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Lunch talk at WebTomorrow 2016 by The House of Marketing
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WebTomorrow - The marketer of the future in an algorithm driven world
1.
1 The marketer of
the future in an algorithm driven world @THoM_news
2.
Technology and the
human touch should always go hand in hand
3.
3 The Next Rembrandt:
art or science?
4.
4 The cognitive dress:
the ultimate pairing of man and machine
5.
Our biggest fear
should be that humans start replicating machines
6.
6 Machines are missing
soft skills
7.
The CMO will
have an orchestrator role…
8.
…and will become
the Chief Customer Officer
9.
9 Which competencies do
you need to be future-proof?
10.
10 Marketing fundamentals
11.
11 Connecting the dots
12.
Not everyone in
marketing needs to be a tech nerd Just as not everyone in marketing needs to be creative
13.
Collaborative
14.
Persuasive power
15.
Agility
16.
Entrepreneurial mindset
17.
How to break
the algorithm?
18.
Building strong brands
19.
Breaking new grounds
20.
21.
Sophie Van Orden sophie.van.orden@thom.eu Karolien
Vanhelden karolien.vanhelden@thom.euWant to know more? @THoM_news www.thehouseofmarketing.be
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