Issue Date: 31-Jan-2013 Type: Presentation Series/Report no.: Proc. 1st International Conference on Public and Private Sectors Governance Development and Innovation, January 30-31, 2013, Shinawatra University, Pathum Thani, Thailand; Abstract: Wisdom according to Buddhist belief is obtained through listening, thinking, asking, and writing. The theory of organizational knowledge creation states the importance of experience recordings and the exchanges of experiences with friends and colleagues. Through listening, thinking, asking, and writing, a person’s bodies of knowledge is collected in a certain form of repository which would readily support him/herself when needed. Combined with bodies of knowledge that reside in similar repositories of friends and colleagues, new bodies of knowledge can be created and existing ones can be advanced in a spiral manner. The rate at which bodies of knowledge are gained depends on the rate at which this process proceeds. One cycle of knowledge creation could take months or weeks in the old days. A similar cycle could take days, if not hours or minutes, now that knowledge capturing and communication technologies have become so prevalent, especially on handheld smartphone devices. This article puts the knowledge creation process in the context of modern technologies. We argue that participating on Facebook, the most widely used electronic socialization tool on the Web, is not time-wasting as many have claimed; but rather, helps a person to become productive by staying closer to recorded bodies of knowledge and the wisdom of friends and colleagues. URI: http://dspace.siu.ac.th/handle/1532/1284

1. Personal knowledge management 3.0
The Wisdom of Facebook’ing
Thiti Vacharasintopchai, D.Eng.
School of Management Technology
Shinawatra University
thitiv@siu.ac.th
The 1st International Conference on Public and Private Sectors Governance Development and Innovation,
January 30-31, 2013, Shinawatra University, Pathum Thani, Thailand
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2. Outline
• Introduction: Classical KM Problem
• Theory of Organizational Knowledge
Creation
• Digital Empowerment
• Facebook and Its Data Model
• Semantic Enrichment
• Conclusions
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3. Introduction
A Classical Knowledge
Management Problem
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4. Workflow Bottlenecks
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5. Alleviation
Theory of Organizational
Knowledge Creation
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6. Theory of Organizational Knowledge Creation
http://www.12manage.com/images/picture_nonaka_seci_model.gif
http://www.jucs.org/ujs/jukm/Journal/Volume%201%20(2006)/Issue_1_3/
roadmapping_as_a_knowledge/images/fig2.jpg
http://www.entovation.com/kleadmap/photo/nonaka.jpg
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7. Theory of Organizational Knowledge Creation
Relationship
to Buddhist
Path to
Listening Writing Wisdom
Asking
Thinking
http://www.12manage.com/images/picture_nonaka_seci_model.gif
http://www.jucs.org/ujs/jukm/Journal/Volume%201%20(2006)/Issue_1_3/
roadmapping_as_a_knowledge/images/fig2.jpg
http://www.entovation.com/kleadmap/photo/nonaka.jpg
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8. Digital Empowerment
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9. Virtual, Accelerated Socialization
9 Vacharasintopchai et al. (2007)
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10. Who’s aboard?
10 http://www.propr.ca/wp-content/uploads/2006/08/Slide0002-6-tm.png
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11. What else are entailed?
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12. Definition
Blog = WebLog
Journaling with Comment Exchanges
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13. What else are entailed?
• Online Discussion Boards
• Weblogs
• Facebook Timeline
• Twitter
• ...
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14. Past Difficulties
• (Metadata) Standard Adoption
• Critical Mass
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15. Present Viability
Dominance
Critical mass
True social complexity
http://i2.cdn.turner.com/money/dam/assets/121003072343-chart-facebook-billion-monster.jpg
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16. A Closer Look at
Facebook
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17. 17
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18. 18
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19. 19
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20. Sounds Familiar?
Intelligence? Web 3.0?
20 http://www.w3.org/TR/2003/WD-rdf-primer-20030905
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21. Conclusions
• Online social network accelerates knowledge
management process
• Facebook’ing automatically helps in organizing pieces of
knowledge collected in an ad-hoc manner
• Facebook, together with its graph data model, is an
ideal source of intelligence data for the Semantic Web
aka Web 3.0
• Facebook’ing is thus not a time-wasting activity but
rather a productive process for collecting pieces of
knowledge and organizing time on the fly
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22. Questions?
thitiv@siu.ac.th
fb.com/thitiv
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