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The Evolution of Travel
Blogging
Dave and Deb of The Planet D
@theplanetd
The Way it Was....
2010 2011 2012 2013
Number of Travel Bloggers
You are the Luckiest
People
in the World
4
5
In the Beginning
2012/2013
7
Companies & DMO’s Invest in Bloggers
8
Companies Commit to Bloggers
9
Leveraging Social Media
Twi$er Facebook Instagram Photo	
  Contest Pinterest
10
Evolution of the Press Trip
11
Bloggers Took Action
Travel BloggingTrends
13
Multiple Mediums
14
Different Markets
15
Travelers Putting Trust in Bloggers
Consulting
16
17
From..
0
Consul:ng Content	
  Produc:on
Tours
Self-­‐Publishing Sponsorship
Social	
  Media
18
Travelers Becoming More Mobile
+
19
Vacations in your own Backyard
20
Adventure Travel
Some sort of Physical Activity
Some sort of Connection with Nature
An Immersion in Culture
ATTA:
21
Social Media and Travel
22
23
The Future of Travel Blogging
The Future of Travel Blogging
Video Bloggers
Online TV Travel Shows
Pageviews vs Audience
New Media & Traditional Media will Merge
The Future of Travel Blogging
Long Reads (2000-7000 words)
Companies will use Bloggers for Content
Production
Travel Talk Shows
Micro Blogging
The Future of Travel Blogging
Travel Blogger Designed Suites
Reality Blogging
Google + topples Facebook
27
Be
Creative
You are the Luckiest People
in the World!
28
Thank	
  You
www.theplanetd.com @theplanetd

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The Evolution of Travel Blogging TBEX 2013 Keynote