Corporate learning trends 2013. Overview of Kineo & Elearning Age survey of developments in coporate learning and technology. Ten key points and tasks for L& departments.

1. A look at corporate
learning, technology and trends
#kineobreakfast

2. City & Guilds Group
2 million awards
500 qualifications
10,000 centres
Over 200 staff
80 countries
8 countries
150 blue chip
clients
Ranked # 1
Over 200
organisations
1 million + users
65 Partners
750,000 awards
35,000 members

3. Working with the world’s leading
organisations...
....to improve Performance through Learning & Technology

4. UK 2013
Elearning Company
of the Year

5. Top e-learning
content development
company in the US in
2013
Won a Brandon Hall
Gold award for our work
with Warner Bros in US
Won a Brandon Hall
Silver award for our work
with PwC in Oct 2013

6. Australia 2013
Platinum Award for
Most Innovative Elearning Design
Technology For Adapt
Won best open
source project in New
Zealand 2012
6

7. Insights are the new
currency...

8. What
challenges, trends
, issues?

9. Learning
at the
speed
of need
Learners,
companies
won’t wait...

10. 1
Learning is pervasive
Learning is
continuous, collaborative &
connected.
Lives outside a learning
management system.

11. 70 : 20 : 10
33 : 33 : 33

12. 12

13. Learning always taken
many forms:
- problem solving
- watching
- trial and error
- imitating
- coaching
- feedback
- conversation
- helping others
- enquiry
- critical thinking
- listening
- writing
- reflecting
- competing

14. Informal content expanding e.g.
Google, ebooks, videos, podcasts, blog
articles, slides, webinars, etc.
Social learning expanding through online
networks, that allow commenting, ratings, and
sharing.

15. 2
Assessment is different
in a pervasive learning
world

18. Open Badges

19. 3
Design and delivery
challenges

20. Workforces more global, more mobile
Speed of change - legislation, products
Technology - multiple devices

21. How many devices do
you use in a typical day?
(Desktop, laptop, smartphones, tablets)
1.
2.
3.
4.
One
Two
Three
More than 3

25. One version that responds
not multiple versions

27. 4
Design higher empathy learning
Adaptive and personalised learning
approaches

28. High system
Online
Compliance
Adaptive &
personalised
Contribute &
collaborate
Immersive
& real
Low empathy
High empathy
Coaching
Resources
Books
Mentoring
Low system

29. The web moving this way
Amazon and Google are highly
personalised based on your behaviour
Amazon knows what sites you visited, what
you looked at, prices you were
offered, where your mouse hovered.....

30. Learning Sites
We track and record
learning, mostly so we can report
on activity, progress, and
completion
Commercial Sites
Track activity so can change what
is provided to us on the next visit
eg adverts, offers, content

31. 31

32. High system
Low empathy
High empathy
Low system

33. 5
Line managers remain critical

34. Higher empathy approaches
-
Coaching
Mentoring
Feedback
Reflection

35. 6
Never underestimate the power of
learners to help each other and
learn from each other

36. Users forming their own groups and
seeking help from their networks

37. Social learning
Users adopting new
technologies
- Facebook Groups
- Webinars
Users not waiting

38. 7
Danger Informal Learning Becomes
Chaotic
How can we guide learners?
Provide resources not
courses.
Curate content.

42. Content Authority - Authorship
Google concerned
with the author and
their authority in the
topic, now tracks
authors and displays
them.

43. Content Authority - Social Signals
Number of shares
signals how
valuable content is.

44. 8
Internal staff development
Recruit for
attitude, motivation, …‘Will not
skill’
Growth in Apprenticeships

45. 9
More for less

46. More for less
Business case
Focus on benefits

47. Utilise lower cost
methods
- Open source
- Rapid tools

49. 10
Where web technology
goes, learning will follow

52. Hummingbird – First new Google
Algorithm for 10 years
Semantic search understands
meaning....
Users asking questions not
searching keywords....
Predicts what you want....

53. 53

54. Google Now
Provides what you need before you
ask for it:
- Weather
- Travel, traffic
- Company information
- People information

55. If Google was building
an LMS....
Provide what you need before you ask for it
Instantly available on all devices
Voice search
Personalised results
Guide you to resources based on author authority & social
signals
Content seamlessly works across all devices
Content itself be immersive, adapt to your needs
Assess and recognise learning wherever it takes place

56. In Summary
The future is not what it was...

57. What can you do?
1. Establish a culture of pervasive learning
Curate, cultivate , celebrate – don’t control
2. Increase empathy in your learning experiences
Show people you care – diagnostic, support, manager follow through
3. Let Google lead – but don’t fall too far behind
How can you personalise results in your LMS and systems?
Can you offer meaningful suggestions to learners?

58. What can you do?
4. Improve systems, reduce their cost technology
Open source / authoring tools
Spend on distribution as well as content (and it’s cheap)
5. Make it personal
Starts with how we engage and reach
Tailor message to channel and audience

59. What can you do?
6. Make assessment an experience not an event
Think beyond the test, continuous and multi-channel
Social participation as assessment?
7. Follow the money and prove the value
ROI still key but include Google Analytics in your measure too
8. Empathise with and enable your line managers
They are your empathy agents – are they looked after?

60. What can you do?
9. Be a consultant
It’s up to us to drive change - one project at a time
“We need to make from taking orders for more of the same to
saying let’s do it differently”
10. Become an authority
“Design and delivery is a commodity, expertise is a differentiator”
Show your expertise – share inside and outside via Social Media
Be relentless – be pervasive

61. We love
To share
Giving back to our
community

62. Open Sourcing our Adapt Authoring Tool
Making our elearning framework
freely available
Creating a
community to
develop the
tool
collaboratively
Already have
collaborators
supporting the
project
Join in!
Adapt.community.org

63. Introducing the
Apprenticeship
E-learning Academy
We aim to create the UK’s first
apprenticeship-based academy
for skills & employment in the
e-learning industry
Agreed national standards for key
e-learning roles.

64. Thank you
Report and lots more available at
www.kineo.com/resources
twitter @steverayson @stephentwalsh
stephen.walsh@kineo.com
steve.rayson@kineo.com