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Introducing Christian Louboutin
Louboutin’s trademark ,[object Object],[object Object]
Presence of stores across the world Christian Louboutin boutiques in Paris :  Rue Jean-Jacques Rousseau, Rue du Faubourg St-Honoré and  Rue de Grenelle.
Stores across the world 2. Boutiques in the United States:  2in New York (Madison & Horatio), 2in California (West Hollywood & South Coast Plaza),  1in Las Vegas, 1in the Design District in Miami and  opening 1 in Highland Park Village in Dallas.
Stores across the world 3. There are 2in London, England :  Motcomb Street.  Mount Street A new boutique is soon to open in Dublin, Ireland. 4. In Asia : On Lan Street in Central, Hong Kong Singapore's Ngee Ann City mall as well as in Jakarta, Indonesia and Lebanon (Beirut).
Stores across the world 5. In Australia stores are located at :  Melbourne  Brisbane  Sydney Adelaide and  Perth in David Jones stores 6. Louboutin opened his first store in South America in Shopping Iguatemi São Paulo.
Online presence of Christian Louboutin Official Christian Louboutin Web pages :  www.christianlouboutin.com www.us.christianlouboutin.com www.twitter.com/louboutinworld www.stopfake.christianlouboutin.com www.carrossenoir.com www.louboutin-barbie.com www.louboutin-fetish.com www.facebook.com/christianlouboutin
Presence on Social network sites Twitter followers Facebook followers
Loubi world ! : Website
Louboutin’s Collaborations
Louboutin’s fight against fakes  On March 27, 2007, Louboutin filed an application for U.S. trademark protection of this red sole design. Adopted a policy of "zero tolerance" to fight not only against sites but also against their suppliers, distribution systems, and auction sites other methods of marketing counterfeit.
Louboutin’s fight against fakes
Actions taken The following are carefully monitored:  Internet auctions Websites Web hosting service providers URDP procedures Carry out : Raids Investigations Civil actions
Luxury Institute Survey 2008: Rating for  Most Prestigious Women's Luxury Shoe Brands Christian Louboutin ManoloBlahnik Hermes     Sample size : 818 wealthy female American consumers average income of $348K  average net-worth of $3.6 million, was surveyed online. Survey done by : Luxury Institute, NY Source: www.reuters.com
Luxury Institute Survey 2009: High Net-Worth Consumers Rank the "Best of the Best" Shoes Ranked on the basis of four equally weighted components:  Consistently Superior Quality,  Uniqueness  Exclusivity, Making the Customer Feel Special and Being Consumed by People Who Are Admired and Respected.
Luxury Brand Status Index Survey The "Best of the Best" are: (LBSI score out of 10)               -- Women's Shoes - Christian Louboutin - 8.24 - ManoloBlahnik       - 8.07                                - Jimmy Choo               - 8.02 Survey done by : Luxury Institute, NY Source: www.reuters.com
“Best of the best” wearing Louboutin’s
Christian Louboutin

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Christian Louboutin

  • 1.
  • 3.
  • 4.
  • 5.
  • 6. Presence of stores across the world Christian Louboutin boutiques in Paris :  Rue Jean-Jacques Rousseau, Rue du Faubourg St-Honoré and Rue de Grenelle.
  • 7. Stores across the world 2. Boutiques in the United States: 2in New York (Madison & Horatio), 2in California (West Hollywood & South Coast Plaza), 1in Las Vegas, 1in the Design District in Miami and opening 1 in Highland Park Village in Dallas.
  • 8. Stores across the world 3. There are 2in London, England :  Motcomb Street.  Mount Street A new boutique is soon to open in Dublin, Ireland. 4. In Asia : On Lan Street in Central, Hong Kong Singapore's Ngee Ann City mall as well as in Jakarta, Indonesia and Lebanon (Beirut).
  • 9. Stores across the world 5. In Australia stores are located at : Melbourne Brisbane Sydney Adelaide and Perth in David Jones stores 6. Louboutin opened his first store in South America in Shopping Iguatemi São Paulo.
  • 10. Online presence of Christian Louboutin Official Christian Louboutin Web pages :  www.christianlouboutin.com www.us.christianlouboutin.com www.twitter.com/louboutinworld www.stopfake.christianlouboutin.com www.carrossenoir.com www.louboutin-barbie.com www.louboutin-fetish.com www.facebook.com/christianlouboutin
  • 11.
  • 12. Presence on Social network sites Twitter followers Facebook followers
  • 13. Loubi world ! : Website
  • 15. Louboutin’s fight against fakes  On March 27, 2007, Louboutin filed an application for U.S. trademark protection of this red sole design. Adopted a policy of "zero tolerance" to fight not only against sites but also against their suppliers, distribution systems, and auction sites other methods of marketing counterfeit.
  • 17. Actions taken The following are carefully monitored: Internet auctions Websites Web hosting service providers URDP procedures Carry out : Raids Investigations Civil actions
  • 18. Luxury Institute Survey 2008: Rating for Most Prestigious Women's Luxury Shoe Brands Christian Louboutin ManoloBlahnik Hermes Sample size : 818 wealthy female American consumers average income of $348K average net-worth of $3.6 million, was surveyed online. Survey done by : Luxury Institute, NY Source: www.reuters.com
  • 19. Luxury Institute Survey 2009: High Net-Worth Consumers Rank the "Best of the Best" Shoes Ranked on the basis of four equally weighted components: Consistently Superior Quality, Uniqueness Exclusivity, Making the Customer Feel Special and Being Consumed by People Who Are Admired and Respected.
  • 20. Luxury Brand Status Index Survey The "Best of the Best" are: (LBSI score out of 10) -- Women's Shoes - Christian Louboutin - 8.24 - ManoloBlahnik - 8.07 - Jimmy Choo - 8.02 Survey done by : Luxury Institute, NY Source: www.reuters.com
  • 21. “Best of the best” wearing Louboutin’s