Voxiva is a global provider of mobile health services founded in 2001 and based in the US. It has a customer base of over 5 billion mobile users. Its products include interactive services for maternal and child health, smoking cessation, diabetes management, and more. Some of its key programs send educational text messages to support maternal health (Text4Baby), children's health (Text4Kids), diabetes management (Care4Life), smoking cessation (Text2Quit), and general wellness (Txt4Health). These programs have shown success in improving health outcomes according to customer feedback. Voxiva partners with various health organizations and technology companies to deliver these mobile health services globally.
2. Company Name – Voxiva
Group - Encounter
Tarun ku Pradhan Sandhyarani Panda
Subhrajit Satpathy Sonali Mohanty
3. COMPANY PROFILE
Incorporated - 2001
Country of origin - US
Company type – PPP mode
Product - interactive mobile health services.
Customer base – 5Billion( 5000,000,000 ) mobile
users
Product variety - Maternal & child health,
Smoking cessation, and Diabetes self
management .
Total text messages sent 40,734,119 (4crore 7
lakhs 34 thounds 119 )
4. WORKING PROCEDURE
founded in 2001, Voxiva is a leading global provider of mobile
centric information solutions. Our solutions let clients collect and
analyze real-time data from the field, communicate and interact
with their staff and clients more effectively.
Voxiva deploys its services on a hosted, managed Software-as-a-
Service (SaaS) basis, and we adhere to the highest industry
security standards to protect the privacy of end users. Many
products have been set up as multi-lingual applications. Our
platform also provides robust data analytics for research and
evaluation purposes. The mConnect Services Platform
includes:Open, Flexible Software Platform
24x7 Application Management, Network Monitoring & Customer
Support
Robust & Secure Hosting Infrastructure.
Global Network and Communications Services.
Voxiva works with a broad range of Telecom, Technology, Channel,
Global Health and Global Development Partners to deliver these
5. PRODUCT DESCRIPTION
Care4life teaches participants about diabetes
and helps them manage their disease
Empower participants to make healthy lifestyle
changes
Improve adherence to medication and
appointment attendance
Increase motivation and self-confidence through
diabetes education and awareness
Increase participants’ self-monitoring and
understanding of bio-markers (blood glucose,
blood pressure & weight)
6. CUSTOMERS VIEW ABOUT CARE4LIFE
85% reported improved knowledge of diabetes
and how to manage it
85% said care4life helped them remember to take
medications and attend doctors’ appointments
86% said it helped them set health goals and
work toward achieving them
Further, 96% of participants would recommend
care4life to other people with diabetes.
7. MENTAL HEALTH
Text4baby is the largest mobile public health
initiative in the US.
It’s a free service provided by company .
It provides knowledge to pregnant women in
their critical period .
To get registered to it any cell phone user can
message BABY (or BEBE for Spanish)
to 511411,
8. CUSTOMERS VIEW
67% said the service helped them remember an
appointment or immunization that they or their
child needed
73% said they learned a medical warning sign
they didn’t know previously
64% talked to their doctor about a topic they read
in a text4baby message
9. TEXT4HEALTH
Txt4health is designed to:
Provide reminders for health exams
Deliver health information in a fun way
Challenge users to improve their health
Help track weight & physical activity
Data from a study of txt4health participants in New Orleans, Louisiana,
show positive results.
Customers view
79% of obese users & 92% of overweight users set a weight goal with
txt4health
44% of enrollees opted to continue receiving messages after program
completion
85% said the messages are clear & easy to understand
Further, 98% of participants would recommend txt4health to a friend.
10. TEXT2QUIT
Text2quit offers a multi-channel approach to support
smokers through the quitting process
Combination of personalized text messages, emails
and web content timed to a participants quit date
Personal web portal where participants can track their
progress and access resources
Customer administrative portal to view participant
data for both research and monitoring purposes
11. CONNECT 4 HEALTH
Connect4health joins text4babySM, text4kidsSM and
txt4healthSM to form a comprehensive and valuable
offering for health plans. (Health Plan Customer)
12. INFORMATIO
MOTIVATION
EDUCATION N
•Prenatal &
Maternal & postnatal
childhood health evidence-based
text4baby (Pregnancy info
through 1st •Appointment &
birthday) immunization
reminders
•Contact
•No lapses in
numbers
Children's coverage
•Health plan
health •On-schedule
text4kids services
(Newborn well-child visits
•Renewing
through 18) &
coverage
immunizations
•Living a healthy
life
Preventative
(diet/weight/exer
txt4health health measures
cise)
(Adult)
•30-day
challenges
13. TARGETING STRATEGY
According to a Pew Research study about text
messages, 83 percent of
American adults own a cell phone and 73 percent
use the text
messaging function on their phones. Because
most people carry their
cell phones everywhere, these devices are
powerful tools to educate
people about health risks and help instill new,
healthy habits in their daily
routine.
14. PARTNERS
National Healthy Mothers, Healthy Babies
Coalition, Voxiva, U.S. Government, the CTIA –
Wireless Foundation, Johnson & Johnson, and
Grey Healthcare Group