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Achieving Digital Transformation
How retailers can thrive in the new digital environment
RE TAILER

$15-30B

e
to stim
cr or at
im ga ed
e ni lo
th ze s
is d se
ye re s d
ar 1 ta ue
il

1.

13%

of dissatisfied
customers tell more than

20 people

2

89%

$1.2T

Because customers know more, and expect more,
you have to deliver more. More value, more
service and more of what they are looking for.
And when you do, you get more, too: customers,
incremental sales, and positive reviews.

67%

18%

Ecommerce
sales are up
from this time last year

2.

Re-define the
shopping experience

37%

Abandoned shopping carts. Showrooming.
Customer dis-loyalty. All of these are signs
your shopping experience is less than what
your newly empowered customers demand.
Turn those metrics around by analyzing the
why of abandonment, offering real-time,
targeted promotions, and converting the
tire-kickers into wallet-openers.

Retailers expect

$2.9B
loss due to
return fraud this
holiday season11

5

50%

Fewer
than
of retail businesses
survive after four years6

6-7x

It costs

of shoppers
abandon online
shopping carts

Only

of consumers began
doing business with a
competitor following
a poor customer
experience4

in excess
stockpiled
merchandise3

Deliver value to
empowered customers

86%

of buyers will pay more
for a better customer
experience. But only
1% of customers feel that vendors
consistently meet their expectations8

2014

more to acquire a new
customer than retain
an existing one7

3.

Drive operational
efficiencies

Higher revenues are great, but only half the
profit equation. New technologies give you the
capabilities to better match supply and demand;
connect partners, suppliers, and channels into
one seamless order-to-sale supply chain;
automate fulfillment and reduce customer
support costs; and minimize losses due to fraud.

Tata Consultancy Services delivers solutions that help organizations navigate the
path to successful Digital Transformation. Through deep industry expertise, modular,
customizable solutions that meet real needs, and an “experience certainty” commitment,
TCS helps retailers stay ahead of customers’ needs and drive down costs.
Sources: 1. FBI, 2. White House Office of Consumer Affairs, 3. IBM, 4. RightNow CEI Report, 5. US Census, 6. Entrepreneur Weekly, 7. Lee Resource,
8. RightNow CEI Report, 9. comScore, 10. Forrester, 11. National Retail Federation, 12. Neilsen, 13. EConsultancy, 14. Aberdeen

9

of brands received
good or excellent
customer experience
scores this year10

90%

of customers trust
recommendations
from their friends
or peer groups

47%

trust the
company
advertisements12

26%

of companies have a welldeveloped strategy in place
for improving the customer experience13

69%

of retailers
have no way of seeing their
suppliers’ inventory14

www.tcs.com

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Digital transformation: How retailers can thrive in the new digital environment

  • 1. Achieving Digital Transformation How retailers can thrive in the new digital environment RE TAILER $15-30B e to stim cr or at im ga ed e ni lo th ze s is d se ye re s d ar 1 ta ue il 1. 13% of dissatisfied customers tell more than 20 people 2 89% $1.2T Because customers know more, and expect more, you have to deliver more. More value, more service and more of what they are looking for. And when you do, you get more, too: customers, incremental sales, and positive reviews. 67% 18% Ecommerce sales are up from this time last year 2. Re-define the shopping experience 37% Abandoned shopping carts. Showrooming. Customer dis-loyalty. All of these are signs your shopping experience is less than what your newly empowered customers demand. Turn those metrics around by analyzing the why of abandonment, offering real-time, targeted promotions, and converting the tire-kickers into wallet-openers. Retailers expect $2.9B loss due to return fraud this holiday season11 5 50% Fewer than of retail businesses survive after four years6 6-7x It costs of shoppers abandon online shopping carts Only of consumers began doing business with a competitor following a poor customer experience4 in excess stockpiled merchandise3 Deliver value to empowered customers 86% of buyers will pay more for a better customer experience. But only 1% of customers feel that vendors consistently meet their expectations8 2014 more to acquire a new customer than retain an existing one7 3. Drive operational efficiencies Higher revenues are great, but only half the profit equation. New technologies give you the capabilities to better match supply and demand; connect partners, suppliers, and channels into one seamless order-to-sale supply chain; automate fulfillment and reduce customer support costs; and minimize losses due to fraud. Tata Consultancy Services delivers solutions that help organizations navigate the path to successful Digital Transformation. Through deep industry expertise, modular, customizable solutions that meet real needs, and an “experience certainty” commitment, TCS helps retailers stay ahead of customers’ needs and drive down costs. Sources: 1. FBI, 2. White House Office of Consumer Affairs, 3. IBM, 4. RightNow CEI Report, 5. US Census, 6. Entrepreneur Weekly, 7. Lee Resource, 8. RightNow CEI Report, 9. comScore, 10. Forrester, 11. National Retail Federation, 12. Neilsen, 13. EConsultancy, 14. Aberdeen 9 of brands received good or excellent customer experience scores this year10 90% of customers trust recommendations from their friends or peer groups 47% trust the company advertisements12 26% of companies have a welldeveloped strategy in place for improving the customer experience13 69% of retailers have no way of seeing their suppliers’ inventory14 www.tcs.com