5. THE WHY
• 73% of teens and 72% of young • http://www.pewinternet.org/Reports/2010/
Social-Media-and-Young-Adults.asp
adults use social networking. http://chicagodesign.tumblr.com/post/
4773053404/social-network-statistics-2011
• 40% of adults 30 and older
• Favorite sites: 73% of adults
with profiles use Facebook,
14% Linkedin
• Twitter--Age groups
3-12; 4%
13-17; 14%
18-34; 45%
35-49; 24%