Playrocket is a platform and a web application that helps developers integrate game elements into enterprise software (such as software for call centers or sales teams).

1. playrocket: a platform for enhancing
business software with game elements
tadej gregorčič

2. Office work
organizational purpose unclear
lack of inspiration
incomplete or misleading feedback
challenge vs. ability
lack of control

3. measurement
feedback
collaboration
rewards
“game loop”
pacing

4. Call centers

10. 550
Customer call = 1 point
Appointment = 10 points
Appointment in less than 2 min = 20 points
...

17. Instant feedback
My progress: 33 / 100 (33%)

18. Instant feedback

19. Competition

20. Team work

21. “Sweepstakes” (scarcity)

22. Rewards

23. Personalization

24. A choice of virtual worlds
Personalization Attack your co-worker’s town
Sweepstakes Help your co-worker’s town grow
Territory (color) Upgrade/grow own town

25. Virtual world grows and expands with time.
Participants take ownership of the world
that they help co-create and maintain.

26. Tadej Gregorčič
linkedin.com/in/tadejgregorcic
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