Buzzient presentation at SIIA Previews 2013

1. We
Make
Customer
Service
Social
Timothy
B.
Jones,
CEO
tbj@buzzient.com
(650)
823-­‐4846

2. The
Problem
 Social
Media
is
invisible
to
customer
service
apps
 Companies
don’t
know
what
customers
are
saying…
to
them,
about
them,
or
to
the
1,000,000,000+
other
social
users
Property
of
Buzzient,
Inc.
1

3. The
SoluOon:
Buzzient
Buzzient
makes
Social
Media
visible
to
exisFng
customer
service
applicaFons
via
SaaS
subscripFons
Property
of
Buzzient,
Inc.
2

4. How We Do It
Buzzient
EnterpriseTM
harvests
key
words
from
sources
such
as
TwiJer
&
Facebook
and
provides
a
centralized
plaMorm
to
listen,
engage,
analyze
and
respond
to
social
media
interacFons
directly
within
third
party
Customer
Service
and
CRM
applicaFons
3!
Property
of
Buzzient,
Inc.

5.
The
App:
Buzzient
Enterprise™
Buzzient
captures,
analyzes,
and
enables
social
media
to
be
used
with
mul$ple
customer
service
applicaFons
Property
of
Buzzient,
Inc.
4

6. Integrated
within
CRM
.
.
.
Transparent
App
IntegraFon
Social
Media
Engagement
for
Customer
Service

7. Or
the
Standalone
SaaS
App
6

8. Great
Pedigree
Management/Board:
Customers/Partners:
Property
of
Buzzient,
Inc.
7

9. Case
Study:
Retail
Crisis
Management;
Social
Media
Analy7cs
and
Social
Commerce
with
Standalone
Buzzient
The
Company
• Leading
High
End
Retailer
• MulFple
Brands
• Williams-­‐Sonoma
• PoJery
Barn
• PoJery
Barn
Kids
• PoJery
Barn
Teen
• West
Elm
Property
of
Buzzient,
Inc.
8

10. Case
Study:
Retail
Crisis
Management;
Social
Media
Analy7cs
and
Social
Commerce
with
Standalone
Buzzient
The
Challenges
• Monitoring
user
feedback
comments
to
improve
and
reinforce
brand/promo
performance
• Monitoring
Aggregate
SenFment
across
brands
consistently
• Periodic
ExecuFve
Reports
Property
of
Buzzient,
Inc.
9

11. Case
Study:
Retail
Crisis
Management;
Social
Media
Analy7cs
and
Social
Commerce
with
Standalone
Buzzient
The
Buzzient
SoluOon
• Provided
a
way
to
monitor
Facebook
and
TwiJer
reviews
in
real
Fme
• Buzzient
SenFment
Index
provides
line
of
business
managers
yardsFck
social
customer
saFsfacFon
• Daily
tracking
of
promoFons,
senFment
and
campaigns
• Input
to
Social
Commerce,
where
reviews
drive
purchases
Property
of
Buzzient,
Inc.
10

12. Case
Study:
Retail
Crisis
Management;
Social
Media
Analy7cs
and
Social
Commerce
with
Standalone
Buzzient
The
Company
The
Challenges
The
Buzzient
SoluOon
The
Results
• Leading
High
End
Retailer
• Monitoring
user
• Provided
a
way
to
monitor
• MulFple
Brands
feedback
comments
to
Facebook
and
TwiJer
• Downloads
have
• WS
improve
and
reinforce
reviews
in
real
Fme
increased
20%
• PoJery
Barn
brand/promo
• Buzzient
SenFment
Index
• Review
scores
have
• PB
Kids
performance
provides
line
of
business
increased
• PB
Teen
• Monitoring
Aggregate
managers
yardsFck
social
• Revenue
growth
of
• West
Elm
SenFment
across
brands
customer
saFsfacFon
300%
consistently
• Daily
tracking
of
• Periodic
ExecuFve
promoFons,
senFment
and
Reports
campaigns
• Input
to
Social
Commerce,
where
reviews
drive
purchases
Property
of
Buzzient,
Inc.
11

13. We’re
Looking
For…
• Social
Commerce
and
App
IntegraFon
Partners
• Investors
• $1M-­‐$2M
Fundraise
Now
• $4-­‐6M
Fundraise
in
Q3
2013
Property
of
Buzzient,
Inc.
12

14. We
Make
Customer
Service
Social
Timothy
B.
Jones,
CEO
tbj@buzzient.com
(650)
823-­‐4846