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Together. Free your energies




Mesh Collaboration
Tomorrow’s business value created through today's social networks

Steinar Årdal
Software 2009, 12.02.2009
Mesh Collaboration
   Tomorrow’s business value created through today's social networks



Introduction
Trend analysis
What is the impact?
Summary




                                                                     | Software 2009
                      Together. Free your energies                               Steinar Årdal
                                                     © 2009 Capgemini. All rights reserved 2
Information Technology Trends




                   Gartner Hype Cycle for Emerging Technologies, 2008
                                                                 | Software 2009
      Together. Free your energies                                           Steinar Årdal
                                                 © 2009 Capgemini. All rights reserved 3
Mesh Collaboration
     Creating new business value in the network of everything




“Mesh Collaboration is the name for the collaborative model
in which the power of the network for innovation is unlocked
  through mechanisms such as video, instant messaging,
             blogs, wikis and social networking”
                             Andy Mulholland, CTO Capgemini
                                            http://www.meshcollaboration.com/


                                                                                   | Software 2009
                        Together. Free your energies                                           Steinar Årdal
                                                                   © 2009 Capgemini. All rights reserved 4
Example of Social Network
       My Twitter network




                                                   | Software 2009
    Together. Free your energies                               Steinar Årdal
                                   © 2009 Capgemini. All rights reserved 5
Mesh Collaboration
   Tomorrow’s business value created through today's social networks



Introduction
Trend analysis
What is the impact?
Summary




                                                                     | Software 2009
                      Together. Free your energies                               Steinar Årdal
                                                     © 2009 Capgemini. All rights reserved 6
TechnoVision 2012
                                                          17 key information technology trends
Key technology building blocks


                                                                                                Mashup
                                                                     Real-time                applications
                                                                     business
                                           Real-time                  process
                                           integrated                 control
                                            business
                                                                                                                   Composite
                                          intelligence
                                                                                                                   applications
                                                                                      Sensing networks
                                                            Packaged sector /
                                                            segment solutions
                                                                                                                                        Free agents
                                   Smart business
                                                                                                                                          nation
                                     networks
                                                                                                             Role-based user
                                                                                                                 portals
                                                                                       Social
                                                                                 collaboration tools
                                                                                    /Wikinomics
                                                          iPodification
                                  Software-                                                                                       Google-fication
                                 as-a-service                                                                Utility
                                                                                                           business
                                                                                                        infra-structure
                                                                               Mastered
                                                                           data management
                                                     Jericho style
                                                       security
                                                                                                                               Rich Internet
                                                                                                                               applications




                                                                                                                                                           | Software 2009
                                                                          Together. Free your energies                                                                 Steinar Årdal
                                                                                                                                           © 2009 Capgemini. All rights reserved 77
TechnoVision 2012
6 major technology drivers



                                                                 Mashup
                                      Real-time                applications
                                      business
            Real-time                  process
            integrated                 control
             business
                                                                                    Composite
           intelligence
                                                                                    applications
                                                       Sensing networks
                             Packaged sector /
                             segment solutions
                                                                                                         Free agents
    Smart business
                                                                                                           nation
      networks
                                                                              Role-based user
                                                                                  portals
                                                        Social
                                                  collaboration tools
                                                     /Wikinomics
                           iPodification
   Software-                                                                                       Google-fication
  as-a-service                                                                Utility
                                                                            business
                                                                         infra-structure
                                                Mastered
                                            data management
                      Jericho style
                        security
                                                                                                Rich Internet
                                                                                                applications




                                                                                                          | Software 2009
 Together. Free your energies                                                                                       Steinar Årdal
                                                                                       © 2008 Capgemini. All rights reserved 88
                                                                                        © 2009 Capgemini. All rights reserved
The You Experience
 1st major technology driver


      Mashup              Role-based user
    applications              portals



                            Rich Internet
    iPodification
                            applications



• New generation of user interface technologies and
  Internet-based collaboration platforms
• A customised experience for users allowing them to
  connect freely to the outside world to act, interact,
  collaborate, co-create, learn and share knowledge
• A new generation of technology with a myriad of
  features that will change the habits of buying and
  communication


                                                             | Software 2009
    Together. Free your energies                                         Steinar Årdal
                                            © 2008 Capgemini. All rights reserved 99
                                             © 2009 Capgemini. All rights reserved
Rich Internet Applications
 1st trend in The You Experience




                                                    | Software 2009
     Together. Free your energies                               Steinar Årdal
                                    © 2009 Capgemini. All rights reserved 10
iPodification
2nd trend in The You Experience




                                                   | Software 2009
    Together. Free your energies                               Steinar Årdal
                                   © 2009 Capgemini. All rights reserved 11
Mashup Applications
3rd trend in The You Experience




                                                   | Software 2009
    Together. Free your energies                               Steinar Årdal
                                   © 2009 Capgemini. All rights reserved 12
From Transaction to Interaction
      2nd major technology driver


                  Smart business
                    networks


            Social
                                  Free agents
      collaboration tools
                                    nation
        / Wiki-nomics


     • Organisations and individuals in a continuous cycle of
       learning, creating and collaborating
     • Creating additional value through business innovation
       with markets, players and consumers constantly
       shifting position
     • Global ‘open’ markets where information on available
       products and vendors vastly increases the
       competition compared to the levels of existing
       localised ‘closed’ markets


                                                                 | Software 2009
         Together. Free your energies                                        Steinar Årdal
                                                © 2008 Capgemini. All rights reserved 13
                                                 © 2009 Capgemini. All rights reserved 13
Social Collaboration Tools
1st trend in From Transaction to Interaction




                                                         | Software 2009
          Together. Free your energies                               Steinar Årdal
                                         © 2009 Capgemini. All rights reserved 14
Smart Business Networks
2nd trend in From Transaction to Interaction




                                                         | Software 2009
          Together. Free your energies                               Steinar Årdal
                                         © 2009 Capgemini. All rights reserved 15
Free Agents Nation
3rd trend in From Transaction to Interaction




                                                         | Software 2009
          Together. Free your energies                               Steinar Årdal
                                         © 2009 Capgemini. All rights reserved 16
Mesh Collaboration
   Tomorrow’s business value created through today's social networks



Introduction
Trend analysis
What is the impact?
Summary




                                                                     | Software 2009
                      Together. Free your energies                               Steinar Årdal
                                                     © 2009 Capgemini. All rights reserved 17
Emerging Power of Social Networks



  Forrester predicts that social networking
tools and internal wikis will have the greatest
     impact on workplace collaboration




              http://www.readwriteweb.com/archives/forrester_predicts_enterprise20_grow_decline.php
                                                                                          | Software 2009
                        Together. Free your energies                                                  Steinar Årdal
                                                                          © 2009 Capgemini. All rights reserved 18
Emerging Power of Social Networks
      Established as common tools




                                                        | Software 2009
         Together. Free your energies                               Steinar Årdal
                                        © 2009 Capgemini. All rights reserved 19
Emerging Power of Social Networks
  Informational footprint of your company




                                                         | Software 2009
          Together. Free your energies                               Steinar Årdal
                                         © 2009 Capgemini. All rights reserved 20
Attracting new talent



It is essential that organizations understand
       how social software is altering the
 recruitment landscape and adapt recruiting
      strategies and systems accordingly




                                           http://www.gartner.com/it/page.jsp?id=834312
                                                                                 | Software 2009
                 Together. Free your energies                                                Steinar Årdal
                                                                 © 2009 Capgemini. All rights reserved 21
Attracting new talent
   If your not on a social network, you are not on the internet




      If MySpace where a country…
..it would be the 4th-largest in the world
 and Facebook would be the 9th-largest




                                                                                   | Software 2009
                     Together. Free your energies                                      Steinar Årdal
                       http://www.slideshare.net/jbrenman/shift-happens-33834 22
                                                           © 2009 Capgemini. All rights reserved
Attracting new talent
               The Y-generation is coming to work


”Almost 20% of the Norwegian population aged
      15-75 years visit Facebook daily”
           http://www.regjeringen.no/upload/FAD/Vedlegg/IKT-politikk/Brandtzaeg_og_Luders.pdf/




”59% of the Norwegian population aged 16-19
years visit Facebook one or more times daily”
                                 http://www.media.uio.no/forskning/prosjekter/nettfenomener/




    ”In Sweden, a third of all girls between
         16 and 18 years are blogging”
                                                 D2, Bloggeblues, fredag 30.januar 2009


                                                                                            | Software 2009
                          Together. Free your energies                                                  Steinar Årdal
                                                                            © 2009 Capgemini. All rights reserved 23
Mesh Collaboration
   Tomorrow’s business value created through today's social networks



Introduction
Trend analysis
What is the impact?
Summary




                                                                     | Software 2009
                      Together. Free your energies                               Steinar Årdal
                                                     © 2009 Capgemini. All rights reserved 24
Mesh Collaboration
                                Key points


Social networks are well established and are most likely
commonly used by employees within your organization
This collaborative model can unlock innovative thinking and
value adding solutions in your network of colleagues,
partners and clients
The next generation employees will soon enter your
company and will expect using “Facebook-type” tools as a
part of their work




                                                                   | Software 2009
                    Together. Free your energies                               Steinar Årdal
                                                   © 2009 Capgemini. All rights reserved 25
Mesh Collaboration
                           Key points




Release the power of your organization by
 encouraging sharing and collaboration by
 using blogs, wikis and social networking




                                                              | Software 2009
               Together. Free your energies                               Steinar Årdal
                                              © 2009 Capgemini. All rights reserved 26
| Software 2009
Together. Free your energies                               Steinar Årdal
                               © 2009 Capgemini. All rights reserved 27
Together. Free your energies




www.capgemini.com

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Mesh Collaboration - Tomorrow's business value created through today's social networks

  • 1. Together. Free your energies Mesh Collaboration Tomorrow’s business value created through today's social networks Steinar Årdal Software 2009, 12.02.2009
  • 2. Mesh Collaboration Tomorrow’s business value created through today's social networks Introduction Trend analysis What is the impact? Summary | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 2
  • 3. Information Technology Trends Gartner Hype Cycle for Emerging Technologies, 2008 | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 3
  • 4. Mesh Collaboration Creating new business value in the network of everything “Mesh Collaboration is the name for the collaborative model in which the power of the network for innovation is unlocked through mechanisms such as video, instant messaging, blogs, wikis and social networking” Andy Mulholland, CTO Capgemini http://www.meshcollaboration.com/ | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 4
  • 5. Example of Social Network My Twitter network | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 5
  • 6. Mesh Collaboration Tomorrow’s business value created through today's social networks Introduction Trend analysis What is the impact? Summary | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 6
  • 7. TechnoVision 2012 17 key information technology trends Key technology building blocks Mashup Real-time applications business Real-time process integrated control business Composite intelligence applications Sensing networks Packaged sector / segment solutions Free agents Smart business nation networks Role-based user portals Social collaboration tools /Wikinomics iPodification Software- Google-fication as-a-service Utility business infra-structure Mastered data management Jericho style security Rich Internet applications | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 77
  • 8. TechnoVision 2012 6 major technology drivers Mashup Real-time applications business Real-time process integrated control business Composite intelligence applications Sensing networks Packaged sector / segment solutions Free agents Smart business nation networks Role-based user portals Social collaboration tools /Wikinomics iPodification Software- Google-fication as-a-service Utility business infra-structure Mastered data management Jericho style security Rich Internet applications | Software 2009 Together. Free your energies Steinar Årdal © 2008 Capgemini. All rights reserved 88 © 2009 Capgemini. All rights reserved
  • 9. The You Experience 1st major technology driver Mashup Role-based user applications portals Rich Internet iPodification applications • New generation of user interface technologies and Internet-based collaboration platforms • A customised experience for users allowing them to connect freely to the outside world to act, interact, collaborate, co-create, learn and share knowledge • A new generation of technology with a myriad of features that will change the habits of buying and communication | Software 2009 Together. Free your energies Steinar Årdal © 2008 Capgemini. All rights reserved 99 © 2009 Capgemini. All rights reserved
  • 10. Rich Internet Applications 1st trend in The You Experience | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 10
  • 11. iPodification 2nd trend in The You Experience | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 11
  • 12. Mashup Applications 3rd trend in The You Experience | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 12
  • 13. From Transaction to Interaction 2nd major technology driver Smart business networks Social Free agents collaboration tools nation / Wiki-nomics • Organisations and individuals in a continuous cycle of learning, creating and collaborating • Creating additional value through business innovation with markets, players and consumers constantly shifting position • Global ‘open’ markets where information on available products and vendors vastly increases the competition compared to the levels of existing localised ‘closed’ markets | Software 2009 Together. Free your energies Steinar Årdal © 2008 Capgemini. All rights reserved 13 © 2009 Capgemini. All rights reserved 13
  • 14. Social Collaboration Tools 1st trend in From Transaction to Interaction | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 14
  • 15. Smart Business Networks 2nd trend in From Transaction to Interaction | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 15
  • 16. Free Agents Nation 3rd trend in From Transaction to Interaction | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 16
  • 17. Mesh Collaboration Tomorrow’s business value created through today's social networks Introduction Trend analysis What is the impact? Summary | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 17
  • 18. Emerging Power of Social Networks Forrester predicts that social networking tools and internal wikis will have the greatest impact on workplace collaboration http://www.readwriteweb.com/archives/forrester_predicts_enterprise20_grow_decline.php | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 18
  • 19. Emerging Power of Social Networks Established as common tools | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 19
  • 20. Emerging Power of Social Networks Informational footprint of your company | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 20
  • 21. Attracting new talent It is essential that organizations understand how social software is altering the recruitment landscape and adapt recruiting strategies and systems accordingly http://www.gartner.com/it/page.jsp?id=834312 | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 21
  • 22. Attracting new talent If your not on a social network, you are not on the internet If MySpace where a country… ..it would be the 4th-largest in the world and Facebook would be the 9th-largest | Software 2009 Together. Free your energies Steinar Årdal http://www.slideshare.net/jbrenman/shift-happens-33834 22 © 2009 Capgemini. All rights reserved
  • 23. Attracting new talent The Y-generation is coming to work ”Almost 20% of the Norwegian population aged 15-75 years visit Facebook daily” http://www.regjeringen.no/upload/FAD/Vedlegg/IKT-politikk/Brandtzaeg_og_Luders.pdf/ ”59% of the Norwegian population aged 16-19 years visit Facebook one or more times daily” http://www.media.uio.no/forskning/prosjekter/nettfenomener/ ”In Sweden, a third of all girls between 16 and 18 years are blogging” D2, Bloggeblues, fredag 30.januar 2009 | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 23
  • 24. Mesh Collaboration Tomorrow’s business value created through today's social networks Introduction Trend analysis What is the impact? Summary | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 24
  • 25. Mesh Collaboration Key points Social networks are well established and are most likely commonly used by employees within your organization This collaborative model can unlock innovative thinking and value adding solutions in your network of colleagues, partners and clients The next generation employees will soon enter your company and will expect using “Facebook-type” tools as a part of their work | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 25
  • 26. Mesh Collaboration Key points Release the power of your organization by encouraging sharing and collaboration by using blogs, wikis and social networking | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 26
  • 27. | Software 2009 Together. Free your energies Steinar Årdal © 2009 Capgemini. All rights reserved 27
  • 28. Together. Free your energies www.capgemini.com