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Designing Adap,ve Ph2‐Ph3 
programs for Neuropathic Pain 
Ni,n Patel  & Jim Bolognese 
Cytel, Inc. 
International Symposium on Biopharmaceutical Statistics, Berlin, March 2011
ISBS, Berlin March 2011  2 
Neuropathic Pain Applica,on Subteam of the 
PhRMA/DIA Adap,ve Programs Network  
•  Keaven Anderson, Arnold Gammaitoni, David 
HewiP, Merck 
•  Zoran Antonijevic, Quin,les 
•  Jim Bolognese, Cytel 
•  Christy Chuang‐Stein, Pfizer 
•  Frank Miller, Astra Zeneca 
•  Ni,n Patel, Cytel (lead) 
•  Jose Pinheiro, J&J 
4/19/11  2 
ISBS, Berlin March 2011  3 
Outline 
•  Overview of Simula,on Plan 
•  Describe first stage of plan (completed) 
– Ph2b and Ph3 designs 
– Commercial model for Net Present Value (NPV) 
– Dose Response Scenarios 
•  Simula,on Results 
•  Concluding Remarks 
   
ISBS, Berlin March 2011  4 4/19/11  4 4 
Simula,on Plan Overview 
•  Inves,gate impact of Ph2 sample sizes, number of 
doses and adap,ve designs on a PH2b+Ph3 
development program for Neuropathic Pain 
  
•  Outcome assessed at program level by number of 
pa,ents required, probability of success (PoS) and 
profit 
–  PoS measured by probability of 2 pivotal Phase 3 trials demonstra,ng 
sta,s,cally significant drug effect compared to placebo with 
difference in mean response at least equal to  delta.    
–  Profit measured by E(NPV). NPV determined by rela,onship of efficacy 
and tolerability profile demonstrated by Ph3 trials to typical profits of 
comparator drugs and trial costs.  
 
ISBS, Berlin March 2011  5 5 
Efficacy and Safety Response 
•  0‐10 pain scale used to measure efficacy for treatment of neuropathic 
pain in both Ph2 (12 wks.) and Ph3 (12 months) 
–  Target level of response (delta) is mean difference from placebo of 1 
unit 
–  SD of response known to be 2 units in Ph2 and Ph3 
–  Mean Dose Response is 4‐Parameter Logis,c (4PL) func,on 
•  Two types of AE s: 
–  nuisance  AE s that are non‐transient and not manageable by other 
means (e.g. weight gain, sexual func,on AE s) 
–  serious AE s with rare probability of occurrence and only likely to be 
detected in the post marke,ng stage (e.g. CV events, liver failure. 
simulate the risk of stopping the program if an important numeric 
increment of this serious AE is observed.  
  
 
ISBS, Berlin March 2011  6 4/19/11  6 6 
Nuisance AE s 
•  Moderate probability of occurrence (e.g., 0.2 or 0.3 maximum 
binomial probability).  
–  will not cause stoppage of development or drug approval, 
but will lower the benefit/risk profile and nega,vely 
impact sales. 
–  Placebo rate  for nuisance AE s= 0.15. 
–  drug rate 0.2‐0.3 assumed similar to marketed products 
(>0.3 worse; <0.2 bePer) 
•  In first stage of work reported here, we rely on selec8on of 
lowest dose mee8ng target to reflect monotone increase in 
rate of nuisance AE s with dose. Subsequently we will 
simulate nuisance AE rates during Ph 2b trials and use them in 
selec8ng dose(s) to carry forward to Ph3 
ISBS, Berlin March 2011  7 4/19/11  7 7 
Ph2b and PH 3 Designs 
In first stage of work we consider tradi8onal fixed designs with 
equal alloca8on to all arms for Ph2b and Ph3 designs 
•  Ph2 prior chosen to be prac,cally flat over likely range of 
parameters of 4PL dose response  
•  For each Ph2b trial replicated MCMC samples from posterior 
distribu,on are used to es,mate mean response at each dose 
and placebo:  
–  If no dose meets target diff from pbo, no Ph3 trials are conducted 
–  If at least one dose meets target select smallest dose, di , that meets 
target to run two concurrent Ph 3 trials each with sample size for  95% 
power (alpha=0.025, 1‐sided)  
 
 
ISBS, Berlin March 2011  8 8 
ICH E1A guidance for minimum number 
of subjects for dose approval  
 
 
 
•  ICH E1A guidance applicable for neuropathic pain (among others) is to 
have 1500 pa,ents treated at the target dose of interest, with at least 500 
treated for at least 6 months and at least 100 for at least 1 year These 
minimum sample size requirements are for the 3 combined Ph2 and Ph3 
trials along with other unblinded studies.  
•  We assume that Ph2  subjects on study drug are switched to the Ph3 dose 
and pbo subjects are con,nued on pbo for the Ph 3 treatment period of 
12 months for safety assessment. 
 
•  We adjust Ph 3 sample sizes to follow this regulatory guidance assuming 
no other studies will be conducted.  In every case we have considered this 
adjustment results in Ph3 being over‐powered for efficacy. 
ISBS, Berlin March 2011  9 9 
Calcula,ng PoS and ENPV 
 
•  For Ph2b trial replicates where a dose was selected to 
carry into Ph3 trials: 
–  Calculate predic,ve PoS = Pr(Both Ph3 trials show 
significance) = Pr(Technical Success) = Pr(TS) using Ph2b 
posterior distribu,on.  
–  Use this probability to combine: 
•  NPV|TS calculated from Commercial model 
•  Nega,ve NPV resul,ng from Ph2b and Ph3 trial costs when there is 
no Technical Success 
•  Es,mate E(NPV) by averaging across simula,ons. Also 
compute empirical probability distribu,on of NPV to 
show risk. 
 
ISBS, Berlin March 2011  10 4/19/11  10 
Decision Analysis Tree 
Positive
Negative

Choose
Ph2b
Design
Ph2b
Trial
Result
NPVsofcashstreams
Positive
Negative
Choose
Ph 3
Designs
Ph 3
Trial
Results
ISBS, Berlin March 2011  11 4/19/11  11 11 
Commercial Model 
•  Let e* (di) denote the true mean difference in efficacy from placebo for 
dose di . Let s* (di) denote the nuisance AE rate for dose di 
•  These values determine the fith year revenue (net of variable costs) from 
marke,ng a dose by interpola,on in the table below. This table was 
constructed based on discussions with David HewiP, MD, and Arnold 
Gammaitoni, MD, clinical development experts in the neuropathic pain 
therapeu,c area. 
  
5th year sales($B)
e*
(di)/s*(di) 0 0.1 0.25 0.4 0.75 1
0 0 0 0 0 0 0
0.4 0 0 0 0 0 0
0.9 1 1 0.75 0.25 0 0
1.25 1.5 1.5 1 0.5 0 0
1.75 2 2 1.5 1 0.25 0.25
2 2 2 1.5 1 0.25 0.25
ISBS, Berlin March 2011  12 12 
REVENUE
0.0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
0.9
1.0
1.1
1.2
1.3
YEAR
0 10 20
Revenue over time for Effective Patent Life TP=3,7,10,13
(S5=$1B, b=0.03, c=1)
Time Profile of Net Revenue 
Patent
Expiration
Slope after 5th year = b, Decay parameter for period after patent expiration = c
5th Year
Sales
ISBS, Berlin March 2011  13 
 
Example 
DRCurve  D0  D1  D2  D3  D4  D5  D6  D7  D8 
Efficacy  0.000  0.001  0.034  0.217  0.567  0.854  1.002  1.068  1.099 
Rate for 
Nuisance
AE s 
0.1  0.1  0.1  0.1  0.15  0.20  0.25  0.30  0.35 
13 
Base Case:
Ph2 Sample Size = 30x9 = 270 subjects
Efficacy and Safety Dose Response
ISBS, Berlin March 2011  14 14 14 
Parameter seungs for Example 
Ph3 alpha(1‐sided)  0.025 
PH2_SD  2 
PH3_SD  2 
Power  0.95 
Target Mul,plier  1 
Target Value  1 
Dura,on of Dev. Time 
before the Ph2b trial (yrs)  2 
Cost per site  $15K 
Cost per pa,ent  $3.5K 
Pa,ent Accrual per month 
per site in PH2b trial  0.5 
Pa,ent Accrual per mo. 
per site in PH3 trial  1 
# Sites in PH2b trial  50 
# Sites in each PH3 trial  80 
Months of PH2b trial dura,on 
per pa,ent  3 
Months of PH3 trial dura,on 
per pa,ent  12 
Lag between end PH2b trial 
and start PH3 trial (months)  6 
Cost of manufacturing gear‐up  $1M 
Revenue model parameter b  0.1 
Revenue model parameter c  0.5 
Discount rate per year  0.10 
Total patent life (yrs)  17 
Dura,on between end PH3 
trial and launch (months)  12 
% of PH2 N comple,ng long‐
term extension  50 
Minimum Subjects Required 
for Safety on Selected Dose  1500 
ISBS, Berlin March 2011  15 
Base Case di
Probabilitydiselected
Ph2Post_MEAN(di)
Ph2Post_MEAN(pbo)
Ph2Post_StDev(di)
Ph2Post_StDev(pbo)
SS_per_PH3trial
PH2_DUR(yrs)
PH3_DUR(yrs)
TOT_DEV_TIME(yrs)ifTechSucc
ExpectedNPV($B)
3 0.010 0.5196 -0.429 0.22 0.265 1380 1.15 2.44 7.09 -0.011
4 0.068 0.6292 -0.331 0.19 0.252 1380 1.15 2.44 7.09 1.021
5 0.244 0.7738 -0.197 0.18 0.234 1380 1.15 2.44 7.09 2.541
6 0.322 0.9198 -0.042 0.17 0.225 1380 1.15 2.44 7.09 2.764
7 0.146 0.9806 0.029 0.20 0.212 1380 1.15 2.44 7.09 2.362
8 0.014 1.1208 0.147 0.25 0.213 1380 1.15 2.44 7.09 1.873
. 0.196 1.15 . -0.002
ISBS, Berlin March 2011  16 
Distribu,on of NPV  
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
0.9
1
-0.5 0.5 1.5 2.5 3.5
E(NPV) $BCumProbability
If hurdle value at start of Ph2 of E(NPV) is $2B then since E(NPV) at that
time is $1.95B it is a marginal case for taking forward into Ph2
If hurdle value at end of Ph 2 of E(NPV) is also $2B to reflect opportunity
cost then there is a 0.434 chance that we will not go on to Ph3
E(NPV) = $1.95B
NPV($B) PROB CUM_PROB
‐0.012 0.003 0.003
‐0.011 0.007 0.010
‐0.002 0.196 0.206
1.021 0.068 0.274
1.873 0.014 0.288
2.361 0.146 0.434
2.541 0.244 0.678
2.764 0.322 1.000
ISBS, Berlin March 2011  17 
Varying Ph2b Sample Size 
17 
Phase 2 
Power 
Prob. of  
going to 
Phase 3 
Phase 3 
Sample 
size if 
conducted 
Prob. 
Phase 3 
Success 
Total 
Development 
Time (yrs) 
Expected 
True 
Discounted 
NPV ($B) 
SS=15x9=135  0.82  0.75  2880  0.74  6.7  1.81 
SS=25x9=225  0.95  0.79  2800  0.79  7.0  1.90 
SS=30x9=270  0.97  0.80  2760  0.80  7.1  1.95 
SS=45x9=405  0.99  0.84  2640  0.83  7.5  1.84 
SS=60x9=540   0.99   0.87  2520   0.86  7.9  1.81 
Best PoS in Ph3 might not mean highest NPV
ISBS, Berlin March 2011  18 
Reducing min # subjects in ICH guidance 
1.5
1.6
1.7
1.8
1.9
2
2.1
2.2
2.3
2.4
2.5
0 500 1000 1500 2000
Min #subjects on selected dose
E(NPV) $B
ISBS, Berlin March 2011  19 
Op,mizing Ph 2 and Ph 3 Sample Sizes 
 without ICH guideline minimum  
Op,mum: E(NPV) = $B 2.32,    Sample Sizes: Ph2 = 270  
                        Ph3 = 800 (both 
trials) 
1.2
1.4
1.6
1.8
2
2.2
2.4
200 700 1200 1700 2200 2700
Ph 3 Sample Size
E(NPV) $B
135
225
270
405
540
ISBS, Berlin March 2011  20 
Base Case with low and flat Dose Response  
20 
Phase 2 
Power 
Prob. of  
going to 
Phase 3 
Prob. 
Phase 3 
Success 
Total 
Develop‐
ment 
Time (yrs) 
Expected 
True NPV 
($B) 
Efficacy  0.97  0.80  0.80  7.1  1.95 
half_EFF  0.55  0.16  0.16  7.1  0.071 
null  0.036  0.002  0.000001  7.1  ‐0.0017 
Half_EFF  0.000  0.0005  0.017  0.108  0.289  0.427  0.501  0.535  0.550 
Eff. Flat  0  0  0  0  0  0  0  0  0 
ISBS, Berlin March 2011  21 
Concluding Remarks 
Next Steps to extend simula,on model (par,al list):  
–  Compare effect of having 4 doses (instead of 8) in Ph2b trial 
–  Model safety explicitly:  
•  simulate nuisance AE s Ph2 and select doses to maximize ENPV es,mates from Ph2b 
posterior distribu,on  
•  Model serious AE s (as described by Chris Jennison) 
–  Consider other tradi,onal fixed designs for Ph 3 with more than one dose 
–  Extend commercial model to reflect situa,ons when more than one dose is 
approved and marketed 
–  Evaluate adap,ve and group sequen,al designs for both Ph2b and Ph 3 
–  Model uncertainty in 5th year sales forecast and recognize down‐side risk by 
using measures other than E(NPV) to compare programs (e.g. probability of 
mee,ng target level of NPV, expected u,lity based on elicited u,lity func,on) 
–  Use prior for probability of different dose response scenarios (as described by 
Carl‐Fredrik Burman and Chris Jennison)   
 
Explore opportunity to examine idea of Progressive Authoriza,on that has 
been discussed at mee,ngs at the Center for Biomedical Innova,on at MIT 
with FDA Deputy Commissioner Dr. Murray Lumpkin, MD deputy 
commissioner, FDA 
Thank you! 
ni,n@cytel.com 
Extra Slides 
ISBS, Berlin March 2011  24 24 
Decision Tree (Base Case,  Efficacy  DRCurve) 
Choose Ph2b
Design
(Sample Sz)
Ph2b Trial
Results
Tech success (both
trials succeed)
pr=1.00
Choose Ph 3
Designs
(Dose, Smpl Sz)
Ph 3 Trial Results
270
No
PoC
(Not

Significant)

pr
=
0.028

Target dose
not found
pr= 0.173
Tgt Dose
found
pr=0.827 di=6,
pr= 0.4
No Tech success (one or
both trials fail to show
significance) pr= 0.00
di=3,
pr= 0.012 E(NPV)= - 0.0115
Tech success (both
trials succeed)
pr=0.27
Simulations
NPV = 2.764
NPV
irrelevant
NPV = - 0.01199
NPV = - 0.01132
Closed Form
Calculations
NPV = - 0.00168
NPV = - 0.00168
ISBS, Berlin March 2011  25 
Distribution of e6 when D6 was selected as
Ph3 dose
0
0.05
0.1
0.15
0.2
0.25
0.3
0.3
0.4
0.5
0.6
0.7
0.8
0.9
1
1.1
1.2
1.3
1.4e6
Prob
e*(6) = 1.0
Mean 0.90
Median 0.92
Std Dev 0.14
ISBS, Berlin March 2011  26 
Accoun,ng for downside risk 
•  Maximizing E(NPV) does not model risk. If a u,lity 
func,on is elicited for NPV the availability of 
distribu,on of NPV enables calcula,on of u,li,es for 
different Ph2 and Ph3 sample sizes. 
•  Assessing u,lity func,on can be difficult. A sa,sficing 
criterion of maximizing the probability of mee,ng or 
exceeding a specified target NPV can reflect risk. 
•  If the target is $B 0.8, Ph2 SS= 540 (pr = 0.86) is 
bePer than the ENPV maximizing SS of 270 (pr = 
0.79).  
•  Can also use Target and linear loss func,ons on 
either side (Birge and Louveaux)    
ISBS, Berlin March 2011  27 
Base Case (Efficacy DRCurve) 
No dose selected 0.196
Dose selected 0.804
Pr(NoSignif)= 0.028
Pr(NoDoseSel|Signif)= 0.173
Pr(Dose Found|Signif)= 0.827
Pr( di =1|dose found)= 0.000
Pr( di =2|dose found)= 0.000
Pr( di =3|dose found)= 0.012
Pr( di =4|dose found)= 0.085
Pr( di =5|dose found)= 0.303
Pr( di =6|dose found)= 0.400
Pr( di =7|dose found)= 0.182
Pr( di =8|dose found)= 0.017

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