Doral Restaurant Week™ is one of Doral’s premier events during the summer month of July. This fine dining program includes specially priced lunches and dinners at Doral’s finest restaurants. The objectives of Doral Restaurant Week™ are to boost business for area restaurants during a traditionally slow time of the year and to encourage consumers to dine out more often and try new restaurants and their exciting selections. Contact: Azahy Arencibia Phone: (786) 553-3167 / azahy@tasteofdoral.com http://www.tasteofdoral.com

1. 1st Annual
Doral Restaurant Week™
July 1 – July 31, 2012

2. Doral Restaurant Week™
About the Program
Doral Restaurant Week™ presented by Platinum Title Sponsor is one
of Doral’s premier events during the summer month of July.
This fine dining program includes specially priced lunches and
dinners at Doral’s finest restaurants.
The objectives of Doral Restaurant Week™ are to boost business for
area restaurants during a traditionally slow time of the year and to
encourage consumers to dine out more often and try new
restaurants and their exciting selections.

3. Doral Restaurant Week™
About the Program
Each restaurant offers a (3) three-course lunch and/or dinner menu
prices or specials offers designed to accommodate both casual and
fine dining at one of these restaurants and to provide real value to
the consumer. There’s something for everyone, come out to enjoy
specially priced meals at the Doral’s best restaurants.

4. Doral Restaurant Week™
About the Program
Doral Restaurant Week offers three dining categories (Deluxe, Premier,
and Elite Dining) with specially priced three-course meals for lunch
and/or dinner at top restaurants throughout the city.
Diners can choose from three options for each course including
appetizer, entrée, and dessert course. (excluding tax and gratuities)
Lunch Dinner
$ Deluxe Dining: $15 $22
$$ Premier Dining: $20 $29
$$$ Elite Dining: $25 $35

5. About the City of Doral
• Over 150,000 employees come to work every day to the city.
• Home to Fortune 500 companies and government headquarters
• Best City in Florida for Business Start-ups by BusinessWeek
• Named #2 of America's Top 25 towns to live well for its cultural
amenities, pro-business environments, and highly educated
workforce by Forbes.com
• Total Population 46,000
• Over 200 Restaurants in Doral
• 48 Hotels with a 78% occupancy rate

6. Doral Restaurant Week™
Marketing and Promotional Visibility
• Doral Restaurant Week Web Site (DRW)
(www.doralrestaurantweek.com) with link to restaurant’s
website
• Doral Chamber of Commerce Web Site listing
(www.doralchamberofcommerce.org)
• DRW e-mail blast to 9,300 contacts – 2 times per week
• Press Release announcing event
• Press Release of participating restaurants
• Posting to 23 Social Media Sites such as Facebook, Twitter
• Print Ad Promotion
• Television Promotion
• Radio Promotion
• Direct Mail postcard distribution

7. Doral Restaurant Week ™
Participants Benefits
• Two months of marketing and promotions – June and July
• Listing, description and link of restaurant on DRW website
• Menu in PDF of restaurant’s offer
• Link of restaurant Open Table (if applicable)
• Foursquare Listing (Optimized)
• Yelp Business Listing (Optimized)
• QR Code Sticker for DRW promotions
• 10% Discount in Taste of Doral ™
• Permission to post specials and promotions on Taste of Doral™
Facebook Page

8. Doral Restaurant Week ™
Participation
• Cost of participation in Doral Restaurant Week™ is $350
Marketing during June and July
• Participants are required to offer a three (3) course meal with
choices in appetizer, entrée and dessert choices every night
during Restaurant Week or Special Deal for DRW
To sign up please contact Azahy Arencibia at 786-553-3167 or
azahy@tasteofdoral.com
DON’T MISS THIS GREAT OPPORTUNITY TO DRIVE BUSINESS TO YOUR
RESTAURANT THIS SUMMER