A short talk in Brussels on what issues from the Future Agenda programme could be stimulus for higher / better / more focused innovation in Europe shared as input to part of the next European Research Framework

1. European
Forward
Looking
Ac3vi3es:
Insights
for
Building
the
Future
of
Innova4on
Union
and
ERA
Dr
Tim
Jones
-­‐
3
March
2011

2. Future
Agenda
Future
Agenda
The
Future
Agenda
is
the
world’s
largest
open
foresight
programme
that
ran
throughout
2010
and
engaged
expert
input
from
over
140
countries
to
gain
a
unique
global
view

3. Today
we
are
using
a
few
of
these
to
sFmulate
some
thoughts
Future
Agenda
Insights
52
insights
on
the
world
in
2020
across
six
key
areas
are
being
used
by
companies
around
the
world
–
today
we
have
are
looking
at
how
a
few
of
these
apply
to
EU
innovaFon

4. Imbalanced
PopulaFon
Growth
CertainFes
By
2020
we
will
add
another
750m
people
to
the
planet,
most
in
places
least
able
to
accommodate
them

5. Key
Resource
Constraints
CertainFes
We
will
see
economic,
physical
and
poliFcal
shortages
of
key
materials
that
will
result
in
major
changes
in
perspecFves

6. Asian
Wealth
ShiR
CertainFes
The
centre
of
gravity
of
global
wealth
is
shiRing
East
with
decreased
influence
for
the
US
and
Europe

7. Ubiquitous
Data
Access
CertainFes
We
will
be
connected
everywhere
-­‐
everything
that
can
benefit
from
a
network
connecFon
will
have
one

8. 5
InnovaFon
Challenges
5
Challenges
for
2020
PuXng
other
insights
through
the
‘EU
lens’
5
major
innovaFon
challenges
for
the
next
decade
are
evident

9. Diabesity
Health
With
diabetes
consuming
5%
of
GDP
a
combinaFon
of
fat
taxaFon,
paFent
data
mining
and
personal
budgets
will
play
a
role
in
stabilising
the
obesity
epidemic

10. EaFng
Be]er
Challenge
#1
How
can
Europe
take
a
lead
in
‘sFck
and
carrot’
innovaFon
that
changes
behaviours
and
uses
new
technologies
to
reduce
consumpFon
and
calorific
intake
globally?

11. AcFve
Elderly
Happiness
A
wealthier,
healthier
older
generaFon
increasingly
engage
in
more
acFve
lives,
having
extended
careers
and
becoming
more
poliFcally
involved

12. Increasing
ProducFvity
Challenge
#2
How
can
we
double
our
producFvity
in
the
next
20
years
-­‐
but
without
increasing
resource
consumpFon?

13. DifferenFated
Knowledge
Wealth
As
informaFon
is
shared
globally
and
insight
is
commodiFzed,
the
best
returns
go
to
those
who
can
produce
non-­‐standard,
differenFated
knowledge

14. Corporate
LEGO
Security
With
more
free
agents
and
outsourcing,
non-­‐core
funcFons
within
organisaFons
are
interchangeable
and
easily
rebuilt
around
value-­‐creaFng
units

15. CreaFng
Value
Without
IP
Challenge
#3
In
a
fully
fla]ened
world
without
IP,
how
will
Europe
collaborate
to
create
know-­‐how
that
others
will
pay
for?

16. Less
Energy
Wealth
Consumers
are
incenFvised
to
use
significantly
less
energy
as
escalaFng
growth
in
carbon
emissions
force
uFliFes
to
change
their
business
models

17. Using
Less
Challenge
#4
How
can
we
help
India
and
China
to
level
out
demand
at
<100
GJ/capita
and
reduce
our
consumpFon
to
match?

18. Solar
Sunrise
Security
Increasing
governmental
focus
on
energy
security
and
climate
change
drives
the
uptake
of
large-­‐scale
solar
as
the
leading
renewable
supply

19. Leading
Light
Challenge
#5
How
can
we
accelerate
the
uptake
of
solar
and
take
the
lead
role
in
the
provision
of
the
key
global
technologies?

20. Moderators
of
Change
And,
finally,
in
whatever
we
do,
to
have
the
greatest
impact
we
need
to
have
strong
collaboraFon

21. For
more
insights
and
free
e-­‐book
please
see
the
website
Dr
Tim
Jones
–
Programme
Director
<m.jones@futureagenda.org
+44
780
1755
054