1. Brainstorm of genre and music
magazines

2. Pop
The audience of a pop magazine would expect to see bright, neon
colours as soon as they open the content page. Magazines like, Top
of the Pops and We heart Pop, both accentuate the feminine
atmosphere by including these features on the front page. From the
pop music video I have seen, I can confirm that each convention
links to this genre through the use of common dress, speech and
colour. Each member is dressed differently from one another but all
have an item that links the group together, for example JLS are a
trendy and inspire others to dress similar to them. They would be
photographed in stances that make them appear on-trend and
incorporate dance moves that appeal to young girls. Often enough
the girls wear revealing clothing, get objectified and draw
themselves around many males for attention, the strobe lights
enhance the ‘club’ like atmosphere they are trying to portray and by
using high pitch voices makes them appear sensitive.

3. Rap
Similarly to pop, rap uses young women as a
status symbol within the industry, they use
females to dance inappropriately on screen to
gain views. The use of colour that is linked to
rap in particular are greytones, this is a visual
for what you expect to see their
location, dress and persona links. The harsh
reality of ‘life on the streets’ makes them use
profanities, explicit language and un-educated
terminology.