Mobile-First Strategy
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These are my slides for an April 13 presentation for the American Society of News Editors. Related blog posts: http://bit.ly/9nGFPV and http://bit.ly/6WnABX
![Mobile-First Strategy (w/ thanks to Eric Schmidt & Amy Webb for the plugs) Steve Buttry, Allbritton Communications American Society of News Editors #asne10 April 13, 2010 [email_address] @ stevebuttry on Twitter Slideshare.net/stevebuttry](https://image.slidesharecdn.com/mobilefirstforasne-100413054006-phpapp02/85/mobilefirst-strategy-1-320.jpg)
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Mobile-First Strategy
- 1. Mobile-First Strategy (w/ thanks to Eric Schmidt & Amy Webb for the plugs) Steve Buttry, Allbritton Communications American Society of News Editors #asne10 April 13, 2010 [email_address] @ stevebuttry on Twitter Slideshare.net/stevebuttry
Editor's Notes
- I will make a presentation on mobile-first strategy for the American Society of News Editors on Tuesday, April 13, in Washington.
- I’ll tell the editors they can read the full Mobile-First Strategy on my blog
- We’ll discuss how drivers present an opportunity for changing the business model and pursuing mobile opportunities.
- I’ll note that the driving service presents great opportunities to help drivers and businesses that serve drivers. But national players are already moving into this space.
- I’ll discuss how the culture of newsrooms is one to get the job done on the big story (this photo is from the Cedar Rapids flood of 2008). We need to take the same no-excuses approach to mobile-first strategy.