Our campaign should focus on raising awareness of different types of abuse that women commonly face. We will highlight issues like sexual abuse, domestic abuse, childhood neglect, and emotional breakdown. Raising awareness of these prevalent forms of abuse could help reduce discrimination and empower women.

1. Level2HigherDiplomaCreativeandMediaUnit1:Scene
Creative and Media: Level 2 Higher Diploma Unit 5: Campaign
5.2.4 Choosing your idea
I have decided that our campaign should be about women and focus on different types of abuse
and maybe focus on the mast common ones.
© Pearson Education Ltd 2008. Copying permitted for purchasing institution only. This material is not copyright free. 1
Women
Many women are discriminated
today simply because they are
women and some male
individuals may think that as a
weakness and abuse and take
advantage of that maybe in a
working environment.
Sexual abuse – many women
are victims to this type of abuse
and would be effective to create
awareness on.
Domestic abuse - focus
on the more common
issues that happen in
our society today.
Neglecting – this is
something many children
experience in their
childhood, because their
parent may be under the
influence of drugs for
example.
Psychological or emotional
breakdown – this is very
common in women when they
go through e.g. when they lose a
loved one.