Companies are struggling with growth and shareholder value in today's economy. Delivering real value to customers through products and services that solve their problems is key. KTS Marketing Solutions helps companies discover, develop, and deliver their core value in order to provide meaningful differentiation in the marketplace through improved marketing, sales, and service strategies. They utilize proven processes and methodologies to identify opportunities to create short, mid, and long-term value across markets, business models, and products.

1. Discover, Develop & Deliveryour company’s true VALUE © Copyright 2010 by KTS Marketing Solutions, LLC. All rights reserved. Mar, 2010

2. The Reality of Business Today Companies are struggling to realize significant growth and increased shareholder value The economy of the past 12 – 24 months has certainly had an impact Growth often comes from new products, services, channels, etc. It is difficult to deliver products and services with real differentiation

3. What is VALUE? “Value means that someone is willing to pay more for something or is willing to make a change if he can’t get it with the current relationship” The Profit Zone by Adrian Slywotzky Value is delivered in the form of information or solutions to customer’s problems It is important to look at value from the customer’s perspective

4. Discover VALUE Every company has the potential to deliver value, or they will not be in business for long Discovering your company’s core value is the first step

5. Discover VALUE, the process

6. Develop VALUE Developing Value is accomplished across three dimensions Markets Business Models and Processes Products and Services Based on alignment with your customer’s needs and drivers we help identify opportunities in Short term – adjusting tactics such as messaging, target customers, etc Mid term – product or feature refinement Long term – new product/channel/market development

7. Develop VALUE, the process

8. Deliver VALUE Value delivery is done by providing information to customers and ultimately solving their problems with products, services and/or systems

9. Develop VALUE, the process

10. Our Other Services We help companies FIND, WIN & KEEP Customers by understanding their buyer’s journey and aligning marketing programs, sales processes and service efforts accordingly We provide Product Management and Product Marketing services that help companies develop product roadmaps & specifications. We also help launch new products with detailed launch plans, provide sales tools and develop channel strategies resulting in differentiation that drives accelerated growth At the core of our services is a proven Customer Value Mapping process that helps discover what is of real value to your customers

11. About KTS Marketing Solutions Managing Partner, Tim DeRosett has 20 years experience in marketing, business development, and sales within industrial automation and high-technology companies. With experience in LEAN and Six Sigma methodologies, we bring process improvement to marketing, sales and service. We have developed proven tools and methodologies that can be applied to most high-tech business-to-business companies.

12. Thank You Tim DeRosett Managing Partner KTS Marketing Solutions, LLC 8216 Princeton-Glendale Road, #160 West Chester, OH 45069 513.407.4908, office tderosett@ktsmarketing.com www.ktsmarketing.com