http://www.businessn2k.com Chris Allen, co-founder of LateRooms.com shares his views on the desire to succeed at a TiE event in Manchester on 30 March 2009

1. Chris Allen
LateRooms.com
A Desire to Succeed
TiE Manchester 30 March 2009

2.
These are my brief notes from
Chris Allen's keynote speech on
30 March 2009 in Manchester

3. Be an entrepreneur
Even if you work in a large
corporate environment

4. Simple ideas
are normally the best

5. Get your hands dirty from day 1
Minimise initial costs by turning
your hand to everything

6. Don't compete on price
Seek to enhance the customer
experience instead

7. Listen to your customers
This allowed Chris Allen and his
team to double profits

8. Build a strong team of
individuals
Ideally individuals who are brighter
than you are

9. Always look for new ways of
doing things
Encourage a quot;this may sound stupid
but...quot; environment

10. Network and share your ideas
This is how laterooms.com became
technically possible

11. Cash
Customers
Team
Focusing on all 3 is crucial for
success

12. Handle leadership change with
care
Transition new leaders gradualy to
maintain a steady ship

13. Find business partners and
investors who are equally
passionate about your business
Your first suitor may not be your
final partner

14. Maintain a journal
To record your successes (and
failures!)