The document discusses searching for information on global warming using Google, Google News, and Google Scholar. It analyzes the first 10 search results from each source based on whether they support or reject that global warming is happening and that humans are causing it. The results show that Google News contains the most controversy, while Google Scholar provides results with the highest levels of support for global warming being real and human-caused. In general, the "belief" in global warming was lower on regular Google searches than on Google Scholar.

1. Googling the global warming:
content-analyses of search results in
google, google scholar and google
news

2. Googling the global warming
• Question:
– How the discourse is taking shape in the digital
realm?
– What you get when you google vs using
scholar.google.com?
• NB: we don’t know how Google chooses what
it thinks to be relevant for us, but the results
are likely to be different for everyone, so this
is only my personal variant of “digital realm”.

3. Googling the global warming
• Search options analyzed
– Google (general)
– Google News
– Google Scholar
• First 10 most relevant search results are taken

4. Googling the global warming
• They are evaluated according to the following
parameters:
– Hypothesis: global warming is happening (supports /
rejects)
– Hypothesis: humans are causing global warming (supports
/ rejects)
• Scores:
– 1 point for supporting
– Minus 1 point for rejecting
– 0 if no definite opinion is stated or topic is not addressed
– 0,5 / -0,5 if no definite opinion is stated, but some
arguments tend towards one or another point of view

5. Googling the global warming: results
• Mostly controversy is in the news
• “General” google’s level of “belief” in global warming is
lower, but not drastically, then google scholar’s

6. Annex: search results

7. Google: «global warming»
Source Link Is It Happening? Are Humans Causing
It?
Wikipedia http://en.wikipedia.org/wiki/Global_warming 1 1
Union of Concerned Scientists http://www.climatehotmap.org/ 1 1
Think Quest http://library.thinkquest.org/CR0215471/global_warming.ht 1 1
m
Government of Canada http://www.climatechange.gc.ca/default.asp?lang=En&n=E18 1 0,5
C8F2D-1
GlobalWarming.Org http://www.globalwarming.org/ 0 0
NY Times http://topics.nytimes.com/top/news/science/topics/globalwa 0 0
rming/index.html#
National Geographic http://environment.nationalgeographic.com/environment/gl 1 1
obal-warming/gw-overview/
Natural resources defence counsil http://www.nrdc.org/globalwarming/ 1 1
GlobalWarming.com http://globalwarming.com/ 1 1
World View of Global Warming http://www.worldviewofglobalwarming.org/ 1 1

8. Google news: «global warming»
Source Link Is It Happening? Are Humans Causing
It?
The Star http://www.thestar.com/news/canada/article/1134231--coal-bigger- 1 1
climate-change-threat-than-oilsands-says-study
Vancouver Sun http://blogs.vancouversun.com/2012/02/20/sea-level-rise-threats- 1 1
growing-with-global-warming-aaas-hears/
PBS http://www.pbs.org/newshour/bb/politics/jan-june12/campaign_02- - 0,5 -0,5
20.html
WSJ http://online.wsj.com/article/SB100014240529702036460045772132440 -1 -1
84429540.html?mod=googlenews_wsj
IO9 http://io9.com/5886720/which-animals-could-benefit-the-most-from- 1 0
global-warming
Summit County Voice http://summitcountyvoice.com/2012/02/20/global-warming-sierra- 1 0
chipmunks-take-genetic-hit/
Today Online http://www.todayonline.com/World/EDC120220-0000019/Leak-reveals- 0 0
US-groups-anti-climate-change-war
NY Times http://dotearth.blogs.nytimes.com/2012/02/20/peter-gleick-admits-to- 0,5 0,5
deception-in-obtaining-heartland-climate-files/
PM News http://pmnewsnigeria.com/2012/02/20/global-warming-summer- 1 0
drought-looms-in-uk/
Trib.com http://trib.com/news/state-and-regional/university-of-wyoming- 1 0
associate-professor-joins-global-warming-task-force/article_76bc23e0-
c954-59fb-9d78-34e56626784e.html

9. Google scholar: «global warming»
Source Link Is It Happening? Are Humans Causing
It?
Nature http://www.nature.com/nature/journal/v421/n6918/abs/nat 1 0
ure01333.html
Nature http://quercus.igpp.ucla.edu/teaching/papers_to_read/cox_e 1 1
tal_nat_00.pdf
Ecology http://www.esajournals.org/doi/abs/10.2307/1941591 1 1
Nature http://www.nature.com/nature/journal/v351/n6324/abs/351 1 1
304a0.html
Nature http://www.nature.com/nature/journal/v344/n6266/abs/344 1 0,5
529a0.html
Trends in ecology & evolution http://www.sciencedirect.com/science/article/pii/S01695347 1 1
99017644
Journal of Atmospheric Chemistry http://www.springerlink.com/content/qq306t8g71t07055/ 1 0
Soil Biology and Biochemistry http://www.sciencedirect.com/science/article/pii/003807179 1 0
400242S
Economics of Global Warming http://books.google.ca/books?hl=fr&lr=&id=kTJvx2- 1 1
fTYUC&oi=fnd&pg=PR9&dq=global+warming&ots=2EIEYC2yK
S&sig=5elBlOuDiKDITOo0-
vsZrEIc4Bg#v=onepage&q=global%20warming&f=false
Nature http://www.nature.com/nature/journal/v439/n7073/abs/nat 1 1
ure04246.html