Making The Connection : An Introduction To Social Media

•Télécharger en tant que PPT, PDF•

7 j'aime•986 vues

The document discusses the rise of social media and its impact on communication. It defines social media as online tools and sites that people use to share content and have conversations. Social media has grown tremendously, with over half of all adults now having social network profiles. The summary discusses some of the major social media platforms and tools mentioned in the document like blogs, social networks, photo sharing, and videos. It concludes with tips on how to engage and participate in social media conversations.

Business Technologie

Sue Anstiss & Katie Start IHRSA, San Francisco, March 2009 Making the connection An introduction to social media

First newspaper published TV and radio launched 2009 1752 1916 1930’s

The old communication model was a monologue.

3000 The average person is exposed to advertising messages/day

The new communication model is a dialogue.

What is social media? ,[object Object],[object Object],[object Object],[object Object]

The conversations are powered by… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(…just to name a few)

“ It’s about conversations, and the best communicators start as the best listeners.” Brian Solis, Social Media Manifesto

Immerse yourself in the conversations. (any or all of the above are a good place to start!)

[object Object],[object Object],[object Object],[object Object],“ Any blog that spins the truth will be found out. In a world of social media honesty is the only policy.”

>100,000,000 viewers (65,000 new videos/day)

[object Object],have watched video clips

[object Object],[object Object],[object Object],[object Object]

64 million people worldwide use Flickr More than 3 billion images on Flickr 2.5 to 3 million photos uploaded each day

S ource: Universal McCann Comparative Study on Social Media Trends April 2008 73% of active online users have read a blog

trust bloggers’ opinions on products & services

Your blogging checklist ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

In December 2008, 4.5 million people visited Twitter – a 753% increase from the previous year 70% of Twitter users joined in 2008 5-10 thousand new accounts are created daily

[object Object],[object Object],[object Object],[object Object],[object Object],Social media rules of engagement…

Sue Anstiss & Katie Start Connect to us… +44 (0)1753 740074 www.promotepr.com [email_address] [email_address] http://sueanstiss.blogspot.com http://katiestart.blogspot.com http://twitter.com/sueanstiss http://twitter.com/katiestart http://www.linkedin.com/in/sueanstiss http://www.linkedin.com/in/katiestart Grateful thanks for help with our slides to: http://bonafidemarketinggenius.com

Contenu connexe

Tendances

Social Network in Italy (Social Network or Social Trap)Giulio Guarini

Casting A Wider Net: Using social media to improve scientific research, commu...Christie Wilcox

EnhanceyourcommunicationBritton (Bo) Lacy, CGCS

Irina Belsky 3343303 Mapping the blogosphereIrina Belsky

Personal Learning Networks (PLNs) 2011Steven Knight

New Old Thing:Protecting "New" in New MediaPrashant Singh

Social Networking: Social media week 4difuzr

The new human web: Web 2.0, blogs and forumsSusan Anderson

The twitter case study 2014 dimensions of strategyJohn Ashcroft

Twitter and organizational change processesJacob McGinnis

Blogging and Social MediaSteve Fox

social media week 3: microbloggingdifuzr

Painting Social Media for Students craig ross

Personal Learning Networks (PLNs) Summer 2011 version 2Steven Knight

Introduction to Twitter for EducatorsSamantha Morra

Engaging The ConversationFort Bend County Office of Emergency Management

Conferences & Meetings PresentationKiKi L'Italien

Dc08 Joe Suhguesta35f31

Continuous Beta and a Healthy Dose of ParanoiaAnne Adrian

Tendances (19)

Social Network in Italy (Social Network or Social Trap)

Casting A Wider Net: Using social media to improve scientific research, commu...

Enhanceyourcommunication

Irina Belsky 3343303 Mapping the blogosphere

Personal Learning Networks (PLNs) 2011

New Old Thing:Protecting "New" in New Media

Social Networking: Social media week 4

The new human web: Web 2.0, blogs and forums

The twitter case study 2014 dimensions of strategy

Twitter and organizational change processes

Blogging and Social Media

social media week 3: microblogging

Painting Social Media for Students

Personal Learning Networks (PLNs) Summer 2011 version 2

Introduction to Twitter for Educators

Engaging The Conversation

Conferences & Meetings Presentation

Dc08 Joe Suh

Continuous Beta and a Healthy Dose of Paranoia

En vedette

Sa Museum Introduction Seb ChanMike Seyfang

New Media For Business, Marketing and PR: Blogs, Podcasts, Social Media & Syn...Rodney Rumford

Introduction to New MediaIsmail Hakki Polat

Introduction To New MediaKate Ferreira

INTRODUCTION TO NEW AGE MEDIA (DM)Sejal Chaurasia

An Introduction to New MediaJoel Widmer

Introduction to New Media and Industry trends in IndiaSantosh K Patra

Week2: Introduction To New Media TechnologyTom Allen

Chapter 6 - Interactive Mediajbraun128

Week5- Media ConvergenceJoanne Tjahyana

Israel For Everad3pic

Media Convergenceguest6c20c3

Chapter 3 - Print Mediajbraun128

Chapter 2 - Media Literacy in the Digital Agejbraun128

Pavlik chapter 10jbraun128

Pavlik Chapter 13jbraun128

New MediaJoanne Tjahyana

Introduction to Social Media in AsiaGaurav Mishra

Social Media - An IntroductionSriram Srinivasan

Introduction into Social Media and Social Media AnalyticsDr Matt McDougall

En vedette (20)

Sa Museum Introduction Seb Chan

New Media For Business, Marketing and PR: Blogs, Podcasts, Social Media & Syn...

Introduction to New Media

Introduction To New Media

INTRODUCTION TO NEW AGE MEDIA (DM)

An Introduction to New Media

Introduction to New Media and Industry trends in India

Week2: Introduction To New Media Technology

Chapter 6 - Interactive Media

Week5- Media Convergence

Israel For Ever

Media Convergence

Chapter 3 - Print Media

Chapter 2 - Media Literacy in the Digital Age

Pavlik chapter 10

Pavlik Chapter 13

New Media

Introduction to Social Media in Asia

Social Media - An Introduction

Introduction into Social Media and Social Media Analytics

Similaire à Making The Connection : An Introduction To Social Media

Step Into Social Media Liw 2009Promote Public Relations Ltd

Step into social media june workshop 2010Promote Public Relations Ltd

$M:\Social Media\Ispal Workshop July 2010\Social Media Ispal Presentation July...$ $M:\Social Media\Ispal Workshop July 2010\Social Media Ispal Presentation July...$

M:\Social Media\Ispal Workshop July 2010\Social Media Ispal Presentation July...Promote Public Relations Ltd

Step into Social Media -FSPA 24th August- handoutsPromote Public Relations Ltd

FSPA Social Media Day - Step Into Social MediaFederation of Sports and Play Associations (FSPA)

Step Into Social Media Slides From The Workshop January 19, 2010Promote Public Relations Ltd

Step into Social Media FSPA 24th August 2010Promote Public Relations Ltd

$M:\Social Media\Social Media Workshops\Step Into Social Media July 2010$ $M:\Social Media\Social Media Workshops\Step Into Social Media July 2010$

M:\Social Media\Social Media Workshops\Step Into Social Media July 2010Promote Public Relations Ltd

Social Media and Web 2.0Jeff Small

Mastering Social Media - Alyssa GardinaAlyssa Gardina

What Is Social Media[1]De Montford University

An introduction to Social Media for CharitiesGemma Went

Social Media ToolsUniversity of Maryland Extension Small Ruminant Program

Facebook vs. Twitter: How To Improve Visibilitybmccann118

Social Networking Sites and TerminologiesLaiba Yaseen

Social Media & Civic EngagementMA Campus Compact

Social Media Wars - Different Platforms on Social Mediausmanimubashir

Building communities, enhancing collaboration: Harnessing the Power of Social...Prevention Research Center - University of Michigan

Social Media-What Why How Where & When (compilation)Dr. Khushbu Pandya

NGOs responding to Crisis: Using Social Media to Meet New Challenges, The Cas...Dlazarow

Similaire à Making The Connection : An Introduction To Social Media (20)

Step Into Social Media Liw 2009

Step into social media june workshop 2010

$M:\Social Media\Ispal Workshop July 2010\Social Media Ispal Presentation July...$ $M:\Social Media\Ispal Workshop July 2010\Social Media Ispal Presentation July...$

M:\Social Media\Ispal Workshop July 2010\Social Media Ispal Presentation July...

Step into Social Media -FSPA 24th August- handouts

FSPA Social Media Day - Step Into Social Media

Step Into Social Media Slides From The Workshop January 19, 2010

Step into Social Media FSPA 24th August 2010

$M:\Social Media\Social Media Workshops\Step Into Social Media July 2010$ $M:\Social Media\Social Media Workshops\Step Into Social Media July 2010$

M:\Social Media\Social Media Workshops\Step Into Social Media July 2010

Social Media and Web 2.0

Mastering Social Media - Alyssa Gardina

What Is Social Media[1]

An introduction to Social Media for Charities

Social Media Tools

Facebook vs. Twitter: How To Improve Visibility

Social Networking Sites and Terminologies

Social Media & Civic Engagement

Social Media Wars - Different Platforms on Social Media

Building communities, enhancing collaboration: Harnessing the Power of Social...

Social Media-What Why How Where & When (compilation)

NGOs responding to Crisis: Using Social Media to Meet New Challenges, The Cas...

Plus de Promote Public Relations Ltd

Why the Profile of Women's Sport Matters Promote Public Relations Ltd

Getting the Message Right - November 2012Promote Public Relations Ltd

Step into Social Media Proactive West London - 3rd July 2012- finalPromote Public Relations Ltd

Step into Social Media Woodley Town Council - 16 May 2012 - finalPromote Public Relations Ltd

FSPA Social Media 1st December 2011 Promote Public Relations Ltd

Sports & Recreation Alliance -social media 4th october 2011#2Promote Public Relations Ltd

Step into Social Media Sports Structures - September 6th 2011Promote Public Relations Ltd

RLSS - Social Media Workshop -July 18th 2011Promote Public Relations Ltd

Step into social media RLSS National conference June 11th 2011Promote Public Relations Ltd

Step into Social Media April 5th 2011Promote Public Relations Ltd

Step into Social Media - April 5th 2011Promote Public Relations Ltd

SkillsActive -Social Media Workshop -February 14th 2011Promote Public Relations Ltd

Step into Social Media February 2011Promote Public Relations Ltd

BPA Social Media - Nov 30th 2Promote Public Relations Ltd

Step into Social Media - December 2010Promote Public Relations Ltd

ILAM Step into Social Media NovemberPromote Public Relations Ltd

Step into Social Media November 2010Promote Public Relations Ltd

ISPAL Step into Social Media Oct 21stPromote Public Relations Ltd

North EastCSPs -Step into Social Media 1st October 2010Promote Public Relations Ltd

Ten Keys to using Social Media Successfully - LIW 2010Promote Public Relations Ltd

Plus de Promote Public Relations Ltd (20)

Why the Profile of Women's Sport Matters

Getting the Message Right - November 2012

Step into Social Media Proactive West London - 3rd July 2012- final

Step into Social Media Woodley Town Council - 16 May 2012 - final

FSPA Social Media 1st December 2011

Sports & Recreation Alliance -social media 4th october 2011#2

Step into Social Media Sports Structures - September 6th 2011

RLSS - Social Media Workshop -July 18th 2011

Step into social media RLSS National conference June 11th 2011

Step into Social Media April 5th 2011

Step into Social Media - April 5th 2011

SkillsActive -Social Media Workshop -February 14th 2011

Step into Social Media February 2011

BPA Social Media - Nov 30th 2

Step into Social Media - December 2010

ILAM Step into Social Media November

Step into Social Media November 2010

ISPAL Step into Social Media Oct 21st

North EastCSPs -Step into Social Media 1st October 2010

Ten Keys to using Social Media Successfully - LIW 2010

Dernier

Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...lizamodels9

Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pillsAbortion pills in Kuwait Cytotec pills in Kuwait

Regression analysis: Simple Linear Regression Multiple Linear RegressionRavindra Nath Shukla

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxpriyanshujha201

A DAY IN THE LIFE OF A SALESMAN / WOMANIlamathiKannappan

Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Dave Litwiller

Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...amitlee9823

Call Girls In Panjim North Goa 9971646499 Genuine Serviceritikaroy0888

unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE AbudhabiAbortion pills in Kuwait Cytotec pills in Kuwait

Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesDipal Arora

Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableDipal Arora

Monthly Social Media Update April 2024 pptx.pptxAndy Lambert

Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...amitlee9823

Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Dipal Arora

Call Girls in Gomti Nagar - 7388211116 - With room Servicediscovermytutordmt

Value Proposition canvas- Customer needs and painsP&CO

Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Lviv Startup Club

Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...lizamodels9

The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...Aggregage

Boost the utilization of your HCL environment by reevaluating use cases and f...Roland Driesen

Dernier (20)

Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...

Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pills

Regression analysis: Simple Linear Regression Multiple Linear Regression

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

A DAY IN THE LIFE OF A SALESMAN / WOMAN

Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...

Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...

Call Girls In Panjim North Goa 9971646499 Genuine Service

unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi

Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services

Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available

Monthly Social Media Update April 2024 pptx.pptx

Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...

Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...

Call Girls in Gomti Nagar - 7388211116 - With room Service

Value Proposition canvas- Customer needs and pains

Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...

Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...

The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...

Boost the utilization of your HCL environment by reevaluating use cases and f...

Making The Connection : An Introduction To Social Media

1. Sue Anstiss & Katie Start IHRSA, San Francisco, March 2009 Making the connection An introduction to social media

3. First newspaper published TV and radio launched 2009 1752 1916 1930’s

4. The old communication model was a monologue.

5. 3000 The average person is exposed to advertising messages/day

6. The new communication model is a dialogue.

7. First newspaper published TV and radio launched 2009 1752 1916 1930’s

10.

11.

12. But how do we get started… ?

13. “ It’s about conversations, and the best communicators start as the best listeners.” Brian Solis, Social Media Manifesto

14.

15.

16.

17. YOUR MEMBERS ARE TALKING ABOUT YOUR BRAND. RIGHT NOW.

18.

19. 2. Participate

20. Hint: Share some stuff.

21. Immerse yourself in the conversations. (any or all of the above are a good place to start!)

22. 3. Relinquish control

23.

24. 4. Give generously

25.

26. 5. Be honest

27.

28.

29. >100,000,000 viewers (65,000 new videos/day)

30.

31. www.willitblend.com

32.

33.

34.

35.

36.

37.

38. Some bedtime reading… (from April 21)

39.

40.

41.

42. 64 million people worldwide use Flickr More than 3 billion images on Flickr 2.5 to 3 million photos uploaded each day

43.

44.

45.

46. 200,000,000 blogs

47. S ource: Universal McCann Comparative Study on Social Media Trends April 2008 73% of active online users have read a blog

48. trust bloggers’ opinions on products & services

49.

50.

51.

52. www.google.com/analytics

53. Some more bedtime reading…

54.

55.

56. In December 2008, 4.5 million people visited Twitter – a 753% increase from the previous year 70% of Twitter users joined in 2008 5-10 thousand new accounts are created daily

57. Even more bedtime reading…

58. My club FLICKR

59.

60.

61. Promote’s quick to do list…

62. Sue Anstiss & Katie Start Connect to us… +44 (0)1753 740074 www.promotepr.com [email_address] [email_address] http://sueanstiss.blogspot.com http://katiestart.blogspot.com http://twitter.com/sueanstiss http://twitter.com/katiestart http://www.linkedin.com/in/sueanstiss http://www.linkedin.com/in/katiestart Grateful thanks for help with our slides to: http://bonafidemarketinggenius.com

Making The Connection : An Introduction To Social Media

Recommandé

Recommandé

Contenu connexe

Tendances

Tendances (19)

En vedette

En vedette (20)

Similaire à Making The Connection : An Introduction To Social Media

Similaire à Making The Connection : An Introduction To Social Media (20)

Plus de Promote Public Relations Ltd

Plus de Promote Public Relations Ltd (20)

Dernier

Dernier (20)

Making The Connection : An Introduction To Social Media