARTY Supply © StrataBridge 2013
  • 24. Putting the Pieces Together – Some Principles… •  Clarity of Strategic Choices is Critical •  Strategy – Decisions – Accountability •  Design the Process to Support Decision Making – Decision Scope, Decision Rights and Information Flow •  Take an ‘Organic’ Approach – Balance People and Process… •  Leverage Technology – Enable the People, Accelerate the process (don’t just ‘aggregate’ it) © StrataBridge 2013
  • 25. A Brief Introduction…  …StrataBridge   StrataBridge is a boutique consulting firm that specialises in advising fast-moving, brand led organisations on strategy, innovation and operations. StrataBridge help create and develop the relevant thinking, processes, capabilities and behaviours to allow organisations to bridge the gap between where they are and where they want to be. In short, we connect the dots between hard and soft organisational issues to create the bridge between a client’s real world and their ideal world. …Chris Turner   Co-founder of StrataBridge, Chris works with a range of clients worldwide, across industry sectors, on strategy development, innovation and joined-up decision-making. A highly respected facilitator, Chris has a unique ability to understand and simplify complex business issues and opportunities and translate these into action. He has worked with leadership teams around the world, helping them to create, articulate and realise their strategies through insightful diagnosis, joined-up decision-making and capability building. Chris’s long-term client relationships are built on his ability to balance the delivery of fast results with sustainability, and Chris’s clients include Anheuser-Busch, Bakehouse, Coca-Cola, Compass Minerals, Mars, Mass Mart SA, PZ Cussons, SC Johnson, Shell.   Chris can be reached at: e | chris.turner@stratabridge.com m | +44 7802 252 003 o | +44 1277 633 433 w | www.stratabridge.com © StrataBridge 2013
  • 26. Chris Turner mobile: +44 7802 252 003 e-mail: chris.turner@stratabridge.com web: www.stratabridge.com © StrataBridge 2013