How to survive in the wearable tech jungle? Q2 2015 : updates, trends in form factor and acceptance.
Presented at Mobilemonday summit Frankfurt - Mobicon
16. Lesson 3
No public
acceptance on
obstrusive
facial
wearables like
Google Glass
Smartphone
remains the
centre of the
connected
life
Huge
experimentation
phase + need to set
expections right
18. Lesson 4
No public
acceptance on
obstrusive
facial
wearables like
Google Glass
Smartphone
remains the
centre of the
connected
life
Unique selling
proposition of
wearables to
be proved
Huge
experimentation
phase + need to set
expections right
34. THE WEARABLE FUTURE SPLIT
Non obtrusive:
Clothes
Wrists
Contact lenses
Complete
immersive:
VR virtual
reality
35. LOW END:
subsidised by health
insurance intermediaries
for health prevention
purposes
HIGH END
FUNCTIONALITIES
Need to provide Health Coach
Feedback:
- Warning of not enough sleep level
- Coach on fitness goals to reach
THE SMARTBAND FUTURE
SPLIT
Wat doen we als straks al die slimme technologie draagbaar wordt?
De mobiele technologie werd slim, omdat je met je mobiele telefoon toegang kreeg tot een waaier van applicaties.
Nu wordt ze ook 'draagbaar'. Brillen, fitnessmeters en uurwerken openen voor de drager een nieuwe wereld vol mogelijkheden, en houden hem via zijn smartphone nog altijd verbonden met het internet.
Wat biedt die draagbare en contextrelevante technologie? Hoe wordt ermee omgegaan?
Source: Forrester research
Technalysis 50 million units sold in 2015 - 12,6 billion market forecast
2020 175 million – 31,5 billion smartwatches - bracelets
Beecham reesearch: waw opportunities
Ugh commodity
Ugh commodity
Help on the hype curve
Robert Scobble is wearing his Google Glasses in the shower.
Don’t be a Glasshole: a person who constantly talks to their Google Glass, ignoring the outside world.
In 2014 a lot of controversy was stirred regarding the privacy elements of an always on camera
Steve Tan
The rise and fall of Kreyos
Don’t underdeliver
Indigo campaign
9 month waiting time
Delivering a product that did not work : waterproofness, speaker,
http://www.stuffi.fr/smartwatch-kreyos-arnaque-indiegogo/
“Kreyos will shut down all operations worldwide by end of September 2014”
https://medium.com/@stevekreyos/the-rise-and-fall-of-kreyos-new-ac4e2d847964
Over the summer of 2014, Nike shuttered its wearable-hardware efforts, and the sportswear company this week fired the majority of the team responsible for the development of its FuelBand fitness tracker.
http://www.details.com/style-advice/tech-and-design/201403/wearable-tech-history-smart-watch-google-glasses?mbid=facebook#/intro
1266: EyeglassesIt's hard to pin down the exact year that eyeglasses were invented, as historians believe they more or less evolved from various kinds of lenses used around the globe. But most credit English philospher, Franciscan friar, and proto-tech-entrepreneur Roger Bacon with laying out the principles of modern spectacles. In 1266, Bacon published Opus Majus (pictured), a sprawling work about everything from physics to morals. In part five, which is all about optics, Bacon describes how corrective lenses work and how they can assist those afflicted with "weakness of sightRead More http://www.details.com/style-advice/tech-and-design/201403/wearable-tech-history-smart-watch-google-glasses#ixzz312ZkcLxe
2001: Timex Internet Messenger WatchIn 1994, Timex introduced its Data Link watch, which the company liked to call the first wristwatch computer. Codeveloped with Microsoft, the DL was seen as a wearable alternative to early PDAs like the Palm Pilot (even Bill Gates owned one). It had a notes app—to keep track of appointments and phone numbers—and came loaded with some lo-fi games as well. In 2001, Timex upped its smartwatch game with the Timex Internet Messenger Watch. With this one, you could check e-mail, receive news, get stock quotes and sports scores, and send messages—plus it had typical sports-watch functions like a stopwatch and eight-lap memory. It was clunky, but it paved the way for many of today's smartwatchesRead More http://www.details.com/style-advice/tech-and-design/201403/wearable-tech-history-smart-watch-google-glasses#ixzz312dHYFaa
2000: Mobile Bluetooth Earpiece/HeadsetAlong with Y2K panic, the turn of the millennium greeted us with the launch of one of the lamest-yet-most-practical wearable-tech items ever: the Bluetooth mobile earpiece. A crime against style, there was simply no way to make these look good—especially as people appeared to be talking to themselves while walking down the street. Still, it's a godsend for those who need hands-free phone communication. No matter how crazy you lookRead More http://www.details.com/style-advice/tech-and-design/201403/wearable-tech-history-smart-watch-google-glasses#ixzz312cpwnkR
2004: At the height of iPod mania, Oakley introduced the world's first sunglasses with a built-in MP3 player. The first-gen Thumps came with either 128 or 256 MB of storage (back when having even just a dozen digital songs available seemed amazing) and lasted about six hours when fully charged. What was most unusual was they really looked like any other pair of Oakley sport glasses, just with some ear buds and controls stuck on the temples.
Read More http://www.details.com/style-advice/tech-and-design/201403/wearable-tech-history-smart-watch-google-glasses#ixzz312dgFRHs
Svarovski Shine – source wareable
ll the design work here was done by Swarovski's in-house designers. It's essentially a Misfit Shine activity tracker dominated by a large single Swarovski crystal, which has nine accessories to accompany it, from an attractive bracelet to blingy pendant. The best thing about the collaboration is that the design actually enables more tech features, and after the initial launch will be a solar powered version, which uses light refracted by the crystal to infinitely power the device.
biquitous Jawbone UP24 is ba
Google glass
Ralph Lauren activity tracker
Tanguy.delestre@agoria.be
Tanguy De Lestré Business Development Manager Information and Communications Technology
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Scanadu – health scanners raised another 35 miliion dollars
41 billion -> higher than the consumer market!!!
n a forecast released today by IndustryARC, a market research practice based in India, the company said it expects wearable medical devices to ring up $41.3 billion in sales by 2020. The segment will expand at a compound annual growth rate (CAGR) of 21.3 percent.