1. Hyderabad4Innovation
LetStartup.hyd
HYDERABAD
IdeaCarnival
& the H4I
Accelerator
Program
A joint program of incubators at IIIT, IIT,
BITS, ISB and TiE, with mentoring and
oversight by LetStartup.hyd group. Starting
with startup seeding/discovery event

2. Summary Program HYDERABAD
• Opening session in a lecture hall
• Few talks. Program overview
• Idea pitches (1 minute each)
• Team formation (2 hour open networking over tea)
• Then we will have time for teams to work on their start-ups biz/demo
prototype
• Thru Saturday and sunday
• Saturday afternoon- mentoring sessions
• This can be in the AC hall itself? So long as there can be some meeting space
outside (or possible get access to another lecture hall close by?)
• Sunday evening- demos and finale- atrium possible? with speakers and
projector?
• We will have the hyd4innovation group present. Inspirational talks. And the final
demos
• Followed by networking event- teams can meet any of the hyd4innovation group
and also with angels/incubators/VCs to be invited
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3. HYDERABAD
The context for
Ideacarnival:
Hyd4Innovation program
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4. Objective- help create strong tech-startups
HYDERABAD
Seed and nurture new ideas
• Get students/professionals/researchers excited about starting up!
• Encourage ideation, and nurturing/refining/Validating tech-startup product ideas
Aggressive Mentoring
• Discover promising early stage startups
• Help curate the ideas to a state that team can make informed go-noGo
decision
Acceleration
• Get seed funding & co-working space
• Extensive Guidance & Mentoring
Incubation
• Not-so-early-stage Startups with small teams, can take space & mentorship
(no acceleration)
• Mentorship mandatory Context:
Hyderabad4Innovation is a group of leading IT leaders/VCs, academic institution heads and startup ecosystem 4
players, that have come together to help accelerate the tech-startuip movement in Hyderabad. Seed and grow
more tech startups. Create an environment that increases probability of success.

5. • Leads the collective
Stakeholders program HYDERABAD
Hyd4Innovation
• Overall oversight and
excitement creation
• Enable Administrative
support
• Mentorship &
Hyderabad Guidance (for stake)
Angels
• Downstream fudning
(angel/VC)
• TiE-Incu, ISB, IIIT-H,
IITH & BITS
Incubators
• Incubation facility
• For additional stake in
each startup
accelerated
• Biz
ISB guidance/mentoring
(not for stake?)
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6. Process HYDERABAD
Discovery
Thru events Acceleration
Like IdeaCarnival
Selection Criteria: First Aggressive mentoring- Incubation
prototype/solution in weekly meetings
place. Basic Product/Market/Business Initial pilots to be scaled Graduate
biz/market/bizplan in planning
place. Founders full-time GTM & Biz Dev Mentoring
Pilot GTM enablement Mandatory exit
on the venture Enable Biz Scaling
Market/biz/funding plan Will continue to be an
GTM
preparation alumini and receive
assistance/Networking
Assistance with fund passive
Assistance with biz plan mentoring/guidance
raising (angel round)
preparation and series
A/B fund raising
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Duration?
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7. HYDERABAD
The ideation &startup seeding
program
IDEA CARNIVAL
First one end-Jan at ISB. Jan 25-28.
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8. HYDERABAD
Objective: To create a forum and framework to "seed" tech product
entrepreneurship idea among students, faculty and professionals
•Once a quarter event at ISB/IIIT/... Where students and faculty
interested in products attend along with angels/mentors/VCs.
Approach:
•Through an inspirational networking and idea sharing event with
awards and recognitions for good ideas. Short idea pitches (3-4 mts)
and featured talks (8 mts). Inspirational in nature, with secondary
objective to forge networks & partnerships. Maybe even founding
teams that spans tech & biz.
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9. Outcomes expected from Idea Carnival
HYDERABAD
"seed" the idea of starting up..
• Among graduating students, faculty and professionals, Thru..
• Inspirational narratives of entrepreneurial success stories
First-person Narratives about interesting innovative tech products/startups built
• Interactions with leaders and successful entrepreneurs
Idea presentations (listening to ideas, triggers new ideas)
• Thru resonance/amplification of ideas that happens when discussing with others (possible co-foudenrs or
investors or even employees)
Multi-way Networking-
• students, faculty, engg & biz, professionals, Vcs/Mentors,..
students and alumni across engineering (IIT/IIIT-H/BITS) and biz (ISB),
• professionals with students (possible co-foudners or hires),
• faculty in specific research areas with professionals (for engineering and productizing the ideas),
• engineering research faculty with biz faculty, and..
• all of above with startup investors/mentors
"Nudge" new startups-
• encourage those with ideas to actually move further and "start up"
• Ready Funding commitments for good ideas
Support Eco-system awareness-
• Create awareness about (and confidence in) the support eco-system available for new tech startups in
Hyderabad
New acad Incubators
• Encourage
22-Jan-13 starting of new academic incubation centers (invite leaders/directors of forward-looking
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engineering colleges to attend)

10. Highlights
What A Very visible and well-attended 'rapid idea submission' exercise- to lead student ideas & ideas from
HYDERABAD
professionals
Format: A multi-faceted event every 3-6 months (hosted in one of the institutes).
Who Participants- Tech students from IIT/IIIT-H/BITS, Biz grads from ISBs, aluminii from ISB/IIT/IIIT/BITS
Enablers: HydAngels, TiE charter members, faculty/researches & students from IIT/IIIT-H/BITS/ISB and
professionals
Participants Faculty/researchers round table;
Students' (final year engg/MBA) idea sharing and meet-the-successful-entrepreneur/VC;
Professionals- a chance to explore interests in building a product?
Hyderabad4Innovation Cash award for winning ideas (no strings attached.. to incentivise )
awards
Committed funding (to build prototypes) for winning ideas
IdeaExchange- Ideation and brainstorming on Research-to-product_business - enable taking research from labs to markets.
Academic –
Entrepenurial Students/Professionals/Faculty- ideate and form teams
ecosystem Integration.
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Active collaboration between engineering and business schools. VCs. Mentors.

11. IdeaXchange: Three parts of the event
HYDERABAD
th
Jan 5 or 6th
Pre-Event- whip
up interest in
each college
IdeaExchange
•Weejend Prototyping event
•Faculty/research connect
•Student/alum inspire and
Jan 25-27 connect
weekend` •TeamForm Post-event- kickstart
•TeamMentora startup teams
•Shortlisted ideas from
IdeaCarnival refined over 2
months
•Teams to bond
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12. HYDERABAD
Idea Carnival
The “PRE
CARNIVAL”
To get students excited about startups!
Curtain raiser for ideaCarnival
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13. Format of the pre-event- the “Pre Carnival” HYDERABAD
• Announce: Director of each college to send mail
• 2 week lead-up.. Publicize and encourage idea seeding
• Encourage students to think of product ideas
• Publicize the IdeaCarnival event.
• Announce Exciting prizes for best ideas
• This will be required to be considered for the IdeaCarnival main event
• The Pre-Event- Program (2 hours)
• Intro to event
• Idea Pitches- 30 seconds each
• Inspirational talks (by successful/inspirational entrepreneurs)
• Announce: Hyderabad4Innovation Uber-Incubation Program
• Investors speak- on incubation and other support ecosystem for students
• Announce IdeaCarnival
• Give away prizes for best ideas
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• Open Networking
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• Networking

14. What we need.. HYDERABAD
• Schedule- all 4 for January 18th/19th (post Sankranti))
• Directors: To give contacts- Incubator and student e-cells
• Work with them on the campaign
• Prepare announcements
• Invite: Each college to own. Reach out to students, alumini and faculty
of that college
• Leverage: e-clubs, incubation centers, alumini networks
• Partner: Need volunteers from above to “own” event
• Fix Inspirational speakers for each college session
• From among Srini Raju, BVR, Srini K, JA Chowdary
• VCs: Sateesh, others?
• Host institution Director
• Atleast one other Director (IIT/IIIT/BITS/ISB)
•
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15. HYDERABAD
The ideation &startup seeding
program
The “IDEA
CARNIVAL”
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16. IdeaCarnival- the main event HYDERABAD
• One weekend. Three stages
• Saturday morning- Ideation/Research (Researcher-VC connect)
• Ideation Research. Researchers on their research. Pros/student startup
Ideas.
• Students/professionals encouraged to explore ideasd
• Sat-IdeaCarnival Weekend- the Startup Prototyping event
• Pitch startup ideas (for weekend prototyping). Select. Form teams.
• Teams formed. Ideas prototyped. Mentors provided.
• Sunday: ideacarnival Finale
• Inspirational leaders in attendance
• Listen to pitch/demos
• Pick winning ideas (for 2 week Idea Curation/refinement)
• Two dimensions to ideation
• Closed-group Faculty/researchers entrepreneurship connect
• Round table; Researchers, biz school profs, VCs, mentors; Branstorm on research work and possible products
there from
• Open Startup Idea pitches
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• Students' & Professionals- pitch ideas; (final year engg/MBA) idea sharing and meet-the-successful- 16
entrepreneur/VC;

17. TBD:
Saturday morning: IdeaCarnival research HYDERABAD
Research-Entrepeneurial connect- Ideation
• Objective: Explore product opportunities in research work
• Seed product-market ideas into researchers!
• By Invitation event: Researchers
• from IIT/IIIT/BITS/ISB and few key labs (CCMB,…)
• Connect with Entrepernuerial leaders & eco-system players
• Inspirational leaders; Investors & Incubators; Successful entrepreneurs
• Format:
• Kickoff comments on opportunity to „productize‟ research, Dr.Ajit R.
• Challenges productising research- Dr.Rajeev Sangal
• Research –to-product Ideation
• 1 minute intro of mentors/VCs/successful entrepreneurs/incubators
• 3 minute intros of researchers (profs/faculty)- brief on them, and brief on their research areas/work
• After each, without discussion- whole group to reflect on possible product usecases for this research
work/area. 2 minute
• Document all ideas against researcher+his work/area
• Brian storm at end on serious opportunities from all ideas that came up
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• Open networking- to reinforce any possible ideas
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18. Saturday 9am: IdeaCarnival Weekend: kickoff
HYDERABAD
Weekend Prototyping Event
• Students, professionals and researchers to participate
• Pitch ideas. Ideas get voted. Teams formed. Then prototype over the
weekend; Finale, Sunday evening. Demo to high profile
VCs/Mentors/Leaders
• Format: StartupWeekend structure (http://startupweekend.org/ )
• Program (7pm, friday)
• Inspirational talks
• Weekend hackfest. Build on a product idea. Compelling prizes.
• Friday: Idea pitch. Top 10 picked. Teams formed. Start 48 hr
Prototyping
• Saturday: validate biz. Build. Use Mentors/and guides on Saturday
• Sunday: Prepare a 5 minute pitch (slides + demo)
• High Profile panel to listen
• Open networking
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19. IdeaCarnival weekend: How Teams Formed HYDERABAD
• At start of Ideacarnival weekend: Ideas pitched by all attendees (60 seconds
each)
• Share one idea
• And a brief intro to self (edu, strengths, et al)
• Ideas voted. Top 20 (1/5th of the ideas pitched) to be picked
• Form Teams for each of the ideas (30 minutes)
• Tech students with other tech; Tech students with Biz
• Students with working professionals
• Students with tech researchers/Profs
• Mentors to be assigned for the weekend
• Students with mentors/accomplished entrepreneurs
• Students/pros with investors/incubators
• Hope: Thru interactions, „startup‟ founding teams may be formed
• Teams with Synergies
• Teams with ideas resonating
22-Jan-13 • Teams with researchers, biz & techies 19

20. Saturday: IdeaCarnival IdeaXchange
HYDERABAD
Mentors
• Teams work on their prototype- ieda, biz, markets, technology
• Teams encouraged to validate idea. Meet prospective customers.
Research the net
• Identify competition. And establish USP
• Mentors
• VC/Investors: to discuss the base idea and market
• UI designers: to review the product UI/interactions
• Successful entrepreneurs
• Senior Technology professionals/architects- validate the design and
technology used in solution
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21. Sunday: ideacarnival Finale
HYDERABAD
IdeaExchange- Inspire & GetToKNow
Students,
professionals,
investors,
incubators, mentors
• ect
Networking-
establish 10 minute blocks
resonance/synergies followed by 10
between minute networking
• Aggressive speed-dating • 1 minute intros
format • Inspirational talks
Main
• Meet the last block of • VC/incubator conn
pitchers
Tech inspire
(Directors)
event 1 minute idea
centered intros
• of participants. Brief
profile. Share a product
• IIIT, IIT, BITS, ISB idea
• 10 per block
Inspirational talks
(5/10 mts)
• Accomplished
entrepreneurs
• Share success stories.
Create excitement
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22. HYDERABAD
Comments?
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